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The document provides a target audience profile for a music video to the song "Power" by Little Mix. It outlines the following key points: - The target audience is young individuals ages 13-20, especially focusing on females, as they often relate to girl bands and see them as inspirational. - The video aims to appeal to those living in central London through its depiction of busy city streets and nightlife atmosphere. - It will feature characters of various races/ethnicities to promote diversity and allow people of different backgrounds to connect with the video. - The psychographics of the target audience indicate they enjoy dance, trends like ripped jeans, and tend to have natural hair styles and colors
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The document discusses the design choices for a rap music magazine cover targeting an audience aged 16-21. It describes photographing an 18-year-old female model wearing gold jewelry and a serious expression, in line with typical rap artist imagery, to appeal to both male and female readers and differentiate the cover from competitors featuring close-up shots of male artists.
Target audience profile
Our target audience for music videos is 13-25 year olds who enjoy spending free time with friends listening to music and going to parties. Music videos are an important influence, with some conveying meaningful messages and others being more objectifying. While most of the target audience watches music videos, 20% prefer just listening to the music in order to interpret the lyrics themselves without visual influence.
Actors
The document discusses casting choices for a music video. It will feature a main teenage female actress around age 17-18 to appeal to the target audience of teenage girls. An older teenage actress would allow younger viewers to look up to her and relate more to her experiences with relationships. The actress should be attractive to appeal to teenage boy viewers as well. The document proposes casting Maisie Burchall, a 17-year-old in a relationship, since she could authentically portray scenes with her real-life boyfriend also being cast.
Target audience
The document discusses the target audience for a music video and song. The target audience is primarily women ages 16-25 who are likely to experience heartbreak and connect with a song about that topic. Research concluded that this age group listens to a lot of music, including indie and pop genres. The target audience shops at stores like Urban Outfitters, spends time with friends, and has a student income level. The research determined that women ages 16-25 who like indie music also prefer pop, so the video should have elements of both genres to appeal to this demographic.
Target Audience
The document discusses the target audience for an R&B music video. It states that the target audience would mainly be females ages 13-25 who can relate to the female empowerment themes. Younger audiences and some older audiences may also be interested. The style of the artist in the music video should emulate popular fashion trends to appeal to this target demographic that shops at stores like Topshop and H&M. Dressing the actress in these styles for the video could help the audience connect with the character.
How does you media product represent particular social groups? AS Media
The document discusses stereotypes associated with people who listen to rock and alternative music. Some common stereotypes mentioned are wearing black clothing, having black hair, being labeled as "emo", and being associated with violence, disrespect, anger, and negative emotions. An example given is the singer of the emo band My Chemical Romance. The document also discusses how a magazine cover represents and portrays these stereotypes of the genre through the clothing, hair, and poses of the people pictured on the cover.
Introduction to artist
Zeb is an 18-year-old indie pop solo artist who promotes other upcoming artists. While not extremely famous, she wants to expand her fan base and make her name more known. To do this, she has decided to make a clothing range to promote on social media sites. Zeb dresses in a quirky style using simple, redesigns clothes in black with pops of color, reflecting indie pop styles. Most photos of Zeb are taken in outdoor public places to seem down-to-earth and close to her fan base. A magazine spread will promote both Zeb's music and clothing to help people understand her beyond just her image.
My pitch part
Our artist, Isabel Beau, is a female pop artist from London who writes songs about heartbreak and bullying. Her music and image are designed to appeal to her target 12-25 year old audience. The concept for her new music video, "Battlefield", is to tell the story of a young girl who escapes her parents' constant arguing through dancing, and hopes to bring them together through her talent. The video aims to connect with fans who may experience family issues.
Recommended
Media
The document discusses the design choices for a rap music magazine cover targeting an audience aged 16-21. It describes photographing an 18-year-old female model wearing gold jewelry and a serious expression, in line with typical rap artist imagery, to appeal to both male and female readers and differentiate the cover from competitors featuring close-up shots of male artists.
Target audience profile
Our target audience for music videos is 13-25 year olds who enjoy spending free time with friends listening to music and going to parties. Music videos are an important influence, with some conveying meaningful messages and others being more objectifying. While most of the target audience watches music videos, 20% prefer just listening to the music in order to interpret the lyrics themselves without visual influence.
Actors
The document discusses casting choices for a music video. It will feature a main teenage female actress around age 17-18 to appeal to the target audience of teenage girls. An older teenage actress would allow younger viewers to look up to her and relate more to her experiences with relationships. The actress should be attractive to appeal to teenage boy viewers as well. The document proposes casting Maisie Burchall, a 17-year-old in a relationship, since she could authentically portray scenes with her real-life boyfriend also being cast.
Target audience
The document discusses the target audience for a music video and song. The target audience is primarily women ages 16-25 who are likely to experience heartbreak and connect with a song about that topic. Research concluded that this age group listens to a lot of music, including indie and pop genres. The target audience shops at stores like Urban Outfitters, spends time with friends, and has a student income level. The research determined that women ages 16-25 who like indie music also prefer pop, so the video should have elements of both genres to appeal to this demographic.
Target Audience
The document discusses the target audience for an R&B music video. It states that the target audience would mainly be females ages 13-25 who can relate to the female empowerment themes. Younger audiences and some older audiences may also be interested. The style of the artist in the music video should emulate popular fashion trends to appeal to this target demographic that shops at stores like Topshop and H&M. Dressing the actress in these styles for the video could help the audience connect with the character.
How does you media product represent particular social groups? AS Media
The document discusses stereotypes associated with people who listen to rock and alternative music. Some common stereotypes mentioned are wearing black clothing, having black hair, being labeled as "emo", and being associated with violence, disrespect, anger, and negative emotions. An example given is the singer of the emo band My Chemical Romance. The document also discusses how a magazine cover represents and portrays these stereotypes of the genre through the clothing, hair, and poses of the people pictured on the cover.
Introduction to artist
Zeb is an 18-year-old indie pop solo artist who promotes other upcoming artists. While not extremely famous, she wants to expand her fan base and make her name more known. To do this, she has decided to make a clothing range to promote on social media sites. Zeb dresses in a quirky style using simple, redesigns clothes in black with pops of color, reflecting indie pop styles. Most photos of Zeb are taken in outdoor public places to seem down-to-earth and close to her fan base. A magazine spread will promote both Zeb's music and clothing to help people understand her beyond just her image.
My pitch part
Our artist, Isabel Beau, is a female pop artist from London who writes songs about heartbreak and bullying. Her music and image are designed to appeal to her target 12-25 year old audience. The concept for her new music video, "Battlefield", is to tell the story of a young girl who escapes her parents' constant arguing through dancing, and hopes to bring them together through her talent. The video aims to connect with fans who may experience family issues.
Teenagers as target audience
Teenagers are defined as people between the ages of 13-19. The lifestyles of teenage boys and girls differ in that boys tend to listen to rock, pop, and hip-hop music, work out, play sports and hang out at gyms, while girls prefer different music genres, read novels, watch TV dramas, and enjoy shopping and visiting beauty parlors with friends. Both teenage boys and girls enjoy spending time with friends at movies, concerts and other social activities.
Target audience
Target Audience: A target audience is a specific group that a business aims its marketing and advertising towards. For R&B music, the typical target age is 16-25 year olds, as the genre's themes are often explicit and most relatable to young adults. However, older audiences may still enjoy R&B that they listened to in their youth.
Gender: R&B attracts both male and female listeners, but skews more female. For females, love songs are relatable and male artists are seen as sexy. Female artists are portrayed as glamorous role models. Males are drawn to displays of wealth in male artists' videos.
Ethnicity: While R&B originated from African
Our audience
The document discusses the relationship between artists and their audiences. It provides examples of how Justin Bieber's young female fans have become obsessed with him and influenced their identities and behaviors based on his actions. The document then discusses the target audience for a new female artist - the core audience would be 16-18 year old working/middle class girls in London who are deciding their futures, and the wider audience would include 11-15 year old girls, mothers, and Asian women aged 18-28 who could relate to the Asian female artist chasing her dreams. Examples of profiles for the core and wider audiences are also provided.
Target audience profile
The document discusses the target audience for a conscious rap music project. It aims to target 16-24 year olds who are exploring new perspectives and viewpoints. Psychographic traits of the target include those interested in extreme sports like skateboarding and free running who see themselves as rebellious. The target audience prefers urban areas and having a unique style shown through vibrant hair and clothing. Examples are provided of potential fans fitting this profile.
The Mourning After
This document proposes using a Mac Miller song called "The Mourning After" in a music video to raise awareness of mental health issues among young adults. The song is about a toxic relationship where the two people love each other but are bad for each other. The author interprets the song as being about one person accidentally killing their partner during an argument due to a split personality. The proposed video would combine a performance of the song with abstract and narrative elements, including flashbacks to the relationship and the artist rapping in a mirrored room. It aims to intrigue young viewers through controversial themes and imagery while still relating the message of uncontrollable events.
proposal for the mourning after
This document proposes using a Mac Miller song to create a music video highlighting mental health issues among young adults. The song "The Mourning After" would be interpreted as about a toxic relationship where the characters know they are bad for each other but cannot separate. In the proposed video, flashbacks would show their relationship while the artist raps in a mirrored room, and ultimately the character is shown laying with his dead girlfriend after a split-personality led him to kill her, representing something uncontrollable. The video aims to intrigue young audiences through an interesting artist, relatable concepts, and controversial imagery.
Audience profiling
The target audience for the music video is females ages 14-19 who listen to pop music, particularly music produced by female artists. The lyrics relate to a woman being betrayed by her boyfriend, so the video will focus on portraying this story through female characters. Feedback from audiences will be important to consider to make the video appealing. Examples of the target audience include pictures of stylish teenage girls and a group of friends showing different personalities.
Teenagers as target audience
Teenagers are defined as people between the ages of 13-19. The lifestyles of teenage boys and girls differ in that boys today listen to rock, pop, and hip-hop music, work out, play sports and hang out working out or listening to music, while girls prefer different music genres, reading novels, watching TV dramas, hanging out at malls and beauty parlors. Teenage lifestyles have changed over time with boys and girls now having more activities to choose from compared to 10 years ago.
Representation in my music video
The document discusses representation in music videos. It notes that women are often sexualized through provocative dancing and clothing, while men are typically portrayed as masculine and dominant. Some artists like Adele, Meghan Trainor and Lorde challenge these stereotypes with empowering lyrics and avoiding sexual objectification. The document also discusses using lighting, costumes, and location to positively portray the female artist as confident and trendy without relying on stereotypes. Audience research was conducted to appeal to the target demographic of 17-21 year old girls by including relatable elements like biking.
Robin Thicke - Blurred Lines Music Video Analysis
The document provides an analysis of Robin Thicke's "Blurred Lines" music video through examining its conventions and portrayal of gender stereotypes. Some key points analyzed include the upbeat music drawing in viewers, use of hashtags to gain attention on social media, stereotypical depiction of women as sexual objects inferior to men through dressing and lyrics, and constant portrayal of male gaze and domination. In response, some women created a parody video putting men in the objectified role to critique the original's sexism from a feminist perspective, using similar conventions like pink background, lyrics, and hashtags for intertextual reference and humor.
Music video audience profile
This document discusses the target audience for a music video by an all-girl pop group. The target audience is teenagers aged 16-25, primarily teenage girls, as the music video themes center around love, relationships, and female empowerment. To attract this audience, the group members will star in the video themselves to appeal to viewers of a similar age. The video will feature pop music, a popular genre, to attract both male and female teens. The target demographic is teenagers of all races, classes, and locations in southeast London. The psychographics discuss interests like socializing and appearance as relevant to the target audience.
Blurred lines by Connor Winstanley
The document analyzes audience demographics for Robin Thicke's song "Blurred Lines" based on views of the music video on YouTube. It suggests the primary audience is teenagers ages 13+ due to sexually suggestive lyrics and imagery. While both boys and girls may listen, boys are likely to enjoy the song more for its implied meanings. The music video is seen to influence fashion trends towards more revealing clothing, and received criticism for objectifying and portraying women as sex slaves or objects.
Digipaks
1) The document discusses the identities, genres, and target audiences conveyed by the album covers of various artists including One Direction, The Killers, Katy Perry, and Robbie Williams.
2) Key details that communicate identity on album covers include poses, lighting, locations, and clothing. Genres are suggested through visual cues like filters, fonts, and settings.
3) Target audiences are inferred based on the use of bright colors, images instead of text, degree of sexualization, and appeal to gender stereotypes for things like strength and attractiveness.
Representation of women
The document summarizes Laura Mulvey's theory of the "male gaze" and analyzes its use in the music video for "Miss Nothing" by The Pretty Reckless. It argues that the video objectifies the female singer through her revealing wedding-inspired costume and heavy makeup that draws attention to her sexualized body parts. It also suggests the video challenges ideas of female identity by relating the costume to traditions where women were known through their husbands.
Evaluation Question Two
The document discusses the representation of social groups in the media product's front cover image. It uses a mid-shot photo of the author's friend Jess, comparing her style to artists Lorde and Caroline Flack. While the promoted music style is similar to band The 1975, the cover features a woman rather than all men. Overall, the media product represents women and girls more than men and boys by featuring a unique individual who does not follow social conventions. The alternative music genre was chosen to appeal to a varied audience.
Robin Thicke - Blurred Lines
This music video analysis discusses the music video for Robin Thicke's "Blurred Lines" and identifies several stereotypes and instances of objectification of women. It notes that the video uses quick cuts, sexual imagery, and voyeurism to grab audience attention at the start. Throughout the video, hashtags are used to invite target audiences on social media. Some lyrics are identified as humiliating to women. The analysis discusses several stereotypical portrayals of women as objects meant to please the audience and follow male commands. These include a toy car rolling down a woman's back and a man brushing a woman's hair like she is a pet. Overall, the analysis argues the video receives criticism for its degrading objectification
Examples of artists
The document discusses potential artists to feature on the front cover of a hip-hop magazine, including their visual appeal and relevance to the target audience. Trey Songz, LL Cool J, Bryson Tiller, Beyonce, and Rihanna are all mentioned as options. Trey Songz would appeal to the primarily female target audience. LL Cool J represents hip-hop's origins. Bryson Tiller would attract younger audiences as a new, good-looking artist. Beyonce is a strong, beautiful woman that others aspire to emulate. Rihanna shows some rebellion through her image and makes familiar hip-hop music.
Idea of music video
The music video pitch proposes a story-driven music video for a soul/R&B song about heartbreak. It would follow a boy struggling to sleep as he drinks to forget his ex-girlfriend. Through dreams and flashbacks, the video would show happy memories of them together contrasted with his current loneliness and depression. Inspired by Billie Eilish and Ali Gatie's "Moonlight" video, the pitch aims to personally resonate with its target teenage-young adult audience experiencing relationships and breakups through the boy's perspective.
Media evaluation
The media product represents young black teens both positively and negatively. The contents page image portrays a negative stereotype through the model's crossed arms and hat, while the front page image shows a positive representation of a black teen in a suit but with a messy tie. However, the interview reveals the model has overcome challenges as a young man. The target audience was young black males, depicted through imagery of the models dressed as musicians they admired and posing with girls in different outfits to convey different meanings to viewers.
A2 Music video Evaluation Question 1
The music video was created to target young females aged 13 to 21. It features a song about being happy and confident with oneself, unlike typical songs about love, sex, or drugs. The artist is dressed casually in a dress and sneakers rather than in a way that objectifies women or tries to attract male audiences. The goal is to inspire young female audiences to feel confident in who they are. Research was done on conventions of pop and alternative rock music videos. Conventions like a playful narrative, camera shots and angles, editing style, and clear link between music and visuals were used. Care was taken not to challenge the genre's conventions.
Music video pitch
The document provides details for a music video pitch for the band "Checking Pulse" and their track "Best Girl". It includes descriptions of the band's style which blends elements of Paramore, You Me At Six and Forever the Sickest Kids. The target audience is described as teenagers interested in pop punk music and fashion trends. Examples are given of Paramore music videos to illustrate expectations for close-ups of band members, narrative elements, and synchronization of movement with the music. Potential narrative ideas are outlined that involve a relationship drama and moving on from a past relationship.
Target audience profile
Our target audience for music videos is 13-25 year olds who enjoy spending free time with friends listening to music and going to parties. Music videos are an important influence, with some conveying meaningful messages and others being more objectifying. While most of the target audience watches music videos, 20% prefer just listening to the music in order to interpret the lyrics themselves without visual influence.
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What's hot
Teenagers as target audience
Teenagers are defined as people between the ages of 13-19. The lifestyles of teenage boys and girls differ in that boys tend to listen to rock, pop, and hip-hop music, work out, play sports and hang out at gyms, while girls prefer different music genres, read novels, watch TV dramas, and enjoy shopping and visiting beauty parlors with friends. Both teenage boys and girls enjoy spending time with friends at movies, concerts and other social activities.
Target audience
Target Audience: A target audience is a specific group that a business aims its marketing and advertising towards. For R&B music, the typical target age is 16-25 year olds, as the genre's themes are often explicit and most relatable to young adults. However, older audiences may still enjoy R&B that they listened to in their youth.
Gender: R&B attracts both male and female listeners, but skews more female. For females, love songs are relatable and male artists are seen as sexy. Female artists are portrayed as glamorous role models. Males are drawn to displays of wealth in male artists' videos.
Ethnicity: While R&B originated from African
Our audience
The document discusses the relationship between artists and their audiences. It provides examples of how Justin Bieber's young female fans have become obsessed with him and influenced their identities and behaviors based on his actions. The document then discusses the target audience for a new female artist - the core audience would be 16-18 year old working/middle class girls in London who are deciding their futures, and the wider audience would include 11-15 year old girls, mothers, and Asian women aged 18-28 who could relate to the Asian female artist chasing her dreams. Examples of profiles for the core and wider audiences are also provided.
Target audience profile
The document discusses the target audience for a conscious rap music project. It aims to target 16-24 year olds who are exploring new perspectives and viewpoints. Psychographic traits of the target include those interested in extreme sports like skateboarding and free running who see themselves as rebellious. The target audience prefers urban areas and having a unique style shown through vibrant hair and clothing. Examples are provided of potential fans fitting this profile.
The Mourning After
This document proposes using a Mac Miller song called "The Mourning After" in a music video to raise awareness of mental health issues among young adults. The song is about a toxic relationship where the two people love each other but are bad for each other. The author interprets the song as being about one person accidentally killing their partner during an argument due to a split personality. The proposed video would combine a performance of the song with abstract and narrative elements, including flashbacks to the relationship and the artist rapping in a mirrored room. It aims to intrigue young viewers through controversial themes and imagery while still relating the message of uncontrollable events.
proposal for the mourning after
This document proposes using a Mac Miller song to create a music video highlighting mental health issues among young adults. The song "The Mourning After" would be interpreted as about a toxic relationship where the characters know they are bad for each other but cannot separate. In the proposed video, flashbacks would show their relationship while the artist raps in a mirrored room, and ultimately the character is shown laying with his dead girlfriend after a split-personality led him to kill her, representing something uncontrollable. The video aims to intrigue young audiences through an interesting artist, relatable concepts, and controversial imagery.
Audience profiling
The target audience for the music video is females ages 14-19 who listen to pop music, particularly music produced by female artists. The lyrics relate to a woman being betrayed by her boyfriend, so the video will focus on portraying this story through female characters. Feedback from audiences will be important to consider to make the video appealing. Examples of the target audience include pictures of stylish teenage girls and a group of friends showing different personalities.
Teenagers as target audience
Teenagers are defined as people between the ages of 13-19. The lifestyles of teenage boys and girls differ in that boys today listen to rock, pop, and hip-hop music, work out, play sports and hang out working out or listening to music, while girls prefer different music genres, reading novels, watching TV dramas, hanging out at malls and beauty parlors. Teenage lifestyles have changed over time with boys and girls now having more activities to choose from compared to 10 years ago.
Representation in my music video
The document discusses representation in music videos. It notes that women are often sexualized through provocative dancing and clothing, while men are typically portrayed as masculine and dominant. Some artists like Adele, Meghan Trainor and Lorde challenge these stereotypes with empowering lyrics and avoiding sexual objectification. The document also discusses using lighting, costumes, and location to positively portray the female artist as confident and trendy without relying on stereotypes. Audience research was conducted to appeal to the target demographic of 17-21 year old girls by including relatable elements like biking.
Robin Thicke - Blurred Lines Music Video Analysis
The document provides an analysis of Robin Thicke's "Blurred Lines" music video through examining its conventions and portrayal of gender stereotypes. Some key points analyzed include the upbeat music drawing in viewers, use of hashtags to gain attention on social media, stereotypical depiction of women as sexual objects inferior to men through dressing and lyrics, and constant portrayal of male gaze and domination. In response, some women created a parody video putting men in the objectified role to critique the original's sexism from a feminist perspective, using similar conventions like pink background, lyrics, and hashtags for intertextual reference and humor.
Music video audience profile
This document discusses the target audience for a music video by an all-girl pop group. The target audience is teenagers aged 16-25, primarily teenage girls, as the music video themes center around love, relationships, and female empowerment. To attract this audience, the group members will star in the video themselves to appeal to viewers of a similar age. The video will feature pop music, a popular genre, to attract both male and female teens. The target demographic is teenagers of all races, classes, and locations in southeast London. The psychographics discuss interests like socializing and appearance as relevant to the target audience.
Blurred lines by Connor Winstanley
The document analyzes audience demographics for Robin Thicke's song "Blurred Lines" based on views of the music video on YouTube. It suggests the primary audience is teenagers ages 13+ due to sexually suggestive lyrics and imagery. While both boys and girls may listen, boys are likely to enjoy the song more for its implied meanings. The music video is seen to influence fashion trends towards more revealing clothing, and received criticism for objectifying and portraying women as sex slaves or objects.
Digipaks
1) The document discusses the identities, genres, and target audiences conveyed by the album covers of various artists including One Direction, The Killers, Katy Perry, and Robbie Williams.
2) Key details that communicate identity on album covers include poses, lighting, locations, and clothing. Genres are suggested through visual cues like filters, fonts, and settings.
3) Target audiences are inferred based on the use of bright colors, images instead of text, degree of sexualization, and appeal to gender stereotypes for things like strength and attractiveness.
Representation of women
The document summarizes Laura Mulvey's theory of the "male gaze" and analyzes its use in the music video for "Miss Nothing" by The Pretty Reckless. It argues that the video objectifies the female singer through her revealing wedding-inspired costume and heavy makeup that draws attention to her sexualized body parts. It also suggests the video challenges ideas of female identity by relating the costume to traditions where women were known through their husbands.
Evaluation Question Two
The document discusses the representation of social groups in the media product's front cover image. It uses a mid-shot photo of the author's friend Jess, comparing her style to artists Lorde and Caroline Flack. While the promoted music style is similar to band The 1975, the cover features a woman rather than all men. Overall, the media product represents women and girls more than men and boys by featuring a unique individual who does not follow social conventions. The alternative music genre was chosen to appeal to a varied audience.
Robin Thicke - Blurred Lines
This music video analysis discusses the music video for Robin Thicke's "Blurred Lines" and identifies several stereotypes and instances of objectification of women. It notes that the video uses quick cuts, sexual imagery, and voyeurism to grab audience attention at the start. Throughout the video, hashtags are used to invite target audiences on social media. Some lyrics are identified as humiliating to women. The analysis discusses several stereotypical portrayals of women as objects meant to please the audience and follow male commands. These include a toy car rolling down a woman's back and a man brushing a woman's hair like she is a pet. Overall, the analysis argues the video receives criticism for its degrading objectification
Examples of artists
The document discusses potential artists to feature on the front cover of a hip-hop magazine, including their visual appeal and relevance to the target audience. Trey Songz, LL Cool J, Bryson Tiller, Beyonce, and Rihanna are all mentioned as options. Trey Songz would appeal to the primarily female target audience. LL Cool J represents hip-hop's origins. Bryson Tiller would attract younger audiences as a new, good-looking artist. Beyonce is a strong, beautiful woman that others aspire to emulate. Rihanna shows some rebellion through her image and makes familiar hip-hop music.
Idea of music video
The music video pitch proposes a story-driven music video for a soul/R&B song about heartbreak. It would follow a boy struggling to sleep as he drinks to forget his ex-girlfriend. Through dreams and flashbacks, the video would show happy memories of them together contrasted with his current loneliness and depression. Inspired by Billie Eilish and Ali Gatie's "Moonlight" video, the pitch aims to personally resonate with its target teenage-young adult audience experiencing relationships and breakups through the boy's perspective.
Media evaluation
The media product represents young black teens both positively and negatively. The contents page image portrays a negative stereotype through the model's crossed arms and hat, while the front page image shows a positive representation of a black teen in a suit but with a messy tie. However, the interview reveals the model has overcome challenges as a young man. The target audience was young black males, depicted through imagery of the models dressed as musicians they admired and posing with girls in different outfits to convey different meanings to viewers.
What's hot (19)
Similar to Presentation2
A2 Music video Evaluation Question 1
The music video was created to target young females aged 13 to 21. It features a song about being happy and confident with oneself, unlike typical songs about love, sex, or drugs. The artist is dressed casually in a dress and sneakers rather than in a way that objectifies women or tries to attract male audiences. The goal is to inspire young female audiences to feel confident in who they are. Research was done on conventions of pop and alternative rock music videos. Conventions like a playful narrative, camera shots and angles, editing style, and clear link between music and visuals were used. Care was taken not to challenge the genre's conventions.
Music video pitch
The document provides details for a music video pitch for the band "Checking Pulse" and their track "Best Girl". It includes descriptions of the band's style which blends elements of Paramore, You Me At Six and Forever the Sickest Kids. The target audience is described as teenagers interested in pop punk music and fashion trends. Examples are given of Paramore music videos to illustrate expectations for close-ups of band members, narrative elements, and synchronization of movement with the music. Potential narrative ideas are outlined that involve a relationship drama and moving on from a past relationship.
Target audience profile
Our target audience for music videos is 13-25 year olds who enjoy spending free time with friends listening to music and going to parties. Music videos are an important influence, with some conveying meaningful messages and others being more objectifying. While most of the target audience watches music videos, 20% prefer just listening to the music in order to interpret the lyrics themselves without visual influence.
Group Presentation for our Artist and Music Video
- The document describes Izabel Beau, a 19-year-old pop artist based in London. She draws inspiration from artists like Pixie Lott and Ellie Goulding.
- Her target audience is described as females aged 12-25 who enjoy pop music, dancing, and bright colors. A concept for her debut music video is outlined, focusing on a young girl who uses ballet as an escape from her parents' unhappy marriage.
- Details are provided on how the music video will incorporate conventions of the pop genre through its visuals, music, and narrative connections to the song's lyrics. Locations and costumes are also discussed.
Group presentation for music video
- The document describes Izabel Beau, a 19-year-old pop artist based in London. She draws inspiration from artists like Pixie Lott and Ellie Goulding.
- Her target audience is described as females aged 12-25 who enjoy pop music, dancing, and bright colors. A concept for her debut music video is outlined, focusing on a young girl who uses ballet as an escape from her parents' unhappy marriage.
- Details are provided about how the music video will incorporate elements of Goodwin's analysis, including visual references to the song's lyrics and use of conventions like close-ups to promote the pop genre.
Description of your target audience
The document discusses planning for a music video for an indie/pop song aimed at a target audience of 16-25 year olds. Research found this age group prefers indie/pop music and engages strongly with it. The music video will feature both male and female artists to appeal to both genders equally within the target demographic. It will use themes of freedom and childhood innocence to transport viewers and draw on theories of utopianism through its bright colors and actors' happy facial expressions.
Creative critical reflection 2018 (Advance Portfolio) CIE
The document describes the student's music video project for the song "Blank Space" by Taylor Swift. It includes details about choosing to make a music video, conventions used in the pop music video genre, and elements of branding across the video, album packaging, and website. Key points are that the video tells a story about a relationship with a psychotic girlfriend, conventions followed include fashionable outfits and a narrative story, and branding elements like consistent colors were used to create an identity for the artist across all parts of the project.
Audience survey analysis
The document analyzes the target audience for a music video production. The target audience is teenagers and young adults aged 15-25 who enjoy pop music. Research found most in this age group watch music videos to understand songs better and prefer upbeat, happy tones over relaxed styles. The music video will feature a female pop singer performing in both sports and city environments to appeal to this audience and showcase overcoming challenges through ambition.
Audience Interviews
The document summarizes interviews with three people about the dance music genre. A 17-year-old said they are somewhat a fan but prefer rock and indie, and thinks the genre's appeal is girls, booze and clubs. A 19-year-old said they really enjoy the upbeat nature of dance music. A 15-year-old said they love the genre for the beat of songs and boys in the videos. The conclusion is that people expect certain conventions like locations, female dancers and urban clothes from dance videos, and the videos influence viewers' fashion and create stereotypes.
Conventions of pop music
Pop music conventions include stylish outfits, happy portrayals of artists, and love-focused lyrics. The genre is conveyed through video style and setting. Songs typically last 3-5 minutes and follow a verse-chorus structure. Promotion occurs through radio play and magazines. Imagery often involves dancing, partying, sex, and themes relevant to teens. Narratives in videos usually don't exist beyond themes of parties or relationships; performance is the main focus.
RESEARCH ON YOUTH SUBCULTURES.
The document discusses various youth subcultures and trends in popular music and fashion. It focuses on the pop genre and how pop stars like Beyonce and Justin Timberlake have influenced styles. These artists cultivate distinct public images through their music videos, performances, and clothing lines that appeal to fans and inspire subcultures to emulate their styles. The document also examines how the image and style of a pop artist is important to promote their music and brand.
RESEARCH ON YOUTH SUBCULTURES.
The document discusses various youth subcultures and trends in popular music and fashion. It focuses on the pop genre and how pop stars like Beyonce and Justin Timberlake have influenced styles. These artists cultivate distinct public images through their music videos, performances, and clothing lines that appeal to fans and inspire subcultures to emulate their styles. The document also examines how the image and style of a pop artist is important to promote their music and brand.
Audience profile
Jess is an 18-year-old university student who enjoys indie/rock music that tells stories through relationships. Her favorite artist, Saint Raymond, creates chilled out music that feels personally written for her. She finds new music through social media and YouTube, and likes music videos that have good narrative storylines and fashion styles that link clearly to the song. She listens to music while studying, relaxing with friends, and going out to bars and clubs. When looking at album artwork, she prefers imaginative images that can be interpreted in multiple ways and show thought and care went into the design. Music videos also influence her fashion through the styles displayed.
Pitch
The document provides biographical information about the artist Shannelle Williams, a 25-year-old R&B singer from Los Angeles who is currently signed to Jive Records. It describes her background, musical style, target audience, and plans for an upcoming music video that will depict two teenage couples experiencing love and relationships to accompany her song "When I See You" by Fantasia.
Audience survey analysis
The document analyzes the results of a survey about the target audience for a music video. The target audience is teenagers and young adults aged 15-25 who prefer upbeat pop music. Most watch music videos to understand songs better and prefer videos that are energetic, motivational, and tell a story while featuring a variety of locations and a normally dressed female artist. The video will aim to promote equality and feature struggles to succeed in different social environments.
Media pitch presentation
Raj is an 18-year-old male hip hop/R&B artist who enjoys partying and taking influence from artists like Post Malone, Jeremih, and Drake. The group chose to use Raj's real name to make him seem like a real person and close the gap between artist and audience. They will film a music video for Post Malone's "Too Young" showing a younger version of Raj enjoying life with no responsibilities and the present version reminiscing. The target audience is 16-25 year olds as the group can relate to them and not have to censor content. They will promote Raj through social media like Instagram, creating a music video and digipak to gain recognition.
Representation case study
The document discusses representation in a music video. It summarizes that the music video portrays women in a voyeuristic way through revealing outfits and surrounding the all-male band, while the men are fully covered. The cast is all white and would appeal most to a middle-class British audience aged 16-30. Overall, the music video reinforces traditional stereotypes of gender, sexuality, ethnicity and social class that are commonly found in media and popular music videos. The student aimed to avoid these stereotypes in their own music video production by not sexualizing women and portraying youth as feeling isolated rather than part of a group.
Pitch media nea
The proposed music video will tell the story of how a friendship between two main characters, a blonde girl and a male, turns into a relationship. It will show their friendship and individual lives at first, then how they start to learn each other's "love language" through the lyrics of the song. Midway, there will be shots of them arguing as their communication breaks down, representing a disruption of equilibrium. By the end, when they enter a relationship, equilibrium will be restored. The video will use both internal and external locations to show the progression of events in a chronological order.
Target audience interviews
1. The interviewees had varying preferences for current popular songs, with Ruben liking "Video Games" by Lana Del Rey, Hannah liking "Someone Like You" by Adele, and Andrew liking "Earthquake" by Tinie Tempah.
2. Opinions differed on the genre that has excelled the most recently, with responses including dubstep, pop music, and rap.
3. Attributes thought to make a good music video included being engaging, having a concept or performance, visual appeal, and directing quality.
4. Music has different levels of impact, from being a big part of life for Ruben and Andrew to a lesser impact for Hannah
Description of your target audience
This document describes the target audience for an indie/pop music video. The target audience is 16-25 year old females who enjoy indie/pop music. They are likely students or in part-time jobs. They enjoy social media, dancing, art, and listening to artists like Taylor Swift. The music video will feature bright colors and costumes inspired by Alice in Wonderland to appeal to their interests and offer an entertaining narrative story. It aims to offer companionship and help them express their identity through a relatable main character.
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1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
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一比一原版(BC毕业证)波士顿学院毕业证如何办理
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信bwp0011】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信bwp0011】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
Heart Touching Romantic Love Shayari In English with Images
Explore our beautiful collection of Romantic Love Shayari in English to express your love. These heartfelt shayaris are perfect for sharing with your loved one. Get the best words to show your love and care.
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Full CAD Project Cardiovascuwhore Debut PDF CAD Meena Pittman
Ealing London Independent Photography meeting - June 2024
Ealing London Independent Photography meeting - June 2024
➒➌➎➏➑➐➋➑➐➐ Kalyan Matka Satta Matka Dpboss Matka Guessing Indian Matka
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➒➌➎➏➑➐➋➑➐➐ Kalyan Matka Satta Matka Dpboss Matka Guessing Indian Matka
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➒➌➎➏➑➐➋➑➐➐ Dpboss Matka Guessing Satta Matka Kalyan panel Chart Indian Matka ...
Heart Touching Romantic Love Shayari In English with Images
Heart Touching Romantic Love Shayari In English with Images
storyboard: Victor and Verlin discussing about top hat
storyboard: Victor and Verlin discussing about top hat
Dpboss Matka Guessing Satta Matta Matka Kalyan panel Chart Indian Matka Dpbos...
Dpboss Matka Guessing Satta Matta Matka Kalyan panel Chart Indian Matka Dpbos...
Presentation2
- 2. Demographics: In terms of our music video to the song 'Power' by Little Mix we have a very specific target audience. In reference to demographics we are looking for young individuals between the ages of 13 to 20. We have chosen this age group because at this age group individuals are usually filled with excitement, especially during the younger spectrum of this audience and want to listen to upbeat and positive music, such as that expressed through dance in our video. The excitement that we aim to use within the video, and the performative aspect of the video we will create will allow them to connect and relate to the enjoyment and joy experienced by younger individuals. Typically we also target females for our music video, because of the girl band attitude that is created. Pop bands, for example Little mix also act as inspirational characters to young girls who aspire to be like them, such as through the lyric 'I got the power' signaling female independence and power. Young girls often relate to girl bands, following their style and dress sense in order to feel superior and essentially confident and powerful within themselves. The boy rap scene that is involved within the video also targets young girls as the attractive individual will provide further reasoning for girls to watch. Boys will also be targeted through the music video however, possibly not enough with the use of the Stomzy lyrics. Male individuals will feel a relation possibly with the words that are used. The music video is set in central London within a busy setting involving busy streets, and also cars allowing the video to appeal mostly to those living within a city. Typically the video will apply to people living within central London as they will have a connection with the environment and have a clearer understanding of where the video is set, possibly allowing them to feel a sense of 'home', or even people who enjoy visiting central London, for the 'night life' feeling. The typical race/ethnicity of the individuals who we will target through our music video will be white, black and mixed race individuals as the characters we will use to perform will vary in race. Allowing people of a variety of races to connect and feel involved expressing the idea of diversity.
- 3. Psychographics Psychographics refer to the way an individual will think as well as their viewpoints or opinions and also their likes or dislikes. I am aware through the demographics that I have highlighted that my music video will target people with specific psychographics. Essentially I am targeting my music video to individuals who enjoy dance, or even energetic activities for example gymnastics. The individuals will also often follow specific trends for example ripped jeans that I will present through the video, and represent general simplicity in their style. Individuals who watch pop music videos generally aren't that outgoing, and uphold a positive attitude to life overall and therefore have simple hairstyles, for example curly or straight and natural hair colours for example blonde and brown that is indicated through the characters within our music video. Their style will therefore be presented through the video so that they are able to feel a sense of belonging as well as a connection with the characters. The boys that are interested in pop music will often have the 'Justin Bieber' attitude.
- 4. Female example: Hi my names Megan (usually meg for short) and I am 17 years old. I love watching youtubers, for example Zoella and her boyfriend Pointless blog. I live in Bromley with my mum, dad and little sister, and love the busy shops and city feel that exists in London. Some other singers and artists that I love are Taylor swift and Meghan Trainor and I am also a big fan of all of Beyoncé's music. I love little mix and have watched them in concert a number of times. I also have all of their albums and most of their music on my phone. My favorite colours are purple and baby blue and I often wear simple clothes for example ripped jeans, Adidas superstars and fluxes. At sixthform I study textiles, media and business and its hard work and takes up a lot of time but I often revise and listen to music. I love spending time with family, and going to concerts and parties with close friends
- 5. Male example: When I was younger I had a band with three of my friends and we used to make YouTube videos to pretend like we were famous. I live in Beckenham with my mum, step dad and also older sister, and two dogs.I go to sixth form where I study psychology, BTEC business and math's. My favorite artists are Ellie Goulding and Labyrinth. I am also a fan of some rap/grime artists for example Stormzy. I love watching films, especially comedies, and in my free time I am either watching something or listening to music. Hey, my names Jake and I am 15 years old! I sometimes watch YouTube gaming videos and often play the PlayStation, and my favorite colour is orange.