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Productbrief SDL Media Manager with SDL Tridion
1. Product Brief
SDL Tridion
Building rich media experiences
Rich media assets have transformed customer experience. Captivating and compelling video,
audio and imagery are now some of the most important assets businesses have when creating real
interaction for the online experience.
Now a vital part of your customer interaction, these assets enrich the customer journey:
from brand recognition, to social campaigns and from product demonstrations to training
opportunities... the possibilities are endless
Centralized
The SDL Tridion integration with SDL Media Manager gives you access to a centralized corporate media
repository, the ability to localize and enrich your media assets and an online video platform that scales to
meet your needs.
SDL Media Manager, a cloud-based on-demand service for rich-media management, lets you easily add
video to enhance the visitor experience, publish rich media assets to multiple channels and reach your
audience on any site, mobile device or social media platform.
Efficient
SDL Media Manager shares many SDL Tridion concepts. Its component-based architecture lets you manage
video and image assets separately from audio and application overlays, giving you granular control over
each element. This lets you easily reuse the main video asset and simply modify or add value to any rich
media content.
This saves you substantial resource-heavy post-production costs. Rather than going back and forth with
your agency or video production team, you can localize and create lead generation possibilities directly
from your rich media content.
Interactive
You can add an application layer to enrich your content with interactive actionable layers right within the
context of a video player, including overlays, subtitles, product selectors, links, buttons and forms. This
extends the active life-cycle of any rich media asset by giving you full control over global reach and your
supporting application services.