This document discusses a magazine created for the target audience of 17-25 year olds who are interested in R&B music and fashion trends. The magazine was guided by Summer, who seeks status through social media and staying on top of fashion trends. She also reads R&B magazines, so she helped ensure the magazine included the right content, like interviews and gossip about popular artists, to attract its intended demographic.

1. This is Summer, she fits into the ASPIRES
psychographics category as she seeks status (makes
YouTube videos and vines and is popular on both sites)
and is always in trend when it comes to fashion. She
wishes to peruse a music career and reads a lot of R&B
magazines so she knows what to expect when reading
one.
For those reasons, I referred back to her in the process of
creating the magazine for guidance of what to include in
this magazine.
Due to Summers involvement in the production, she has helped me meet the aims I
wished to meet. So the target audience for my media product would be the younger
generation so from the ages 17-25 which was the age range for my target audience I
feel my magazine would catch the eye of those who are that age due to the bold but
slightly more mature colours, the use of conventions such as other artist names who
are within the R&B genre and the free pull out poster which is of a popular song
within the genre and many people of that age range would listen to they would also fit
into either the ASPIRES or the MAINSTREAMERS psychographics category as
those that fit into that category (referring to aspires) seek status and by being in
fashion with new trends and knowing what is going on in the R&B genre or the
music genre for that matter can contribute to that, and those who like to conform
(referring to mainstreamers) would also like this magazine it conforms to the typical
styles of an R&B magazine, it also includes all the mainstream music and fashion.
Those who would be attracted to my magazine would be
someone who would like to wear those type of clothing,
likes R&B and knows other well known as well as not so
well known R&B artists and those who also are interested
in the gossip and what the artists are producing and
working on as my magazine includes all of that, for
example the interview on my double page spread about
my artist ‘Montana’, is about what she is working on and
gossip about her and her life which is the type of things
my audience would be interested in.
Those who would like to be inspired by the artists
included in my magazine would enjoy reading it as it
includes a lot of young and popular artists that young
people can relate to and therefore this would influence
them to purchase the magazine.
However I also feel that my magazine could attract those
slightly younger than 17 maybe15 year olds would enjoy
this magazine as well as a lot of teenagers that age are
interested in the features included in my magazine and
have a similar if not the same taste and characteristics as
those who are slightly older.