The document describes a questionnaire given to 10 people about their radio listening habits. It collected demographic information and asked questions about what stations and shows they listen to, when and where they listen, and how they listen. The results were recorded in tables and graphs. Most people listened to radio, with Radio 1 and 2 being the most popular stations. Most listened in their homes, cars, or bedrooms using a traditional radio rather than other devices. A few preferred other activities like reading or listening to their own music instead of radio.

1. Radio and Audience
Research Task
AS Media Work

2. Questionnaire
• How old are you, what is your gender?
• Do you listen to the radio?
• What stations do you listen to?
• What shows or times of day do you
listen to the radio?
• When do you listen to the radio?
• Where do you listen to the radio?
• How do you listen to the radio?
• If you don’t listen to the radio, why
don’t you? What do you prefer to do?

3. Age, gender Do you listen to
radio?
What stations? What shows/ times
of day?
When do you
listen?
Where do you
listen?
How do you listen? Why not? Prefer
what?
49, F Yes Radio 1 5-6pm Evening Kitchen On radio
53, M Yes Radio 2 Morning, late afternoon Commuting to and
from work
In car Car radio
16, F Yes Kerrang Any time at all In free time Bedroom On iPod or laptop
16, F Yes Radio 1 Greg James 9 am In car Phone
16, F Yes Planet Rock Way to college Any time In bath iPod
26, M No Haven’t got time,
Rather read
74, M Yes Radio 2 All All day Living room Old fashioned
62, F Yes Classic Morning Morning In bed Radio
38, F No Rather listen to music
18, M No Rather listen to records

4. Age, gender What local radio? When? Where? How? Why?
49, F None Don’t like
53, M Lincs FM Driving in car In car Car radio
16, F None It is rubbish
16, F no
16, F no
26, M no I don’t listen
74, M no Not to my taste
62, F no Not interesting
38, F no Don’t listen
18, M no Don’t listen

5. Research
• I have created a questionnaire
of radio questions and local
radio questions, and asked
about 10 people of different
ages and genders. I made sure I
asked a diversity of people, to
get different and reliable
results. I recorded my results
in tables, to make it clear
when reading the data.

6. 7
3
Do you listen to Radio?
Yes
No
I have created graphs to
show the results of the
questionnaire answers I
have collected. As you can
see, 7 people listen to
radio compared with the low
number of 3. This shows
that radio is generally
popular with the public,
and that it appeals to a
wide range of people.
Firstly, I asked people if
they listened to the radio.
7 people said yes, and 3
people said no. This shows
that in general, people do
spend time listening to the
radio, and perhaps enjoy
it. They could listen to
the radio in their free
time, or when doing
something else like
working, exercising or
multitasking.

7. 2
2
1
1
What stations do you listen to?
Radio 1
Radio 2
Kerrang
Planet Rock
This graph shows what
stations people listen to.
I asked: what stations do
you listen to? The highest
common radio station was
Radio 1 and 2, which 2
people each chose. This
shows that these radio
stations are the most
popular out of everyone I
asked. It might be because
these radio stations are
very well known and popular
throughout the whole
country, as they are
national radio stations. It
shows that they might be
'trendy' to listen to,
because they play music
that people like or have
some sort of good
entertainment like jokes,
humour etc.

8. 1
2
2
1
1
Where do you listen?
Kitchen
In car
Bedroom
In bath
Living room
For another question, I
asked how do you listen
to the radio? The highest
result was the a standard
radio player, the most
common that people
listen to the radio on,
compared to a phone,
laptop etc. This shows
people mostly listen to
the radio at home, or in
the car, perhaps
multitasking while
working or driving to
keep them entertained.

9. 4
1
2
How do you listen?
Radio
Phone
Ipod/Laptop
For this question, I asked
how do you listen to the
radio? I got several
different answers for this
one. The most common was
the standard type of radio,
mostly found in your
everyday lives and home.
This shows that people
spend time listening to the
radio at home, and in their
comfort of their everyday
surroundings. Some people
listen on their ipod/laptop
which could be seen as very
private, it suggests that
they do it in their own
free time, and possibly
multitasking, doing
homework etc, while doing
so.

10. 1
2
Why not? Prefer what?
Read
Listen to music
I asked if you don’t listen
to the radio, what do you
prefer doing? I got 1
person saying that they
like to read, whether that
being reading magazines,
the newspapers, or a good
old fashioned novel.
Listening to the radio
doesn’t appeal to everyone
and they might find it
boring if the radio station
is playing things that
doesn’t appeal to the
listeners. The other 2
people like to listen to
music instead, which shows
that they have their own
preference of listening to
music. They might like to
be in control of what they
want to listen to.