This document discusses a proposal for a water harvesting consultancy business. It notes that rainfall is the main source of fresh water but is decreasing due to factors like deforestation and urbanization. The business, called Shiv Water Harvesting Consultancy, would work to increase water tables and recharge rainwater by combining the owner's passions for civil engineering and water saving with profitable consultancy services. The proposal outlines visions, missions, services, marketing, risks, competitors, costs, income projections, break even point calculations and plans for future expansion to help address water scarcity across India.

3. RAIN FALL
 Main source of fresh water
Agriculture
 1100mm of average rainfall
 Depleting of rainfall
 Source for groundwater
 Vegetation

4. Decrease in Ground water
 Less rainfall
Deforestation
Urbanization
 Population
 Drainage, constructions
 Lack of care on recharge of ground

5. Why water harvesting?
Reduces urban flooding

6. BUSINESS IDEA
Civil engineering - Passion
Water saving - Possibility
Consultancy - Profit
Combination of all 3 P’s:
Starting “SHIV WATER HARVESTING COUNSALTANCY “,
which increase the water table, recharge of rainwater.

8. VISION
With all the technical and
technological knowledge, want to
grow as a consultant to expand
thorough out the country to
increase the groundwater table to
a considerable level, helping
NATION for overcoming from
WATER SCARCITY.

9. MISSION
Creating awareness
Startup with lower profits and
higher Outputs
Adopting villages with help of
government
Increase of GWT thorough best
methodologies

10. WHAT EXACTLY WE DO??

16. VERY SOON

17. MARKETING PLAN
Collaborate with other institutions
 Approaching contractors
Certification from the government
 Targeting urban population and adopting
villages
Subsidies for villages by government

18. ADVERTISING AND PROMOTION
Through print media
Approaching contractors
Creating awareness programs
 Village heads( presidents)

19. BUSINESS RISK
 More competitors
Development of technology
Improper support form people
 Government subsidies
 Operational risk
 Contractor risk

20. COMPETITORS
 Vishnu Arpitha Rain water harvesting
consultant, Hyderabad

22. FINANCIAL ANALYSIS
START UP COST
Rs
Office advance: 25,000
Furniture: 20,000
System: 20,000
Equipments: 50,000
Advertisements: 20,000
Certification: 10,000
Other expenses: 10,000
Bike: 50,000
Uniforms: 3,000
Total:
2,08,000

23. FIXED COST
Rs
Rent: 10,000
Mobile charges: 2,000
Electricity: 5,000
Advertisements: 10,000
Salaries: 10,000
Depreciation: 3,000
Total: 40,000

24. VARIABLE COST
Wages: 15,000
Petrol: 2,000
Total: 17,000
Total expenses per month
Fixed+ variable : 57,000

25. INCOME
For Urban works: 20-25% of total work
For Village works: 10-15% of total work

26. ROUGH CALCULATION
Total Work in a month:
Estimated cost: 6,00,000 Rs
Add profit 17%: 702000 Rs
Monthly expenses :57,000 Rs
Income I get after all deduction for one work: 45,000 Rs

27. BREAK EVEN POINT
BREAK EVEN PROFIT=45,000
RUPEES
POINT
V.C= 17,000
F.C=40,000
3,35,294.11
WORKS WROTH OF
COST

28. FUTURE EXPANSION
 More technological implementations
 Neer to all (in villages)
 Develop thorough out the country
 Government reorganization