Luke Ross developed several strategies to present his short film work from the past year, including creating a presentation video, website, and organizing a viewing at the Old Folk Hall venue. The presentation video provided context and explanation of the filmmaking process in a short, accessible format. The website consolidated the film introduction, trailer, posters, and presentation video for public access. A viewing was scheduled at Old Folk Hall to showcase multiple students' films to an audience of over 40 people. Social media pages were also created to promote the website and increase virtual viewership. Overall, Luke felt these combination of in-person and online strategies effectively shared his creative work.

1. Presentation Strategy
Luke Ross

2. Strategy Plan
I have come up with different ways that I can present my short film to people, these ways include have a place
to present them and ways of the work reaching as many people as it can in order to get more people to see
what iv made in the past year.
These ideas are:
• Presentational video (narrational video annotating what I have made)
• Website (specifically for my Film intro, Film Trailer, Posters and Presentation Video)
• Viewing Location (A location to show my work on the big screen with an audience outside of college)
• Social media Pages (twitter, Instagram and Facebook)
I feel that these are the best ways to get my work out and into the world.

3. Presentation Video
The Video
To present the work that I have completed over this year I thought that it would be a good idea to create a
narration video showcasing the work. I wanted to keep this presentational short and sweet but at the same time
packed with information about what I had created and the processes of me creating it.
I broke this into different areas of my work starting off by explaining what I created in the order that I created it.
This meant that I first discussed the contextual research and proposal for the FMP, then the Research and
Planning aspects of FMP, then the pre-production, production and post production. The main focus however
was to explain the processes in the narration in making the film. A strong aim for me was to be expressive about
how long it took to create this piece of work as I could. I felt that overall my narration video reached this
objective.
The purpose of this video was to give people context to this product but also to share the short film with people
and get the message of what I made across, I thought that overall this was a good and strong way to complete
and end my project.
Sharing the Video
To share the presentational video I added it to the website that I created to show off the film Introduction, trailer
and posters. The presentation was added into a separate category so that when people had seen the Into to the
Movie, the trailer for the movie and the posters they may have been interested in how I put the work together.
The presentation was the way to present this and show off my work for the people who may not of been
interested in looking through al of my theory and written work. As a whole I feel that this was a good strategy for
presenting my work as it gave people and easier way of viewing my work and a less time consuming way to get
an understanding (summary) of what I made.

4. Presentational video
evidence
In my Presentation video I met the requirements I needed in order for it to be an informational, short and a way of
presenting the work that I had done over the past year. This was a strong strategy, it meant that people could
listen with visual aid about my work. The use of narration in a video rather then standing up and presenting meant
that I could write a script to make sure I included all of the information that I would need to add in order to present
the thought and processes I had affectively.

5. Website for Film
The Website
The website was my way of putting all the work into an easily accessible location. This website was created
specifically for the film/ Movie opening, the Trailer for the movie, the posters I created for the film and the
presentation.
I felt that creating this website was an effective strategy of presenting my work, it meant that I could affectively
show my work in divided sections. Unlike the presentation narration video I would have my focus on
specifically the products rather than the theory work building up to the production. The website has been set
up to look like a website for an upcoming movie, presenting the work I have created but also been apart of my
project, the colour scheme inperticular on the website matches the colour scheme used in my film trailer and
film introduction, this website also uses the same use of Fonts.
The intention for the website was to have Four pages, this is inspiration I have taken from websites created for
films that are big budget and also websites that others have created for their FMP. These three options that I
have included are:
• Home – This would include the trailer for the film and the posters for the movie underneath.
• About – This would be a page that explained what I had created as a product and how I intended it to be if
there where to be a full feature length film.
• Film – This would just be a page that Included the Intro I made for the full length film.
• Presentation – This page would have the presentation narration video that I created as a strategy for
presenting my work.

6. Website for Film evidence
The Inspector Website
The screenshots included
here are from two of the
three pages on the
website. The first two
images on the left hand
side are from the home
page of the website and
the two images on the
right are from the Film
Opening page of the
website.

7. Website for Film evidence
The Inspector Official Website – https://lukeross41.wixsite.com/mysite
In this page I have the narration Presentation video available for viewing on the website, this includes two
strategy's for presenting my work in one. I feel that overall the website has served as an affective means to
present my work as its easy access and shows off my production.

8. Old Folk Hall Show
Booking a Place
As a strategy to present my Film opening we got together and came up with the plan to book out a venue
as a means to show off what each of us had create in one large showing. We looked at multiple different
venues that could house all of us in one place and at an affordable price. I personally had a look at
everyman cinema, which is a local screening facility but the issue was that the cheapest screen to pay for
a private booking of couldn't fit the amount of people coming to watch the showings and the price of the
screens that could where to expensive and out of our budget.
In the end we decided to use a place called the Old Folk Hall in New Earswick, this place had enough
seats to fit everyone, was easy for people to get to and was affordable.
Advertising
As an advertising campaign for this event posters where created by the group to get the word out to
people that the event was happening. Everyone taking part in the event added guests to the list so they
could bring family and friends so it would increase the scope of people coming to see the work that each
of us had created. I total we had prepared seating for over 40 people with variations of chairs lined up
facing the screen and at the back chairs with tables so people sit and have a drink while they watched the
show.
Running order
With this film we decided to have it so that the films where shown in two parts, the first part would be
suitable for all ages (films that weren't graphic or had less graphic tones than others). And the second half
would be films with language, graphic imagery that wouldn’t be suitable for children. In-between these two
parts would be a twenty minute interval. To give children the opportunity to leave with parents. My film was
show in the first half as it wasn’t to graphic.

9. Old Folk Hall Show Evidence
part 1

10. Old Folk Hall Show Evidence
part 2
In the show my film was the fourth showing, I felt that this was a good strategy to use in order to show off
my work and present it to different people. In this show I was able to present my film to a large amount of
people, this meant that they could see the what I have created. The show took place on the 26th of June.
The people that came to watch the showings of our films have also been invited to view our final
presentation the 3rd of July, this show is where they will get to view our processes to making the film, from
planning and research to production and post.

11. Old Folk hall Location

12. Facebook Page
As a Strategy for presenting my work to a multitude of people, I created a Facebook page to help appeal
to wider scope of people on the web. On this Page I posted a link to the website with the trailer for the
video and the posters. This meant that people could easily access the website to view all of the items I
made in a well structured setting.
I also posted a poster on this page so that it would pull the people viewing it in so that they would follow
the link to the website and the videos that I had created.

13. Twitter Page
When Going on twitter to create a profile in order to present the film I looked into how over films and
creators had gone about presenting themselves and I found that they would attach there website and give
a description of what would be on the website. Overall I feel that twitter was a better way to go for
presenting my work than the Facebook page, the reason I feel a twitter strategy works better for me
personally is that I have more followers on titter meaning that more people would see the work that I am
presenting to them.

14. Evaluation
Overall strategy
I feel that overall I have been able to present my work to a large range of people, this is with a use of all
the strategy’s. the presentation video allows me to vocally present my work and explain the processes of
what I have created and why I created it in the way that I did. The website allows me to have everything iv
made well presented and in an easily accessible place, the fact that the website contains the presentation
video means that I can affectively show off this presentation video with the website combining two
strategy's together I felt was a good way to go. The old folk hall showing strategy meant that I could show
multiple people my work on the big screen and see there reactions to my work live. The Facebook, twitter
and Instagram pages meant that I could show off my work an audience virtually, I decided to put the
website I created for presentation on these social media pages to increase the amount of people that
could access and view the website.
Strongest strategy
I feel that the strongest strategy was a mix of the social media accounts, presentational video and the
website, these strategy's went together to make my work more reachable and have a bigger audience for
example the social media accounts meant that I could have a larger audience look at my website and
presentational video, the website made a place for my presentational video to be viewed and a neat and
well presented place for people to follow from my social media accounts. The presentation video means
that people viewing my production work on social media or on the website could get an idea of how I
created my work.
Weakest strategy
I felt that the weakest tragedy was the folk hall, my reason for this that it was a one time event. The social
media accounts, website and presentational video will always be up meaning that overtime it can gather
more and more people to view it but the folk hall showing with it being a one time thing meant that less
people can get access to it from there.