Question 2.
•Download as PPTX, PDF•
0 likes•145 views
The document discusses the representation of social groups in a media product's cover design. The cover uses a confident-looking teenage girl in a black dress to represent sophisticated young teens rather than children. Black is seen as a practical color that appeals to mature audiences. Tiger print was deemed less suitable as it may attract a younger, more immature audience. The font, informal language, and single background image with little text create a tidy, professional look intended to attract the target social group of high-class teens.
Report
Share
Report
Share
Recommended
Question 2.
The document summarizes the design choices made for a magazine cover targeting sophisticated young teens. A black dress was chosen for the cover image to represent maturity. Additional choices like a unique font, informal language, minimal text and a single background image were made to appeal to the target audience and make the cover look professional and organized. The black and red color scheme was selected to symbolize classiness while being eye-catching.
Music magazine evaluation 4 7
The document describes how the creator attracted and addressed their target audience for a hip hop magazine. They used bright red colors throughout as their research found younger audiences are attracted to bold colors. They also used language familiar to their target age range of 14-24 year olds. One story promoted winning concert tickets to appeal to younger people interested in concerts. Recognizable hip hop artist names in the contents drew in the intended audience.
Final Ideas
This document provides details on the design choices for a magazine cover and contents page. The author chose a deeper purple color based on feedback that it would appear more gender neutral. For the cover, a mid-shot portrait was selected as research found this helps readers feel connected to the person featured. The contents page includes a range of studio and live shots to showcase the variety of articles. Photographs of different angles were used to give readers insight into the bands from multiple perspectives.
Double page spread
Lorna Keaton analyzed various double page spreads from magazines to inform her own design. She wanted a bright, vibrant feel with a black and white background. Minimal writing and large, eye-catching images were prioritized based on research. The model's outfit and accessories were chosen to portray an independent, classy woman. Photos were edited in Photoshop for clarity and to emphasize red tones. The layout features the model's image pointing to draw attention to the interview content while maintaining conventional magazine structure. Overall, the double page spread achieves the desired R&B genre and sophisticated style.
Magazine colour scheme
Red, yellow and grey were chosen as an appropriate color scheme for a horror magazine to promote a film. Red would be used for bold text like the masthead and headlines to catch attention. Yellow would make other information stand out and give a unique look. Grey was selected to add depth while toning down the brightness to prevent the magazine from looking too busy. The colors were meant to stand out against dark pictures used in the magazine.
Attracting an audience
The document discusses how the author addressed their target audience in their magazine. They used a handwritten font to make it seem more friendly. Personal pronouns were used to directly address the reader and make them feel like they were talking to a friend. Bright, feminine colors like pink, purple and light blue were chosen along with competitions and additional photos to attract readers and encourage them to buy the magazine.
Ideas and moodboards
The document outlines ideas for redesigning advertising materials for the soft drink brand Irn-Bru. It discusses using bold, eye-catching fonts in colors that stand out. The color scheme may utilize brighter versions of Irn-Bru's signature orange and blue or different colors that appeal to target audiences like purple for young women. One idea is a web banner with a bold font like Impact to draw attention. Another suggests keeping Irn-Bru's theme of black and white photos with witty messages. A print ad may focus on Irn-Bru's style of off-color humor through a pun-based slogan to appeal to young male audiences. Mood boards provide ideas for humorous, packaging
Prelim Analysis
The document discusses the design elements of a school magazine masthead and layout. It describes using a fun and quirky masthead text in white to imply serenity and comfort. A central graphic of a happy model is used to convey the mood of the magazine. Sectioning the contents into columns and using large, bold page numbers and text boxes makes the magazine easy to navigate.
Recommended
Question 2.
The document summarizes the design choices made for a magazine cover targeting sophisticated young teens. A black dress was chosen for the cover image to represent maturity. Additional choices like a unique font, informal language, minimal text and a single background image were made to appeal to the target audience and make the cover look professional and organized. The black and red color scheme was selected to symbolize classiness while being eye-catching.
Music magazine evaluation 4 7
The document describes how the creator attracted and addressed their target audience for a hip hop magazine. They used bright red colors throughout as their research found younger audiences are attracted to bold colors. They also used language familiar to their target age range of 14-24 year olds. One story promoted winning concert tickets to appeal to younger people interested in concerts. Recognizable hip hop artist names in the contents drew in the intended audience.
Final Ideas
This document provides details on the design choices for a magazine cover and contents page. The author chose a deeper purple color based on feedback that it would appear more gender neutral. For the cover, a mid-shot portrait was selected as research found this helps readers feel connected to the person featured. The contents page includes a range of studio and live shots to showcase the variety of articles. Photographs of different angles were used to give readers insight into the bands from multiple perspectives.
Double page spread
Lorna Keaton analyzed various double page spreads from magazines to inform her own design. She wanted a bright, vibrant feel with a black and white background. Minimal writing and large, eye-catching images were prioritized based on research. The model's outfit and accessories were chosen to portray an independent, classy woman. Photos were edited in Photoshop for clarity and to emphasize red tones. The layout features the model's image pointing to draw attention to the interview content while maintaining conventional magazine structure. Overall, the double page spread achieves the desired R&B genre and sophisticated style.
Magazine colour scheme
Red, yellow and grey were chosen as an appropriate color scheme for a horror magazine to promote a film. Red would be used for bold text like the masthead and headlines to catch attention. Yellow would make other information stand out and give a unique look. Grey was selected to add depth while toning down the brightness to prevent the magazine from looking too busy. The colors were meant to stand out against dark pictures used in the magazine.
Attracting an audience
The document discusses how the author addressed their target audience in their magazine. They used a handwritten font to make it seem more friendly. Personal pronouns were used to directly address the reader and make them feel like they were talking to a friend. Bright, feminine colors like pink, purple and light blue were chosen along with competitions and additional photos to attract readers and encourage them to buy the magazine.
Ideas and moodboards
The document outlines ideas for redesigning advertising materials for the soft drink brand Irn-Bru. It discusses using bold, eye-catching fonts in colors that stand out. The color scheme may utilize brighter versions of Irn-Bru's signature orange and blue or different colors that appeal to target audiences like purple for young women. One idea is a web banner with a bold font like Impact to draw attention. Another suggests keeping Irn-Bru's theme of black and white photos with witty messages. A print ad may focus on Irn-Bru's style of off-color humor through a pun-based slogan to appeal to young male audiences. Mood boards provide ideas for humorous, packaging
Prelim Analysis
The document discusses the design elements of a school magazine masthead and layout. It describes using a fun and quirky masthead text in white to imply serenity and comfort. A central graphic of a happy model is used to convey the mood of the magazine. Sectioning the contents into columns and using large, bold page numbers and text boxes makes the magazine easy to navigate.
Evaluation-Q5
The document discusses how the magazine attracted its target audience of male rock music fans. It used conventions from other rock magazines like NME by incorporating the colors red, pink, and black. This helped the magazine look professional and appeal to its target demographic. Direct address from a female model was also used to attract male readers through images on the cover and in articles. Throughout the magazine, bold fonts, highlighted text, and engaging images and questions were employed to grab readers' attention and encourage interaction with the content.
Media evaluation question 5
The document discusses strategies for attracting and addressing the intended audience of a music magazine.
The coverlines and images were chosen based on the results of a questionnaire to appeal to the audience. A bold main image on the front cover grabs attention. The color scheme of black, purple and grey were the most popular in the questionnaire.
Inside, four interesting images give the magazine a visual aspect while keeping band names in bold on the contents page helps readers quickly identify which band is featured each month. Only colors mentioned in the questionnaire results were used.
Content cover analysis [1]
The document summarizes the design elements of a magazine contents page. Key design elements highlighted include using bold text to draw attention, splitting contents into sections for ease of use, using images to provide context and promote a sense of being there, and employing different fonts and layouts to distinguish different content areas. Color schemes and images are also used to convey the magazine's unique style and target audience.
Music magazine evaluation 4 7
The document discusses how the creator attracted and addressed their target audience for their hip hop magazine product. They found through research and a questionnaire that their young audience was most attracted to bright colors. They used bold red throughout and ensured a cohesive color scheme. They also used relatable language and featured popular artists to engage readers. Images were edited to emphasize bright colors over dull ones. The creator aimed to make the magazine appealing yet affordable for their middle class, young, male target readers.
Q1
The magazine cover uses conventions found in real media products by including a barcode and date, using bright colors and attention-grabbing words like "FREE" to attract audiences. The layout with blank space around the model is similar to covers researched. While incorporating influences like bright colors and related props, the cover does not challenge conventions as it has a similar audience and appearance to real media products researched.
Task 5,6,7,8
The document discusses ideas for designing a poster to raise awareness and donations for a homeless charity. It covers potential colors (leaning towards blue), themes (providing information without overloading the viewer), layout (featuring a large central photo surrounded by text), fonts (clean and readable), and types of pictures (showing both the negative impacts and how donations can help address homelessness). The goal is to attract attention from passersby and encourage them to learn more about and support the charity's efforts.
Magazine drafting
The document discusses the design choices for a summer magazine targeting a younger audience. For the front cover, the author has included pictures of pop artists like One Direction and Tulisa to appeal to younger readers. Bright colors like blue, yellow, red, orange and pink are used since they are associated with summer. The layout is informal with cluttered pictures and articles to avoid looking too sophisticated. A quirky font is chosen to appeal to youth. The contents page will mirror the front cover design for consistency. For double page spreads, the main image and quote need to stand out using an eye-catching, funky font.
Media Question 5
The document discusses strategies used in a magazine to appeal to a younger audience. It uses informal language, interviews instead of articles, different fonts to stand out, and a model on the cover wearing makeup and clothes associated with rock music. The contents include music reviews, gig dates, posters, and competitions, and props like a guitar are used in images to attract readers interested in rock.
Evaluiation
The document discusses how the media product takes inspiration from real magazines in its use of forms and conventions. Specifically:
- The front cover design is inspired by "Billiard" magazine, using a bold color background, central photo, and title/model name styling.
- The contents page replicates the side-bar layout from "Teen Vogue" and includes a profile photo, adapted for the new magazine.
- The double page spread mimics the striped model layout from "Now" magazine, including large central photo, with adaptations to color scheme and branding.
Magazine drafting
The document discusses the design choices for a summer magazine targeting a younger audience. For the front cover, the author has included pictures of pop artists like One Direction and Tulisa to appeal to younger readers. Bold colors like blue, yellow and orange are used since they are associated with summer. The layout is informal with cluttered pictures and articles to avoid looking too sophisticated. A quirky font is chosen to match the younger target audience. The contents page will mirror the front cover design for consistency. The double page spread needs a standout main image and eye-catching quote in a funky font to catch readers' attention.
Magazine results and analysis
This document discusses the results of market research conducted to help design a film magazine.
The research found that:
- Actors/actresses are the most intriguing part of magazines for the target audience.
- Cover stories do not as much interest many in the target group.
- Audience preferences were for a magazine with simpler layout and limited information over a busy layout.
- Red, black and white were recommended colors that will help emphasize the horror genre.
The findings helped inform decisions around the magazine's cover image, internal layout, and color scheme to best attract the target horror film fans.
Dps print screen!
This document summarizes the process of designing a double page spread (DPS) for a magazine article about a band. The designer chose green and black colors to match the mood of a concert photo and emphasize the band's rock attitude. Feedback suggested reducing the number of colors, so the designer settled on yellow, red, and white which linked to the front cover and represented energy, attention, and loyalty to music. The final DPS replaced a blurry band photo with a collage of cards and photos to create a new fitting image.
Evaluation presentation
The document describes the design and conventions used in the student's media magazine project called "Mainstream". It is aimed at teenage males and follows conventions of indie music magazines. Key aspects include using dark colors with brighter text, retro fonts, and casual photos of solo artists to convey an indie feel. Feedback from a focus group praised the color scheme and composition. The student learned publishing skills from creating the magazine and how to effectively represent target audiences.
Mixmag analysis 2
The document provides an analysis of the design elements of a dance music magazine cover and contents pages, including:
- The cover uses bright pink, white and black colours to target a younger audience for dance music. Bright colours make it stand out from other magazines.
- Photography on the cover and contents shows artists in a studio or posing casually to portray the dance music genre.
- Layout has a 50/50 text to image ratio to provide information to encourage sales while retaining a visual focus appropriate for the intended readers.
- Fonts, graphics and design elements like slanted text give the magazine an edgy, fun look fitting for its dance music audience.
Listing magazine research
The magazine cover uses bright colors and modern fonts to attract readers' attention. A large central image takes up most of the cover and advertises the main program. A smaller advertisement in the corner promotes other programs. The title is placed at the top so readers immediately know what magazine it is.
Photography plan
The document outlines plans for a photography shoot for a magazine cover and contents. It describes wanting a close-up shot of a tired or dazed model for the cover to represent the burnt-out style of the magazine. Fonts used should be plain and masculine like Century Gothic. Shots may include a landscape image of a shy model looking away from the camera or hiding their face, similar to a past magazine cover. Makeup could be used in a 'gore-ish' way for the cover shoot, while props inside may include small trinkets, animals, or weapons to add drama.
My ideas
The document discusses the color scheme and layout for different sections of a magazine. For the cover, the model's expression will match the illustration and the main focus will be on the picture with captions in grey or black. For the contents page, black and grey will be used to make it more professional while incorporating blue to refresh the reader. The double spread will feature a large two-page image in red with black outlining important features, similar to the example shown of Rita Ora.
Advert evaluation
The document provides an evaluation of a poster and marketing materials created for an energy drink called Irn-Bru 32. It describes the various design elements of the poster, including cans representing competing energy drinks that were "crushed" with Irn-Bru standing victorious. It also discusses potential improvements to the slogan and use of empty space. Further sections describe alternative slogans tested and a preferred final design, as well as banners and a can design created to promote the product.
Font ideas
The document lists several font names that could potentially be used for a magazine called "Hype". Options mentioned include ITC Coventry Medium, Linotype Barock Regular, Joopica regular, Twang, Kursivschrift Stehend, Killer Ants Regular, and Smash Regular. The document does not provide any context around the magazine or rationale for the font name choices.
The Unoptimized SEO
This Conductor study reveals that repetitive and time-consuming tasks consume up to 40% of the SEO professional's day and that they can increase their productivity by up to 340x with an SEO platform. This is the first time that a study has quantified the time-savings that technology solutions can introduce to an SEO.
Article page anaylsis
The document summarizes an article page layout. In 3 sentences:
The large close-up picture of a female and title in large capital letters indicate the article is about the singer Madonna. Key points in the interview are emphasized with bold text and a unique font. The formal question and answer format, along with the use of multiple small photos, suggests this is a serious interview despite the rebellious picture of the subject.
More Related Content
What's hot
Evaluation-Q5
The document discusses how the magazine attracted its target audience of male rock music fans. It used conventions from other rock magazines like NME by incorporating the colors red, pink, and black. This helped the magazine look professional and appeal to its target demographic. Direct address from a female model was also used to attract male readers through images on the cover and in articles. Throughout the magazine, bold fonts, highlighted text, and engaging images and questions were employed to grab readers' attention and encourage interaction with the content.
Media evaluation question 5
The document discusses strategies for attracting and addressing the intended audience of a music magazine.
The coverlines and images were chosen based on the results of a questionnaire to appeal to the audience. A bold main image on the front cover grabs attention. The color scheme of black, purple and grey were the most popular in the questionnaire.
Inside, four interesting images give the magazine a visual aspect while keeping band names in bold on the contents page helps readers quickly identify which band is featured each month. Only colors mentioned in the questionnaire results were used.
Content cover analysis [1]
The document summarizes the design elements of a magazine contents page. Key design elements highlighted include using bold text to draw attention, splitting contents into sections for ease of use, using images to provide context and promote a sense of being there, and employing different fonts and layouts to distinguish different content areas. Color schemes and images are also used to convey the magazine's unique style and target audience.
Music magazine evaluation 4 7
The document discusses how the creator attracted and addressed their target audience for their hip hop magazine product. They found through research and a questionnaire that their young audience was most attracted to bright colors. They used bold red throughout and ensured a cohesive color scheme. They also used relatable language and featured popular artists to engage readers. Images were edited to emphasize bright colors over dull ones. The creator aimed to make the magazine appealing yet affordable for their middle class, young, male target readers.
Q1
The magazine cover uses conventions found in real media products by including a barcode and date, using bright colors and attention-grabbing words like "FREE" to attract audiences. The layout with blank space around the model is similar to covers researched. While incorporating influences like bright colors and related props, the cover does not challenge conventions as it has a similar audience and appearance to real media products researched.
Task 5,6,7,8
The document discusses ideas for designing a poster to raise awareness and donations for a homeless charity. It covers potential colors (leaning towards blue), themes (providing information without overloading the viewer), layout (featuring a large central photo surrounded by text), fonts (clean and readable), and types of pictures (showing both the negative impacts and how donations can help address homelessness). The goal is to attract attention from passersby and encourage them to learn more about and support the charity's efforts.
Magazine drafting
The document discusses the design choices for a summer magazine targeting a younger audience. For the front cover, the author has included pictures of pop artists like One Direction and Tulisa to appeal to younger readers. Bright colors like blue, yellow, red, orange and pink are used since they are associated with summer. The layout is informal with cluttered pictures and articles to avoid looking too sophisticated. A quirky font is chosen to appeal to youth. The contents page will mirror the front cover design for consistency. For double page spreads, the main image and quote need to stand out using an eye-catching, funky font.
Media Question 5
The document discusses strategies used in a magazine to appeal to a younger audience. It uses informal language, interviews instead of articles, different fonts to stand out, and a model on the cover wearing makeup and clothes associated with rock music. The contents include music reviews, gig dates, posters, and competitions, and props like a guitar are used in images to attract readers interested in rock.
Evaluiation
The document discusses how the media product takes inspiration from real magazines in its use of forms and conventions. Specifically:
- The front cover design is inspired by "Billiard" magazine, using a bold color background, central photo, and title/model name styling.
- The contents page replicates the side-bar layout from "Teen Vogue" and includes a profile photo, adapted for the new magazine.
- The double page spread mimics the striped model layout from "Now" magazine, including large central photo, with adaptations to color scheme and branding.
Magazine drafting
The document discusses the design choices for a summer magazine targeting a younger audience. For the front cover, the author has included pictures of pop artists like One Direction and Tulisa to appeal to younger readers. Bold colors like blue, yellow and orange are used since they are associated with summer. The layout is informal with cluttered pictures and articles to avoid looking too sophisticated. A quirky font is chosen to match the younger target audience. The contents page will mirror the front cover design for consistency. The double page spread needs a standout main image and eye-catching quote in a funky font to catch readers' attention.
Magazine results and analysis
This document discusses the results of market research conducted to help design a film magazine.
The research found that:
- Actors/actresses are the most intriguing part of magazines for the target audience.
- Cover stories do not as much interest many in the target group.
- Audience preferences were for a magazine with simpler layout and limited information over a busy layout.
- Red, black and white were recommended colors that will help emphasize the horror genre.
The findings helped inform decisions around the magazine's cover image, internal layout, and color scheme to best attract the target horror film fans.
Dps print screen!
This document summarizes the process of designing a double page spread (DPS) for a magazine article about a band. The designer chose green and black colors to match the mood of a concert photo and emphasize the band's rock attitude. Feedback suggested reducing the number of colors, so the designer settled on yellow, red, and white which linked to the front cover and represented energy, attention, and loyalty to music. The final DPS replaced a blurry band photo with a collage of cards and photos to create a new fitting image.
Evaluation presentation
The document describes the design and conventions used in the student's media magazine project called "Mainstream". It is aimed at teenage males and follows conventions of indie music magazines. Key aspects include using dark colors with brighter text, retro fonts, and casual photos of solo artists to convey an indie feel. Feedback from a focus group praised the color scheme and composition. The student learned publishing skills from creating the magazine and how to effectively represent target audiences.
Mixmag analysis 2
The document provides an analysis of the design elements of a dance music magazine cover and contents pages, including:
- The cover uses bright pink, white and black colours to target a younger audience for dance music. Bright colours make it stand out from other magazines.
- Photography on the cover and contents shows artists in a studio or posing casually to portray the dance music genre.
- Layout has a 50/50 text to image ratio to provide information to encourage sales while retaining a visual focus appropriate for the intended readers.
- Fonts, graphics and design elements like slanted text give the magazine an edgy, fun look fitting for its dance music audience.
Listing magazine research
The magazine cover uses bright colors and modern fonts to attract readers' attention. A large central image takes up most of the cover and advertises the main program. A smaller advertisement in the corner promotes other programs. The title is placed at the top so readers immediately know what magazine it is.
Photography plan
The document outlines plans for a photography shoot for a magazine cover and contents. It describes wanting a close-up shot of a tired or dazed model for the cover to represent the burnt-out style of the magazine. Fonts used should be plain and masculine like Century Gothic. Shots may include a landscape image of a shy model looking away from the camera or hiding their face, similar to a past magazine cover. Makeup could be used in a 'gore-ish' way for the cover shoot, while props inside may include small trinkets, animals, or weapons to add drama.
My ideas
The document discusses the color scheme and layout for different sections of a magazine. For the cover, the model's expression will match the illustration and the main focus will be on the picture with captions in grey or black. For the contents page, black and grey will be used to make it more professional while incorporating blue to refresh the reader. The double spread will feature a large two-page image in red with black outlining important features, similar to the example shown of Rita Ora.
Advert evaluation
The document provides an evaluation of a poster and marketing materials created for an energy drink called Irn-Bru 32. It describes the various design elements of the poster, including cans representing competing energy drinks that were "crushed" with Irn-Bru standing victorious. It also discusses potential improvements to the slogan and use of empty space. Further sections describe alternative slogans tested and a preferred final design, as well as banners and a can design created to promote the product.
What's hot (18)
Viewers also liked
Font ideas
The document lists several font names that could potentially be used for a magazine called "Hype". Options mentioned include ITC Coventry Medium, Linotype Barock Regular, Joopica regular, Twang, Kursivschrift Stehend, Killer Ants Regular, and Smash Regular. The document does not provide any context around the magazine or rationale for the font name choices.
The Unoptimized SEO
This Conductor study reveals that repetitive and time-consuming tasks consume up to 40% of the SEO professional's day and that they can increase their productivity by up to 340x with an SEO platform. This is the first time that a study has quantified the time-savings that technology solutions can introduce to an SEO.
Article page anaylsis
The document summarizes an article page layout. In 3 sentences:
The large close-up picture of a female and title in large capital letters indicate the article is about the singer Madonna. Key points in the interview are emphasized with bold text and a unique font. The formal question and answer format, along with the use of multiple small photos, suggests this is a serious interview despite the rebellious picture of the subject.
Music magazine presentation
The magazine cover features a dominant image of singer Madonna to indicate she is the main focus of the issue. Her name is written in bold text to further emphasize this. The color scheme of black, white, and red matches the title "Q" and aims to attract an older, more serious audience. Like the magazine Vibe, Q also promotes other artists to appeal to broader fan bases. The dark background highlights Madonna's face and the bold red title lettering.
Question 1.
Both the Blender magazine cover and the student's cover use similar conventions such as overlapping the dominant image over the title and using fading backgrounds. The student's cover also uses headings down the side in the same font as the Blender cover.
The student's contents page and the Q magazine contents page both use a large dominant image on one side of a double page spread with contents listed down the side and page numbers on the images. However, the Q contents looks more busy and eye-catching.
The Madonna article page and student's article page both use a large dominant image on one side of a double page spread with the artist's name as the bold headline. The student included a quote from the interview on the
Publishing houses
Condé Nast was founded in 1909 and has been publishing over 126 magazines and websites since 1959, being owned by the Newhouse family. IPC Media is based in London with offices throughout the UK, publishing magazines in the UK market worth £509.6 million. Axel Springer SE is a large German publishing company operating in 15 countries that was founded in 1875 and remains privately owned by the Bauer family.
Imagine!
It is time we change our educational system to benefit all! Imagine an educational system where students follow their dreams and passions!
Questionnaire results
The document discusses the results of a questionnaire to determine the most popular answers for inclusion in a music magazine. The results will help the author know what type of content and articles to include to match the interests of the target audience. Knowing the most popular answers from the questionnaire will aid in designing a magazine that provides what readers are looking for.
Vibe magazine contents and article page.
The document analyzes the design elements of the VIBE magazine contents page and an article page about Solange. Key design elements highlighted include using Kanye West's popular image on the contents page to attract readers, listing subheadings to make navigation easier, and sticking to the magazine's color scheme of red, grey, black and white. The article page flows between a double page spread, includes smaller images of Solange, and features her bright dress as the largest image to catch attention.
Font Ideas
This document lists various font names including Hype, Benny Blanco, Bleeding Cowboys, Brock Script, Monika, Ginga, Asman, and Eco-Files. It does not provide any other context around the fonts.
Apple: Get a Mac Campaign
Barack Hussein Obama: 44th & current President of the United States
Born: August 4, 1961; Honolulu, Hawaii
First African American to hold office
Education: Graduate of Columbia University and Harvard Law School
Worked as: Civil rights attorney
Junior United States Senator from Iiinois
2009 Nobel Peace Prize laureate
Television Advertising campaign created for Apple
Created by: TBWA Media Arts Lab
Campaign ran from 2006 to 2009
Series of small ads of 30 seconds.
Shown in US, Canada, Australia, New Zealand, UK and Japan.
About Make-Up Art Cosmetic (M.A.C.)
MAC was founded in Toronto in 1991 by makeup artists Frank Angelo and Frank Toskan. They opened their first store in New York that year, designing products for professionals but now selling to consumers worldwide. MAC gained popularity through word-of-mouth and magazine credits. Nordstrom was the first US department store to sell MAC, helping establish its financial success. MAC is known for high quality and celebrity endorsements. They offer a wide range of products and launch new seasonal items to match trends.
Loreal Porter 5 Forces Model
The document provides an overview of L'Oreal, including its history, mission, brands, and leadership. It also analyzes L'Oreal using Porter's Five Forces model, examining the rivalry among competitors, potential new entrants, substitute products, supplier bargaining power, and buyer bargaining power.
M•A•C Cosmetics Advertising Campaign
Here are 3 objectives for the campaign:
1. Increase sales of M.A.C Cosmetics by 6%
2. Achieve 75% comprehension and 55% conviction of campaign messaging
3. Reach 75% of the target audience with an effective frequency
Objectives | 7____
Research
- Focus groups were conducted with current M.A.C customers ages 18-34 in major cities to understand perceptions of the brand and what draws customers to M.A.C.
- An online survey was distributed to 500 women ages 18-34 to assess awareness and perceptions of M.A.C compared to other prestige beauty brands like Urban Decay, Too Faced, Tarte.
Mac Powerpoint
M.A.C. was founded in 1985 in Toronto as a professional makeup brand. It focused on high quality products that could withstand stage lighting and long wear for models, actors, and performers. The brand developed a unique image through black clothing, extreme employee styles, and counters designed for professional artists. M.A.C. now sells products through partner retailers, company stores, and a 1-800 call center across 15 countries. The target consumer is both professional artists and younger fashion-forward retail customers seeking unique looks.
Final makeup presentation
Makeup can be used to alter a person's appearance in various ways for different reasons. It comes in many types like lipstick, foundation, blush, mascara, eye shadow, and eyeliner. Ingredients in makeup can potentially be toxic, so it is important to be aware of what is in the products. Traditional geisha makeup features a thick white base and accentuates the eyes and lips with black and red to alter appearance according to their cultural traditions.
Viewers also liked (17)
Similar to Question 2.
Question 2.
The document summarizes the design choices made for a magazine cover targeting sophisticated young teens. A black dress was chosen for the cover image to represent maturity. Additional choices like a unique font, informal language, minimal text and a single background image were made to appeal to the target audience and make the cover look professional and organized. The black and red color scheme was selected to symbolize classiness while being eye-catching.
Question 2.
The document summarizes the design choices made for a magazine cover targeting sophisticated young teens. A black dress was chosen for the cover image to represent maturity. Additional choices like a unique font, informal language, minimal text and a single background image were made to appeal to the target audience and make the cover look professional and organized. The black and red color scheme was selected to symbolize classiness while being eye-catching.
Question 7
The planning and research process was important for the finished product compared to the preliminary task. For the finished product, planning allowed booking models, photographers, and equipment to give the magazine a professional look. Research helped understand techniques like color schemes and image styles used in other magazines to clearly portray the chosen genre. The target audience was also better represented with images and styles they could relate to, without gender bias. Overall, more planning and research led to a higher quality finished product addressing the intended audience.
Question 2
This document summarizes how the media product represents different social groups. It represents both genders but has a more feminine appeal due to the color scheme and images used. It appeals to young adults through a grown up but fun color scheme and serious yet relatable posed images. The magazine appeals to social classes B and high C through a sophisticated but relatable design, well-written articles, and professional layout. However, the magazine only represents white ethnicity due to the lack of diversity where the creator lives.
Dps !!!!
The document summarizes a magazine article interview with Cher. The standfirst intrigues readers by suggesting they will learn a secret about Cher. Pink text differentiates the interview questions from answers and creates a feminine feel. Highlighted sections link to other interesting parts of the magazine, showing the publication understands its teenage audience.
Evaluation presentation
The document describes a music magazine called "Mainstream" that was created to follow conventions of indie genre magazines. It includes reviews, interviews, and images that portray musicians as relaxed and carefree to match the indie feel. Dark colors and retro fonts are used alongside brighter text colors. The target audience is described as teenage males, with images selected to appeal to and inspire both male and female readers. Technologies like digital cameras, video cameras, paint, and Microsoft Publisher were used to construct the magazine. The creator feels their skills with these technologies, especially Publisher, improved from an initial preliminary task to the final magazine product.
Evaluation magazine front covers
The document discusses the intentions and process behind creating magazine front covers for a teen publication. It describes choosing images that feature teenage models to appeal to the target audience. Appropriate themes and meanings are created through the images, such as using a piano to represent a issue focused on music. Ensuring the covers have space for text and mastheads while keeping the designs professional, eye-catching and relevant to the issue topics. The covers are assessed as fulfilling the original intentions through stylistic choices like bold colorful text that enhances the themes without distracting from the images.
Dps !!!!
The document summarizes a magazine article interview with Cher. It notes that the article is organized into columns and uses pink text to distinguish questions from answers, maintaining the publication's brand identity. Key parts of the article are highlighted in yellow to draw readers' attention to the most exciting parts. This shows that the publication understands its teenage readership and what they want to read about, helping to increase sales.
Evaluation question 5
The document discusses how the author attracted and addressed their target audience for various elements of the magazine they created. For the front cover, they used a striking black and white main image alongside softer, handwritten text to attract an older pop audience. On the contents page, the author maintained colors from the cover and used a variety of images and an editor's note to further engage readers. For the double page spread, they employed a bold dominant image, used color blocking and pull quotes to make the article clear and accessible to the target audience.
5 magazine contents pages
The document discusses the layout, design, and contents of the magazine's contents page. It notes that the space is used well and the contents are clearly presented in an easy to understand format. The language and images used suggest the magazine is aimed at a younger audience. Overall the layout is well balanced, with a good mix of images and text to inform readers about the magazine's contents.
Question5
The document discusses how the author addressed their target audience of 12-17 year old girls in their pop culture magazine. They used feminine imagery on the cover featuring a young female idol. The contents page included features on fashion and dating tips about popular artists. Images throughout were of pretty, confident female pop stars to attract readers. Bold formatting and simple language made the articles engaging for teenage girls.
Evaluation qn 5
The document discusses how the creator of a magazine addressed and attracted their target audience of teenage girls. Key points include using bright colors and an exclusive interview on the cover to catch attention, keeping the language and style casual and relatable, and getting feedback from teenagers to design the most popular features. The goal was to make the magazine appealing to buy on impulse and enjoyable to read like talking to a friend.
Question5
The author attracts their teenage girl audience through the use of feminine imagery and language on the front cover. A photo of a young female pop star idols draws in readers to learn more about their favorite artists. Inside, article headlines about fashion and dating tips interest readers. Throughout the magazine, simple but bold designs, prominent female images, and language familiar to teenagers keeps the intended audience engaged.
Magazine AS_LEVEL
This document summarizes a student's magazine project. It discusses how the magazine represents social groups and challenges conventions. It engages audiences through simple black and white photography, catchy text, and topics relevant to youth. The student improved production skills over multiple drafts by refining color choices, cover line placement, and photo quality. The student integrated Photoshop, a DSLR camera, and online resources to complete the project.
Audience
The document describes how the magazine addressed its target audience through its design and content elements. The magazine aimed to attract a mature, young adult audience by selling in conventional retailers and using a bold masthead on the front cover. The cover photo and lines below the masthead were intended to catch the audience's attention. The double page spread article used language and an interview format featuring a role model close to the target audience's age to engage them and make the content relatable.
Existing products (Contents pages)
The document discusses existing research on the design elements of a music magazine. It finds that:
1) A red, black, and white color scheme creates a feeling of simplicity and conciseness that appeals to the target audience.
2) A mixture of posed and naturalistic photos provides a good balance of stories and intimacy between artists and readers.
3) The target audience prefers more images than text based on research, a style this magazine employs.
Audience Feedback
The document discusses how the author addressed their audience in their magazine project. They carefully planned the color scheme which included feminine colors like pink and purple to appeal to their mostly female target audience. They used a grid format to make the pages look full and structured in a way that would interest their audience. Photos were taken at the author's high school relating to an article and edited in Photoshop to balance the color scheme and add nostalgia appealing to the audience. Feedback indicated the color scheme, grid format, and relaxed photos of a model close in age to the audience were effective.
Evaluation
The document discusses how the media product addresses and attracts its target audience. Key details include:
- The target audience is 16-24 year olds, with a 65% female readership.
- The masthead uses a sans serif font to stand out but is softened.
- The color scheme of pink, blue, and white reflects the target age and gender.
- The main image features Ed Sheeran casually dressed to seem relatable to readers.
- Background details like graffiti aim to give the magazine an urban feel relevant to Ed Sheeran's music.
- Buzzwords like "festival lineup" aim to engage readers and connect them to stories.
Media Evaluation
The document describes the design choices made for various elements of a magazine media product, including the cover, contents page, article page, and how the intended audience was considered. Conventions from real magazines like Billboard and Vibe were used, such as a masthead, cover images, and column text layout. The intended audience is described as those interested in mainstream pop music, like readers of Billboard, Vibe, and Blender. Supermarkets are identified as the preferred distributors since they are popular and good for advertising to a wide audience.
Question 1
The document discusses conventions of magazine front covers and how the author's media product challenges or develops some of those conventions. Specifically:
- The product uses a conventional masthead but with a foreign language title to seem more sophisticated.
- It uses fewer cover stories and lines in a smaller font to imply a mature audience interested in content over flashy graphics.
- Non-traditional elements like price and lack of additional graphics target an older demographic.
- The boost image features a saxophone but the artist plays ukulele, challenging expectations of jazz music.
Similar to Question 2. (20)
More from laurenkennedy
Question 7.
The author feels they have learned a vast amount from their preliminary task to the full product. They now have a wider understanding of Photoshop and Blogging. Their first magazine using Photoshop showed they did not know what they were doing, but their second magazine looks more professional showing improved skills with Photoshop. Their photography skills have also improved through learning techniques from doing a photo shoot for the first time and editing photos more effectively.
Question 5.
The magazine cover uses informal text, popular pop artists in headlines, and images of female artists to attract its target audience of 13-17 year old girls. Bright colors like red and easy-to-read fonts are also used to catch the audience's attention. A competition featured on the cover may further engage the audience by giving them a chance to win prizes.
Question 3.
The document discusses distributing a pop music magazine through Bauer Media. The author believes Bauer Media would be the best institution because they publish successful music magazines like Q and Kerrang, although those focus more on rock music. As Bauer does not currently publish any pop music magazines, the author thinks their new pop magazine would do well being distributed by such a successful institution.
Question 2.
The document discusses the representation of social groups in a media product's cover design. Specifically, it describes the choices made in designing a magazine cover for sophisticated young teens. A black dress was chosen for the cover image to represent maturity. The font, informal language, and focus on one clear image were intended to attract teens while keeping the design tidy and easy to understand. The color scheme of black and red was meant to depict style for high-class teens in an eye-catching way.
Article page
The document is a transcript of Amy Warsop answering questions from fans. She discusses recently working on new songs and albums, as well as focusing on her clothing line and upcoming makeup range. Amy says she hopes to release her new album early next year. She also discusses her recent breakup but feeling happy and that it hasn't affected her career. Amy attributes her fitness to exercise and healthy eating, including Zumba and body balance classes. She is grateful for how her career took off from posting songs on MySpace and appreciates the support of her family and fans.
Front Cover Feedback
This front cover feedback questionnaire asks respondents about their impressions of a magazine cover, including what element stood out most, whether the audience seems oriented towards males or females and why, if they would personally buy it and at what price point, and how the cover could potentially be improved. It collects gender and asks multiple choice and short answer questions to assess the effectiveness and appeal of the cover design.
Front Cover Feedback
This front cover feedback questionnaire asks respondents about their reaction to a magazine cover, including what element stood out most, whether the audience seems oriented towards males or females and why, if they would personally buy it and at what price point, and how the cover could potentially be improved. It collects gender information and gauges preferences on visual elements, target audience, purchasing interest, pricing, and opportunities for enhancement through brief multiple choice and short answer questions.
Front Cover Feedback
This front cover feedback questionnaire asks respondents about their gender and what stood out most on the front cover - the picture, title, or headlines. It then asks if the audience seems to be male or female based on the front cover and asks the respondent to explain their choice. Finally, it asks if the respondent would buy the magazine themselves, and if not, how it could be improved, and how much they would pay for it.
Publishing houses.
The document discusses several publishing houses, including Condé Nast which was founded in 1909 and publishes over 126 magazines and 104 websites, IPC Media which is based in the UK with headquarters in London and other offices around the country, and Bauer Media which operates in 15 countries worldwide and was founded in Hamburg, Germany in 1875 remaining privately owned.
Contents page camera shots
The document discusses potential images and styles for a contents page of a magazine, including lying down shots, high or low camera angle shots, and using a double page spread with many different pictures to show what is in the magazine.
Contents page camera shots
The document discusses potential images and styles for a contents page of a magazine, including lying down shots, high or low camera angle shots, and using a double page spread with many different pictures to show what is in the magazine.
More from laurenkennedy (20)
Recently uploaded
BBR 2024 Summer Sessions Interview Training
Qualitative research interview training by Professor Katrina Pritchard and Dr Helen Williams
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
DRUGS AND ITS classification slide share
Any substance (other than food) that is used to prevent, diagnose, treat, or relieve symptoms of a
disease or abnormal condition
The Diamonds of 2023-2024 in the IGRA collection
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
How to Manage Your Lost Opportunities in Odoo 17 CRM
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Advanced Java[Extra Concepts, Not Difficult].docx
This is part 2 of my Java Learning Journey. This contains Hashing, ArrayList, LinkedList, Date and Time Classes, Calendar Class and more.
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)Academy of Science of South Africa
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS Template 2023-2024 by: Irene S. Rueco
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
How to Setup Warehouse & Location in Odoo 17 Inventory
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
clinical examination of hip joint (1).pdf
described clinical examination all orthopeadic conditions .
Main Java[All of the Base Concepts}.docx
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
The History of Stoke Newington Street Names
Presented at the Stoke Newington Literary Festival on 9th June 2024
www.StokeNewingtonHistory.com
Recently uploaded (20)
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 Inventory
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Question 2.
- 1. Question 2 How does your media product represent particular social groups?
- 2. The image I used for my front cover shows the girl as a very confident looking strong person. This insists that my magazine is aiming towards more sophisticated young teens rather than children. The girl is wearing a black dress, black is a more practical colour attracting more mature teens. This picture was the one that I originally planned on using for my cover. I think this image looks more like it should be used on a teen magazine and might have suited my style better but I think the fact that she was wearing tiger print might insist I am trying to attract a whole different social group. More immature teens maybe, it might also seem like my magazine is less ‘pop’ and therefor wouldn’t attract my intended audience.
- 3. I picked a font with I think looks more unique but still easy to read. I used informal language as I am aiming at teens, this way my magazine will cover a wider audience as teens understand informal language a lot more. I asked some people who fit my intended audience and they agree that my cover looks very sophisticated, they liked the idea of just one image and think this makes my magazine look a lot This was my original idea My colour scheme more tidy and easy to understand. with the colour scheme of of black and red black and purple, these are represents the idea I used very little text on my cover and also very practical colours of high classed only one image which is the however I think this cover teens. They are background, I did this to avoid would have attracted basic colours which overcrowding and make my cover look younger teens as this is a also look very more professional and more girly colour which effective and are organised, attracting the social groups may be aiming towards very eye-catching. who I am aiming my magazine towards. more adolescent children.