The document discusses the various media technologies used during the construction, research, planning and evaluation stages of a music video project. Final Cut Express was used for editing the video. Adobe Photoshop was used to create print materials like advertisements and CD packaging. YouTube was used to upload drafts and the final video. Facebook was used for group organization and collecting audience feedback. Various cameras were used to film footage. Prezi was used for an initial pitch presentation. PowerPoint was applied to discuss theories. Blogger hosted all research, planning and evaluation materials. Media 2.0 technologies like Facebook were invaluable for audience feedback and communication with the artist.