Presentation that I gave, along with coworkers Mark Sims and Mike Townson, at the Dallas Society of Visual Communications. http://www.dsvc.org/events/working-lunch/10/2012

1. Proactive
Responsive
Design
Dallas Society of Visual Communications
Wednesday — October 24, 2012
http://flickr.com/photos/63631877@N00/3937964101

2. We work as designers/devs at
Nathan Smith Mark Sims Mike Townson
Principal UI Architect UI Developer UX Designer
http://www.projekt202.com

3. Relax, don’t stress out
taking notes. You can
get the slides here…
http://j.mp/pro-rwd

4. Front-end development is like playing midfield. It’s the
“glue” that connects visual design with the server-side.

5. The term “Responsive Web Design”
was coined by Ethan Marcotte, in an
an article published by A List Apart.
Loosely defined, it means adapting
to various screen sizes, using a fluid
grid and @media queries in CSS.

7. Ethan also wrote a book…
http://www.abookapart.com/products/responsive-web-design

8. When should you use RWD™?
Responsive web design using @media queries (with one
codebase for all devices) typically works best for web
“sites” (not apps). Apps work best when tailored to one
particular interaction paradigm. For instance, mobile
Gmail is a different experience than on the desktop.
As a general rule of thumb, if your content can be read
via RSS (such as Google Reader) and still make sense, it
might be worth considering a responsive approach.

9. State of mobile in 2007 — The year the iPhone was introduced
http://flickr.com/photos/djwudi/382030798

10. The state of mobile in 2012 — Touch screens reign supreme

11. The one thing all these phones have
in common (besides Angry Birds) is
they all have decent web browsers.
http://paulirish.com/2010/high-res-browser-icons

12. Each day, on planet Earth…
1,450,000
mobile devices activated
317,124
newborns begin life
http://lukew.com/ff/entry.asp?1506

13. http://computerworld.com/s/article/9227412/Obama_orders_agencies_to_optimize_Web_content_for_mobile

14. “Obama orders agencies to optimize Web content for mobile”
http://flickr.com/photos/whitehouse/7161178504

15. Essentially, “responsive” has
broken into the mainstream.
It ain’t just for designer blogs
anymore. Some pretty big
name sites are adapting…

16. Microsoft.com — Home page is responsive

17. Grammy.com — Most of the site is responsive

18. Time.com — Entire site is responsive

19. Disney.com — Entire site is responsive
There is one Flash ad, which disappears if the browser is at “mobile” width.
Note: Most mobile devices have little/no support for Flash, Silverlight, etc.

20. Disney.com — Menu adapts, based on screen size

21. Pepsi Innovation — Entire site is responsive
http://innovation.capturaonline.com

22. Pepsi Innovation — Entire site is responsive
http://innovation.capturaonline.com

24. Like accessibility, RWD works best with advanced planning…
#FAIL

26. // For good browsers...
@import base
@media (min-width:320px)
@import 320-up
@media (min-width:480px)
@import 480-up
@media (min-width:780px)
@import 780-up
@media (min-width:960px)
@import 960-up
@media (min-width:1100px)
@import 1100-up

27. // For older IE...
@import base
@import 320-up
@import 480-up
@import 780-up
@import 960-up
<!--[if (gt IE 8) | (IEMobile)]><!-->
<link rel="stylesheet" href="/css/style.css">
<!--<![endif]-->
<!--[if (lt IE 9) & (!IEMobile)]>
<link rel="stylesheet" href="/css/ie.css">
<![endif]-->

28. CSS Sass Compass
http://sonspring.com/journal/sass-for-designers

29. Neatly organized *.sass CSS served to browser
http://thingsorganizedneatly.tumblr.com/post/9494864300/submission-the-compulsively-tidy-ursus-wehrli

30. http://compass-style.org

31. Compass makes vendor prefixes easy...

32. Compass brings sanity to gradients...

33. Handlebbbars
demo of Handlebars.js
and the Dribbble API
http://host.sonspring.com/handlebbbars

34. Sweet, responsive Handlebbbars action
http://host.sonspring.com/handlebbbars

35. @media (min-width: 880px) {
/* line 198, ../sass/_site.sass */
body {
width: 880px;
margin: 0 auto;
}
/* line 202, ../sass/_site.sass */
#list li {
float: left;
width: 400px;
height: 36em;
}
}
@media (min-width: 1320px) {
/* line 208, ../sass/_site.sass */
body {
width: 1320px;
}
}

37. @media queries
aren’t just for width.
Also works well for
“retina” detection…

39. @media only screen and (-webkit-min-device-pixel-ratio: 2),
only screen and ( min-device-pixel-ratio: 2) {
span.location {
background-image: url(location@2x.png);
background-size: 16px 14px;
}
span.success {
background-image: url(success@2x.png);
background-size: 13px 14px;
}
a.delete {
background: url(delete@2x.png) no-repeat 0 -100px;
}
.content a.fav-link {
background-image: url(favorite@2x.png);
background-size: 11px 13px;
}
}

41. The biggest problem facing
responsive design is <img>
and potential file size.
But, there’s a neat solution
for JPG images, at least…

43. A non-exhaustive
list of potentially
helpful responsive
CSS frameworks…

48. Elements that rely only on mousemove,
mouseover, mouseout or the CSS pseudo-
class :hover may not always behave as
expected on a touch-screen device such
as iPad or iPhone. — Apple Reference Library
http://trentwalton.com/2010/07/05/non-hover

49. http://www.flickr.com/photos/sigalakos/4516917297/

50. Be concise, for people on-the-go (mobile)…
http://presentationzen.com/presentationzen/2010/08/a-long-time-ago-before-death-by-powerpoint.html

51. Resist the temptation of information overload…
http://presentationzen.com/presentationzen/2010/08/a-long-time-ago-before-death-by-powerpoint.html

52. INNOVATION PORTAL
Extended Designs

54. SIDE BY SIDE
The differences of Mobile vs. Desktop

55. HOME

56. HOME

57. MOBILE DESIGN

62. DESKTOP DESIGN

75. DEMO TIME! :)
Also, don’t forget you can
download the slides here…
http://j.mp/pro-rwd