This document contains a 9 question music video questionnaire. The questions ask about favorite music videos and artists, how music videos impact music purchases, preferred music video viewing methods, favorite music genres, what appeals most in music videos, preferred band gender makeup, and preferred performance and narrative styles in music videos. The questionnaire is gathering input from respondents on their preferences regarding various elements of music videos.

1. Questionnaire
1) Out of the options below, which is your favourite music video?
Britney Spears – Toxic
McFly – Five Colours In Her Hair
One Direction – What Makes You Beautiful
Spice Girls – Wannabe
2) Does a music video have any impact on whether or not you buy the song?
Yes
No
3) Which music channel do you visit the most?
MTV Dance
Kerrang!
Vintage TV
Capital TV
4) What is your preferred method to watch a music video?
Social Networking
YouTube
TV
DVD
5) Which music genre do you prefer?
Pop
Rock
RnB
Classical
6) What appeals to you most in a music video?
Band/Singer Shown
Narrative
Performance
7) Which gender would you prefer a band to be made up of?
Male

2. Female
Mixed
8) Out of the performance options below, which idea do you prefer?
Band are seen as ‘rebellious’– standing on tables and ripping papers etc in a school
Band are seen as ‘professional’ – performing to crowds and being seen as quite famous
9) Out of the narrative options below, which do you prefer?
Band/band member are involved in the narrative throughout
Band/band member are not involved with the narrative – the narrative is made up of
two/more actors