Final logo
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This document discusses the logo design process for a record company called Polar Records. The initial logo design was created in Microsoft Paint which could hurt their branding, so they redesigned it in Photoshop while keeping the same polar bear design theme. The final logo features a polar bear in the middle on a blue background to represent the cold and match the white text of the company name.
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The call sheet is for a music video shoot for the song "Not Nineteen Forever" by the band The Courteeners. It will take place on Friday, October 25th at the Hartlepool Sixth Form College film studio. The shoot will last from 10:30am to 12:15pm and will feature a love story scenario. It lists the director, producer, location, cast and crew including their call times and wardrobe requirements. It also includes the equipment and props needed for the shoot.
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- An image of a powerful male figure dressed in red robes holding a nude female, alluding to themes of empire and power associated with the album title.
- Typography and graphic design consistent with Kasabian's style to clearly identify the band and album being advertised.
Record label
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Song request
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Final logo
- 1. To the left is our first logo design. Initially, this was going to be our final logo and was going to be placed on all of our products. But, I decided because it wasn’t done on Photoshop and was done on paint, it could potentially make us lose marks. Wee decided to redo the logo but in the same form of design and keep the initial Polar Records. To the right is our final logo, which was produced in Photoshop. The obvious polar bear in the middle, which represents the name of the record company. The blue background works well with the white text. The blue can also be associated with cold/ice.