The document describes DAM Group's digital asset management solution called mediacockpit. It provides an overview of mediacockpit's modules for managing media assets, product information, publishing to multiple channels, and creating mobile apps and online flipbooks. It also discusses DAM Group's professional services including consulting, implementation, hosting, and training. Customers that use mediacockpit include Mercedes-Benz Accessories, Duravit, and Verallia for centralized management of media assets and product data across organizations.

1. CreateManageFind&UsePublish
Innovative
Digital Asset Management
with mediacockpit

2. Content
Innovative Digital Asset Management 03
What is it?
About us 04/05
Who is DAM Group?
mediacockpit and modules 06-15
What do we offer?
Professional Services 16/17
How can we be of assistance?
Customers 18/19
Who relies on us?
Next Steps 20
What now?
Contact 20
Where are we?

3. Innovative Digital Asset management
A DEFINITION
"Digital asset management (DAM) is the storage and management of any digital
content, in particular of media files such as images, videos, audio, and text
modules. In the media it is teil­ eise also known as media asset management
w
(MAM)."
Wikipedia
"Innovative digital asset management by DAM Group
is the intelligent combination of rich media and product
information (MAM & PIM) in a central repository for
automated publications of any type in a single, unified
system (mediacockpit)."
Christopher Turchin, CEO, DAM Group GmbH
mediacockpit, made by DAM Group GmbH

4. ABOUT US – WHO IS DAM GROUP?
about us
who is DAM Group?
The DAM Group GmbH has been a pioneer in the
increasingly important field of digital asset management
since its inception in 1996. Our successful, well-
designed product „mediacockpit“ has been crucial
in making DAM Group one of the most experienced
European providers and operators of enterprise digital
asset management solutions today.
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5. DAM Group GmbH Specialized software development
with the following objectives:
Creativity, a keen eye for the needs of our customers,
perseverance and the ability to turn unconventional • Intelligent combination of product and media data
ideas into working solutions” - this is what defines the
• Central repository for all publishing processes –
DAM Group, our products and solutions.
from print brochures to the iPad
And this is what we bring in into customer projects • Media distribution and publishing process
and what makes our products and solutions for automation
media asset management, product information • Manage product information and rich media at a
management, multi-channel publishing. single, central location
We offer turn-key solutions and develop custom
business applications based on our core product, • Simple and managed access to all data for
mediacockpit. Our services range from consulting, employess in different departments, subsidiaries,
analysis and design, graphics, software development agencies, printers etc.
and integration of your business processes into a • Future protected product development strategy,
seamless solution. On request, we will host your extensible to support new media and formats
system in our innovative media service center. (e.g. apps for iPhone or iPad)
• Increase efficiency and reduce costs
• Increase competitiveness - e.g. via shorter time-
to-market- cycles

6. OUR PRODUCTS – wHAT TO WE OFFER?
Success factor 1:
Input Data
Management
our products
what we offer.
The DAM group creates intelligent connections between
products and media to simplify management and provide
efficient processing in different media and distribution
channels - for example brochures, flyers, data sheets, product
configurators, online shops, mobile apps, eBay, Facebook, etc.
Success factor 2:
Multi-Channel
Output
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7. *
*even from 3rd party

8. OUR PRODUCTS – wHAT DO WE OFFER?
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9. mediacockpit
Our platform
• Web-based platform for the management and possible via optimized processes: e.g. manual,
distribution of media, product data, publications, semi-automated, fully automated provisioning
etc. of content to multiple distribution channels (e.g.
catalog, website, datasheets, flyers, mobile app,
• Flexibility in the setup: full integration into your IT
e-commerce platforms, etc.)
landscape or as a service operated outside your
internal company network • Intuitive interface for importing, management and
output of data across all modules
• Flexible custom configuration on the data to be
managed and the system functionality • Seamless integration with existing systems
possible (e.g. ERP, CMS, etc.)
• Definition of workflows & review processes (even
language specific) • Versioning of data and change-tracking in the
system
• Granular access rights in all modules
• Content internationalization ith regard to
• Intelligent search with excellent filter options
languages, prices and units
• Needs-based provisioning of information
• Translation directly within the system, export for
• Targeted information exchange, both internally external translations
and externally (e.g. agency, sales representatives,
• Open and documented interfaces (Java, XML,
distributors, etc)
ReST, web services)
• Scalability & modular expansion options for the
integrated platform
• Changes & administration from one centralized
repository - considerable reduction of labor and
improvement of quality management processes

10. OUR PRODUCTS – wHAT DO WE OFFER?
Advanced MAM functionality in the mediasuite –
the media asset management module
• File import via upload in any web browser, • Provision selected media for a given time for
including drag & drop . Automated import via hot a specific target audience – such as dealers,
folder customers, sales representatives - via email,
download, etc..
• Hierarchical organization of media, advanced
grouping and linking features. • Extensive media usage statistics (access numbers
per medium, per rendition, based on login, etc.)
• Automated metadata extraction from the existing
media (IPTC, EXIF Adobe Creative Suite, etc.)
, • Automated media archiving according to specific
parameters (e.g. after one year)
• Support for popular document formats (MS Office
and Adobe InDesign, etc.)
• Automatic creation of previews and renditions
(thumbnails, print, video, HTML, mobile, iPad,
etc.) from original media (MS Office, Adobe
­InDesign, etc)
• Ergnonomic data maintenance in the web
browser or bulk editing via Excel.
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11. Advanced PIM functionality in mediapim –
the base data management module for products and more
• Seamless integration between mediasuite and price). Ergonomic data maintenance in your web
mediapim browser - such as configurable lists in drop down
menus.
• Configurable import from Excel and other popular
formats. Automated import via hot folder and • Sophisticated price management, simple
documented programming interfaces - e.g. to editing in Excel (dedicated export and import
syncronize SKUs from the ERP system. functionality)
• Hierarchical organization for product lines (e.g. • Product Preview in PDF or HTML format
product family - subfamily - product - SKU) and
links between products (e.g. spare parts are
linked to main product)
• Creation of country-specific product ranges for
market-specific publications
• Definition of specific data views depending
on the user's role (e.g. merchants can view
other product data but should not see purchase

12. OUR PRODUCTS – wHAT DO WE OFFER?
mediaepaper – online flip book
presentations
• Easily create online flip book presentations from • Multilingual user interface
PDF files, MS Office, and InDesign documents
• Internal and external usage
• Integration of rich media (images, video) from the
• Definable validity period for external users
mediasuite and product data from mediapim
­
(from ... until)
• Integrate into existing websites, as a Facebook
tab, mobile apps - at exhibitions, for use by
salesforce, etc.
• Interactive linking within epapers ­(Internet
addresses, product numbers, etc.)
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13. mediamobile – the mobile app for iOS and
Android devices
• Provide media and product information on mobile
devices (iPhone, iPad, Android, etc.)
• Our dynamic kiosk for brochures, flyers (static
or linked with e-commerce sites), newsletters,
company & product presentations, e.g. for trade
fairs, support the sales force, etc.
• Clear presentation, documents are viewable in
a list or as a bookshelf. Push notifications for
updates.

14. OUR PRODUCTS – wHAT DO WE OFFER?
mediapublisher & one2edit – our solutions for
publishing & web2print
mediapublisher • one2edit integrates seamlessly into mediacockpit
• With our channel concept, mediapublisher and allows you to edit in Adobe InDesign docu-
generates publications from product data and ments in the web browser - with full control of
media in numerous formats. both content and corporate design.
• mediapublisher provides templates for PDF , • The individualisation of advertising materials
HTML, and MS Excel, as well as a standardized and office supplies is realized in online solutions
XML format for automated publication in desktop such as print shops and CI/CD portals based on
publishing programs such as Adobe InDesign. mediacockpit and one2edit
• Additional channels support established industry
standards like eCl@ss and BMECat.
• Together with our integration partners, we have
implemented mediapublisher interfaces InDesign
Server, InBetween, Pagino, MediaBuilder and
other systems.
web2print - edit, review, release, translate and
personalize Adobe InDesign documents online.
• Together with our partner 1io and their product
one2edit, we have the extensive domain of
web2print covered.
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15. InDesign & Office Plugin – Drag & Drop
for MS Office & Adobe Creative Suite
• Drag & drop rich media (images, videos) from
mediasuite product information from mediapim
directly into presentations and documents
• Runs over the web: can be used across the entire
organization, dealer network, etc.
• Change notification in InDesign document
as soon as content changes mediasuite or
mediapim

16. PROFESSIONAL SERVICES – HOW CAN WE BE OF ASSITANCE?
professional services
profit from our experience.
We bring more than 15 years experience in Media service center and application hosting
large customer projects, primarily in the areas of (Software-as-a-Service)
media asset management, product information Since 1996 we offer customers the ability to host our
management, publishing for different output channels software in the DAM Group‘s media service center.
such as print, web, e-commerce, mobile and Our media service center team supports you in all
web2print. areas of data maintenance, acquisition, publishing and
distribution.
Our services range from consulting, analysis and Our customers profit from with our extensive
design, graphics, software development and experience in numerous integration projects and
integration of your business processes into a service partnerships.
seamless solution. On request, we will host your
mediacockpit in our innovative media service center.
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17. Project development Training and Support
We provide solutions and develop custom We support you in your projects and individual system
business applications based on our core product, configurations.
mediacockpit. Your data are at the heart of our
solutions. You can reach our telephone hotline on weekdays
We can provide reference projects ranging from agile from 09: 00-18:00. We answer your message via
and pragmatic to large and highly complex including email within 24 hours.
interfaces to ProE, SAP, various e-commerce and With our tested quickstart workshops we discuss
other third-party systems. new requirements for the running system, we are
glad to provide individualized training during or after a
project as well.

18. CUSTOMERS – WHO RELIES ON Us?
Many renowned customers from Mercedes-Benz Accessories: Duravit: Manufacturer of high-
Wholly owned subsidiary of Daim- quality bathroom furnishings,
different industries have opted for
ler AG, sales of original accessories international group with
our system. Here is just a selection and merchandising articles for SLR international production facilities,
of our references - more information McLaren, Mercedes-Benz, May- more than 5,500 employees
is available on our web site:­bach and smart, over 200 emplo-
yees. Problem: No central system for
h
­ ttp://damgroup.de/en/customers/
managing media and product
a-z Problem: No central system for data, no connection to publishing
managing media and product systems
data, no access for dealers, no
connection to publishing systems Solution: Introduction of an
integrated overall solution using
Solution: Using mediasuite, mediacockpit, interfaces to item
mediapim, mediaepaper master data in ERP, cost-efficient
(interfaces to ERP, inventory production of price lists in all
management system, ordering the languages using data from
system for print media) and mediapim and mediasuite.
establishment of a comprehensive
marketing services environment
for employees, dealers and end
users. Over 30,000 registered
users in 6 different languages, with
more than 200,000 assets under
management.
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19. verallia: Leading manufacturer of L-SHOP-TEAM: Well-known
glass bottles and containers for German textile wholesaler, over 160
the beverage and food industry, employeest
worldwide over 1,400 employees
Problem: Complex and labor-intensive
Problem: No central system for brochure and web production for many
managing media and product data, no brands in numerous languages and
connection to publishing systems block pricing, no publishing system
integration
Lösung: Introduction of an integrated
overall solution using mediacockpit, Solution: Integrated overall solution
implementation of online product based on mediacockpit with single
configurator as well as an iPhone app source publishing, and efficient
presenting the entire product range for production of annual catalogs and
sales force and customer alike. brochures in 6 languages

20. next steps
what now?
A professional and well-organized consultation to
identify your needs.
Please contact us.
contact
where are we?
In the shores of Lake Constance, reachable at:
DAM Group GmbH
Planckstr. 7
88677 Markdorf
Germany
Tel: +49 (0)7544 9218-100
Fax: +49 (0)7544 9218-101
E-Mail: info@damgroup.de
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21. Image credits
We use photos of following providers in our brochure:
• photocase - P 01
• fotolia - P 04/05
• veer - P 17 19, 20
,
© Copyright DAM Group GmbH . All rights reserved.

22. Innovative Digital Asset Management
by DAM Group GmbH
Planckstr. 7
88677 Markdorf
Germany
© Copyright DAM Group GmbH . All rights reserved.