1) Dale Calvert provides strategies for network marketers to generate website traffic, including developing different types of prospecting sites, testing conversion ratios, and using various online and offline traffic generation techniques.
2) He outlines a 6 step process for website success that involves deciding goals, developing sites using proven methods, testing, optimizing, calculating costs and returns, and driving traffic.
3) Dale offers a package of 9 training CDs and bonuses normally valued at $266.95 for only $77 to provide tools and education to help attendees explode their website traffic.