The document discusses how a horror film targeted its audience. It conducted audience research through questionnaires to understand what the audience wanted from a horror movie. The film was made to revolve around what the research suggested. The target audience profile is described as a 16-year-old male who enjoys slasher movies, serial killers, and weapons. Two scenes in the opening sequence are highlighted as aiming to scare the audience - one where a character is dragged into bushes accompanied by a sudden sound, and another where the masked killer is revealed with camera work building tension.

1. 5. How did you attract/address your audience?
- Link this to your audience profile (i.e. what age, gender they are)
- Are there particular points in your film that would appeal or if horror, terrify
your specific audience? If yes then explain them in detail
- Consider the use of camera work in this section i.e. Point of view.
We did an audience research questionnaire asking a number of people multiple
questions about horror movies. The answers from the questionnaires gave us an
indication of what our audience would like to see in the movie. We used the
information and made the film revolving around what our audience wanted to
give them more of an attraction. Our audience profile suggests the type of person
that would be interested in our film.
Audience Profile:
Name: Stuart Austin
Age: 16
Gender: Male
Class: Working
Ethnicity: Black, British
Image: Gothic Scene
Cultural Interests: Slasher Movies, Serial Killers and Weapons.
Above is a made up profile of somebody who would be a typical horror movie fan
and would take an interest in our film.
Here is a photo of Stuart Austin; he would be attracted to our movie because he
is a horror fan.

2. We used the generic teen setting at a party and getting drunk and walking home
in the early hours of the morning. Although the generic horror fans are mails,
nowadays horror movies are highly populated with both genders. The film
Gemini hasn’t really got a certain target audience with Gender, but is certainly
aimed at people over 18 years old. Although people under the age of 18 will
probably watch it. There are 2 points in the opening sequence that may scare the
audience. The part when Jamie gets dragged into the bush, a sudden sound is
used to cause terror and hopefully fright the audience. The other part is when we
actually see the masked killer. The sudden turning to each side builds up the
tension and then a huge bang when the killer appears on the camera, then
hopefully they will get even bigger of a shock when the camera turns as if the
victim is running away to have the killer stood right behind him, creepy!