Rebecca Ramsey is an experienced marketing and public relations professional with over 15 years of experience in various industries. She has a proven track record of generating positive results such as increased sales, brand recognition, and fundraising event profits. Her areas of expertise include marketing strategy, media relations, event planning, and project/budget management. She currently works as a freelance consultant through her own firm, Ramsey Marketing Advertising & PR.

1. Rebecca Ramsey
rebecca@ramseymarketingpr.com
865-257-3132
Areas of Specialty
Marketing Consultation / Strategy & Implementation
Media Relations – Media Buying
Event Planning – Relationship Management
Sponsorship / Fundraising Procurement
Project Management – Large Budget Efficiencies
Significant Achievements
Generated an excellent reputation in the marketplace
Created efficiencies & reduced overhead costs in various capacities
Increased sales/volume for numerous clients on or below budget
Doubled the net income of fundraising events while at KARM
Achieved consecutive years of positive store sales increases
Awards:
PRSA Community Service Award – Shoney’s (2005)
TN Neighbor Award from the National Restaurant Association (2005, 2006)
PRSA Award of Excellence for Public Service Program – Dental Health / Shoney’s (2006)
AAF Silver Addy for creative on a direct mail piece (2007)
Professional Experience
Jan 2009 – Ramsey Marketing Advertising & PR
current Founder/Owner
Freelance and consultancy projects, mostly working with small businesses to create strategic
marketing plans and implement grassroots networking, e-marketing and other cost efficient
avenues to help organizations manage their business specifically during a recession.
Apr – Dec Mary Beth West Consulting (public relations firm)
2008 Director of Operations
Responsible for account operations and office management to help drive growth and success,
including management assistance with: (1) general account service quality as it relates to
project management and client service deliverables, and (2) revenue growth and expense
containment. Results included: streamlined entire office move with no down time or client
disruption, created and implemented numerous systems as company grew from 2-6 employees
to ensure efficiencies and to exceed client expectations on all projects.
Nov 06 – Image Communications (advertising agency)
Apr 08 Responsible for building relationships with current clients as well as developing new ones,
market research, media buying, and maintaining client budgets. Results included: increased
client brand recognition, generated leads for clients and converted to sales increases, and
received a Silver Addy for concept idea on direct mail piece.
Jun – Oct Mortgage Investors Group
2006 Director of Marketing
Responsible for corporate marketing department that supported 19 branches and over
50 loan officers across TN, MS, AZ and CA.

2. Rebecca Ramsey
rebecca@ramseymarketingpr.com
865-257-3132
Mar 2001 – Shoney’s of Knoxville, Inc.
May 2006 Marketing & Advertising Director
Served as the in-house agency for the largest Shoney’s franchise nationwide, encompassing 22
restaurants in 10 East Tennessee counties. Directed all marketing, advertising and public relations
initiatives, including a seven-figure budget. Results included: increased brand recognition, four
awards for community programs, exceeded numerous product promotion goals, and achieved
positive store sales increases for 4 years.
Apr 2000 – Knoxville News-Sentinel
Mar 2001 Non-Traditional Circulation Sales Representative
Aug 98 – Knox Area Rescue Ministries
Apr 2000 Media & Community Relations Coordinator
Responsible for all media and public relations, speaking engagements, and fundraising events.
Results included: increased organization recognition, doubled the net income of fundraising events,
and re-organized internal procedures for fundraising in order to minimize costs and maximize
return.
Feb–Aug 98 Office Team
Temporary clerical positions
Nov 97–Jan 98 Louise Mandrell Theater
Group/Area Sales Manager
May 95 – Chick-fil-A
Nov 97 Knoxville Area Marketing Director
Responsible for all areas of marketing, advertising and public relations for six stores as well as
catering sales. Results included: achieved double-digit monthly sales increases each month after
first ninety days, while maximizing resources for large impact on a small budget
Education
Pellissippi State Community College - Associate of Applied Science in Marketing,
Certificate in Customer Service Management, Professional Sales, and Supervision
1995 Marketing Student of the Year Award, 1993-1995 Dean’s List,
Alpha Beta Gamma National Business Honor Society
Pine Tree High School, Longview, TX – college prep courses, marketing co-op program
Community & Professional Involvement
eWomen Network member
involved in local chapters of AMA, AAF and PRSA
Big Sister at Big Brothers Big Sisters, tutor/mentor at local school
All Souls Church, Special events committee member
Volunteer for various local organizations as needed