New media technologies played an important role in the planning, production, and evaluation stages of the project. YouTube was used for researching film trailers and uploading the created trailer to gather feedback. Photoshop allowed for separating figures from backgrounds in magazine covers, downloading fonts, and designing posters and magazines. Editing was done in Adobe Premiere, which enabled adding non-diegetic sound, editing audio, and color correcting footage to create a more authentic horror trailer.