2. As my product would be new
They already distribute Hip on the market InterMedia
Hop magazines such as vibe could see it as “a most
and since my magazine is like opportune segment of
vibe but targets a different industry” and distribute it in
audience it would bring in the hope of “superior
more interest in its products returns”
Why InterMedia
Partners?
Their focus is the
media industry and one
of the platforms they
focus on is publishing .
3. They are consumer-
magazine publisher and
my magazine is designed
They already distribute to a particular group of
magazines of my genre consumers but consumers
such as XXL nonetheless.
Why Harris
Publications?
Harris Publications distributes over 75
titles which shows variety is important
in their objective . This means even
though they already have Hip Hop
magazines none share the same target
audience as I
