Lyon Owen conducted a survey with mostly female respondents on their music preferences. For genre, rock and pop were the most popular. Respondents enjoyed genres for their strong beats and lyrics. The bands Snow Patrol and The Killers were most liked for their cool images, meaningful lyrics, and good beats. For a music video, respondents suggested moods that match the music, imaginative camera work, and meanings. They preferred a story-based video over a performance one. Memorable music videos have fast pacing, synchronize with the music, and express the singer's personality with original and unusual elements. Respondents most wanted a DVD of the band making their music videos or discussing their songwriting process along with their music purchase.

1. Analyzing questionnaires results By Lyon Owen

2. 1) What gender are you As you can see I gave out my interviews mostly to females than males

3. 2) How old are you ? As you can see I asked quite a wide variety but I didn’t ask the 30-39 and the 40-49 year olds

4. 3)What type of music genre do you listen to ? With this question I got a wide variety of genres from the people I asked I got from Jazz , Screamo , Indie , 60’s , 70’s , 80’s, Classical , Ethnic , Punk, Alternative Rock and Anything the two most popular genres were Rock and Pop with at least 9 people liked the rock genre and 8 people liked the pop genre.

5. 4)What do you like about the genre ? Once again i got a lot of variety in why people liked the genre some people liked it because of the strong beat, strong lyrics , that its loud , powerful , range of expressions with rock , upbeat – (pop, 60’s) , vocals , rhythms, range of instruments , can play there instruments and that it is fast most of the people I interviewed mostly like the genre because of its beat ,lyrics so this emplys we have to have a song that has a good beat and strong lyrics.

6. 5)What bands do you like from the list below ? It is very clear what band everyone wants and use to for are music video snow patrol or the killers which came second but for others that people suggested are bands that we have never heard of or just commented on are selection of bands or didn’t even select the or choose a band.

7. 6)What do you like about the band ? The reason why most people like about the band is that they are cool looking , that there music video’s are iconic , funny , good lyric’s , always have a good beat ,good songs , enjoyable music/melody, have meanings at the end of the songs/music video , artistic , appeal different moods , look chilled , exciting, vocal with all of these different things that the audience like it is important that we can get most of these things that the audience like across.

8. 7) In the music video what would you like to see ? In are questionnaire are audience gave a range of different ideas and personalities to put in are music video such as that the mood is synchronous to the style of music , dramatic stuff throughout the music video, follows the beat of the music, fits the lyrics, imaginative camera work , black and white ,soulful, passionate, fun stuff that works within the film , colourful ,iconic things and a meaning at the end of music video with all these different ideas thanks to the help of are audience we are one step closer to are inventive music video, Although the audience have contradicted themselves as one person has said that they want to see colourful but someone wants it black and white so I don't really to do about that .

9. 8) What type of music video would you like to see ? Quite a lot of people want use to make a story music video apposed to doing A performance music video. So we might do a story music video with are feed back.

10. 9)What makes a music video unique and memorable to you ? What makes a unique and memorable music video for the audience was what I expected for example face pace, fun, keeps with the beat, everything looks synchronous ,originality, sophisticated ,choreographed, soulful/passionate , see the singers face, iconic stuff , express personality of the music and the singer and are expected , unusual settings ,

11. 10) What bonus things would you want to come along with your digipack ? Most people like the idea of a DVD of the band making there music videos or How they came up with the songs and a poster of the band. what I was most surprised at that people didn’t go for a special box it comes in but I expected that a t-shirt of the band or a book were going to be fairly popular.