Uploaded byoscon2007
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Os Kelly
The document discusses leveraging a developer network as a competitive weapon. It argues that communities can support corporate objectives by generating hard to recreate data and building competitive barriers. It provides a maturity model for corporate developer networks and outlines challenges such as balancing business objectives with community needs. The key is to strategically plan the community to align sponsor and member goals through a community-centric infrastructure that attracts users, builds the community, and captures the mindshare of participants.
