The document discusses a social WiFi marketing platform called MyWiFi Social Hotspot Marketing. It allows businesses to offer free WiFi to customers who login using Facebook, Twitter, Google or LinkedIn, allowing the business to build their customer database and engage customers. Key benefits include growing email lists, increasing loyalty, and capturing social data for advertising. The platform works by integrating into a business's existing WiFi network and allows the business to publish advertising and engage customers through offers, promotions and more directly on the network.