The document discusses the target audience for a horror movie. It analyzes the audience by age (15-25), gender (more males than females), class (working class), and group (couples and groups of friends). It concludes that the general demographic is 15-25 year olds seeking thrills, and that the target audience for the author's horror movie would be 15-45 year olds from the working class, especially those watching in couples or groups of friends.