Keynote: using the digital marketing ecosystem for digital monetization - Rol...Roland Siebelink
This presentation describes the changes taking place in the marketing ecosystem due to the growth of digital marketing in general and of programmatic advertising in particular. It walks through the ecosystem from both an advertiser/goods producer and a publisher/content producer perspective and presents tips for optimum monetization in different business models.
Roland Siebelink is Head of Quality & Productivity at Rocket Fuel and a former winner of the Silicon Valley Founder Showcase. Before Rocket Fuel he was CEO of TopicMarks (acquired by Tagged), Global Head of Strategy at Swiss Life and CEO of Avalu.
Google has taken steps to exert more control over the Android ecosystem by moving critical APIs out of the open source OS and into proprietary Google Play Services. This relieves fragmentation issues as Google Play Services updates are installed on 99% of Android devices. In the long run, it also gives Google more control over the app ecosystem as developers must now adjust their apps for each Android fork. The move fits into Google's overall strategy of "flattening, expanding, and mining" - flattening barriers between users and ad inventory, expanding the footprint of ad opportunities, and mining user data to improve ad targeting. Messaging apps are emerging as the new platform battleground, gaining significant user adoption and investor interest, exemplified by Facebook's $19
Asymmetry abound: the new rules of the app economySlashData
The document discusses various asymmetries in the mobile app economy. It notes that apps represent just the tip of the iceberg of disruption, which has led to a modular value chain. Competition is no longer just about profits, and the basis has shifted from reliability to choice. There are also asymmetries between profit generators and non-profits, with a few players dominating profits. PC disruption destroyed the handset industry. Core and complement business models are also asymmetric, with some players using complements to drive their core businesses. Platforms are also asymmetric versus products.
File download at: www.visionmobile.com/product/mobile-megatrends-2014/
Mobile Megatrends is an annual report that identifies and explains the latest trends in the mobile industry and their future impact. The Megatrends reports draw on the knowledge base from tens of graphs, data points and insights based on VisionMobile research.
This, 5th annual report, focuses on how the mobile industry keeps reinventing itself and presents the fundamental business model changes behind the apps phenomenon, the evolution of mobile ecosystems and the future of HTML5 vs. native.
DW 2015: Andreas Constantinou - The Business Model Mechanics of Internet Disr...Telenor Group
1) VisionMobile is a research firm that studies developer trends and provides data and reports to help clients understand developers.
2) They track developer attitudes, experiences, and megatrends through surveys of over 20,000 developers. This data is available through interactive reports and charts.
3) Andreas Constantinou is the founder and director of VisionMobile and discusses how internet companies like Apple, Tencent, and Automatic have built business models around attracting developers to create ecosystems and drive growth.
The document summarizes a survey of over 6,000 mobile app developers on their platform usage, revenues, tools, and motivations. On average, developers use 2.9 platforms in Q3 2013, up from 2.7 in 2012. HTML5 is entrenched as the third most popular platform behind iOS and Android. The gap in average revenue from iOS versus Android is closing. The survey also examines which platform developers prioritize, which aspects are most important, how new apps are planned, the tools used, and whether developers are motivated more by money or creativity.
NewBornTown is a Chinese mobile company that focuses on the global market. It created the popular Solo System app suite which now has over 400 million downloads worldwide and 60 million daily users. NewBornTown's business model includes Solo System apps, monetization platforms like LeadHUG and PingStart, and a big data system called Solo Aware. The document discusses NewBornTown's timeline, the Solo System app portfolio, user distribution, native ad placements within the apps, and its monetization platforms PingStart and Solo Aware which use big data to optimize ad performance and revenue for partners.
This document provides an overview of mobile industry trends in 2008 as identified by VisionMobile. Key trends discussed include:
1) The shift from mega-portals to more personalized "me-portals" on mobile devices.
2) The increasing importance of content communication and user-generated content over traditional content.
3) More developers are able to create applications and services for mobile as the internet increasingly reaches into phones through technologies like AJAX and web runtimes.
4) Competition is increasing among application execution environments like Flash Lite, Java, and web technologies.
Keynote: using the digital marketing ecosystem for digital monetization - Rol...Roland Siebelink
This presentation describes the changes taking place in the marketing ecosystem due to the growth of digital marketing in general and of programmatic advertising in particular. It walks through the ecosystem from both an advertiser/goods producer and a publisher/content producer perspective and presents tips for optimum monetization in different business models.
Roland Siebelink is Head of Quality & Productivity at Rocket Fuel and a former winner of the Silicon Valley Founder Showcase. Before Rocket Fuel he was CEO of TopicMarks (acquired by Tagged), Global Head of Strategy at Swiss Life and CEO of Avalu.
Google has taken steps to exert more control over the Android ecosystem by moving critical APIs out of the open source OS and into proprietary Google Play Services. This relieves fragmentation issues as Google Play Services updates are installed on 99% of Android devices. In the long run, it also gives Google more control over the app ecosystem as developers must now adjust their apps for each Android fork. The move fits into Google's overall strategy of "flattening, expanding, and mining" - flattening barriers between users and ad inventory, expanding the footprint of ad opportunities, and mining user data to improve ad targeting. Messaging apps are emerging as the new platform battleground, gaining significant user adoption and investor interest, exemplified by Facebook's $19
Asymmetry abound: the new rules of the app economySlashData
The document discusses various asymmetries in the mobile app economy. It notes that apps represent just the tip of the iceberg of disruption, which has led to a modular value chain. Competition is no longer just about profits, and the basis has shifted from reliability to choice. There are also asymmetries between profit generators and non-profits, with a few players dominating profits. PC disruption destroyed the handset industry. Core and complement business models are also asymmetric, with some players using complements to drive their core businesses. Platforms are also asymmetric versus products.
File download at: www.visionmobile.com/product/mobile-megatrends-2014/
Mobile Megatrends is an annual report that identifies and explains the latest trends in the mobile industry and their future impact. The Megatrends reports draw on the knowledge base from tens of graphs, data points and insights based on VisionMobile research.
This, 5th annual report, focuses on how the mobile industry keeps reinventing itself and presents the fundamental business model changes behind the apps phenomenon, the evolution of mobile ecosystems and the future of HTML5 vs. native.
DW 2015: Andreas Constantinou - The Business Model Mechanics of Internet Disr...Telenor Group
1) VisionMobile is a research firm that studies developer trends and provides data and reports to help clients understand developers.
2) They track developer attitudes, experiences, and megatrends through surveys of over 20,000 developers. This data is available through interactive reports and charts.
3) Andreas Constantinou is the founder and director of VisionMobile and discusses how internet companies like Apple, Tencent, and Automatic have built business models around attracting developers to create ecosystems and drive growth.
The document summarizes a survey of over 6,000 mobile app developers on their platform usage, revenues, tools, and motivations. On average, developers use 2.9 platforms in Q3 2013, up from 2.7 in 2012. HTML5 is entrenched as the third most popular platform behind iOS and Android. The gap in average revenue from iOS versus Android is closing. The survey also examines which platform developers prioritize, which aspects are most important, how new apps are planned, the tools used, and whether developers are motivated more by money or creativity.
NewBornTown is a Chinese mobile company that focuses on the global market. It created the popular Solo System app suite which now has over 400 million downloads worldwide and 60 million daily users. NewBornTown's business model includes Solo System apps, monetization platforms like LeadHUG and PingStart, and a big data system called Solo Aware. The document discusses NewBornTown's timeline, the Solo System app portfolio, user distribution, native ad placements within the apps, and its monetization platforms PingStart and Solo Aware which use big data to optimize ad performance and revenue for partners.
This document provides an overview of mobile industry trends in 2008 as identified by VisionMobile. Key trends discussed include:
1) The shift from mega-portals to more personalized "me-portals" on mobile devices.
2) The increasing importance of content communication and user-generated content over traditional content.
3) More developers are able to create applications and services for mobile as the internet increasingly reaches into phones through technologies like AJAX and web runtimes.
4) Competition is increasing among application execution environments like Flash Lite, Java, and web technologies.
VisionMobile - Business models of mobile ecosystems - Digital WinnersSlashData
VisionMobile hosted a workshop on mobile ecosystems in November 2013. The document discusses the shift from mobile telephony to mobile computing and the fundamental changes this brought about. Ecosystems have become the gatekeepers for capturing value in mobile, challenging traditional telecom business models. Successful ecosystems like Apple, Google, Amazon and others redefine markets, boost demand for complements, and bundle value around their core products. Telecom companies face disruption from this asymmetric competition as value migrates to adjacent industries. Handsets are also transitioning from a hardware to a distribution role for digital services and e-commerce.
To be successful with Android business models, one needs a good idea and business model canvas. Popular revenue models include selling the application to end users, offering in-app purchases, subscriptions, or advertisements. Alternatively, one can build an app and sell it directly to companies, enterprises, original equipment manufacturers, service providers, or content providers. The key is finding new channels for your application.
Globalisation 2.0 - How digital is crushing industry boundariesSlashData
Globalisation 2.0: How digital is crushing industry boundaries
The incumbents from Apple to Xiaomi are redefining globalisation using experiences, business models and products that break industry boundaries. Andreas, VisionMobile’s CEO & Founder reveals how ecosystems are now competing not only on apps but on experience roaming; how cross-industry business models can compete unfairly and evade regulation; and how platform-first products are now the baseline for success.
Eugene Tsyrklevich, CEO of Parkopedia, discusses his company's role in providing parking services for automakers and their focus on integrating services like navigation, parking, and payments. He highlights Parkopedia's work with Volvo to develop an in-car parking and payment application. Tsyrklevich also notes the need for tighter integration of automotive apps to improve the user experience.
IAPP Technologies provides mobile app development services in Sydney, Australia. Mobile apps allow businesses to increase their brand visibility and meet customer needs by providing information about products, services, and activities to the large population that uses smartphones. Developing mobile apps is an effective way for businesses to reach and engage customers.
The document discusses marketing strategies for mobile apps, including the marketing mix of product, place, price, and promotion. It provides examples and case studies of how to effectively market apps through understanding the value proposition, distribution platforms, pricing models, and promotional techniques. Specific strategies covered include highlighting an app's benefits, leveraging major app stores and mobile platforms, optimizing prices across regions, and using paid advertising and offline marketing campaigns.
BizMobify is a cloud-based mobile enterprise application platform (MEAP) that helps companies accelerate their mobile app development and evolve from eBusiness to mBusiness. It allows non-technical users to easily create mobile apps through a drag-and-drop interface and integrates existing backend systems. BizMobify plans to partner with enterprises, consulting firms, API management companies and others to quickly grow its customer base.
App life cycle management company - Appcessorize Everything! Exicon
The document discusses Exicon, an app lifecycle management company. It provides tools to manage mobile applications throughout the development process, including managing apps, developers, and APIs. It works with over 4,000 development partners globally and has experience managing over 10,000 successful applications. The company aims to simplify and accelerate app creation and deployment through its lifecycle management platform.
Digital Winners 2014: Andreas Constantinou, VisionMobileTelenor Group
This document discusses ecosystems and digital business models. It summarizes that successful digital ecosystems lock demand to supply through controlling development, distribution, and discovery. It also discusses how companies like Apple, Google, Facebook and Amazon build asymmetric business models that transfer value across industries in order to capture profits not in their core industry but in another related one through a complementary product.
This document describes an augmented reality marketing service that enhances traditional advertisements. It charges customers per campaign to help them create more effective and viral marketing. The service has built a connection between printed and electronic media using augmented reality technology in a mobile app. It plans to grow through developing distribution networks, maintaining social media awareness, and offering free pilots to interesting companies.
Mobile application development services is penetrating every aspect of individual life with over 5 billion subscribers on the planet. Mobile marketing is one of the most effective forms of marketing we have and if your business is not making the best use of these mobile platforms, then it is definitely evident that you are far behind in the game.
The Power Of Ecosystems - Why 2016 Is The Year Of The Automotive EcosystemCloudMade
The consumer electronics world is defined by companies which have ecosystems and those which don't. The haves, like Google and Apple, lead the world in value, revenue and profitability. The have nots like Samsung and Yahoo struggle to achieve valuations, revenues and profits that match the competition.
As cars become connected, ecosystems will play just as important a role in defining the winners and losers of the connected car market is they have done in the mobile phone market.
This presentation presents analysis and insights into the role that ecosystems will plan in defining success within the connected car market.
The document discusses opportunities in the mobile advertising market, problems with existing mobile ad solutions like Flash, and introduces a cloud-based HTML5 rich media mobile ad solution. It summarizes the product, which uses a cloud-based IDE to create animated ads in minutes using templates. The solution also includes an SDK and supports mobile web deployment. It then discusses the business model, competitors, competitive advantages, and introduces the founding team.
The document discusses the growing mobile app market globally and in Australia. It notes that the iPhone App Store has passed 10 billion downloads and 400,000 apps, while Android has over 1 billion downloads. Three quarters of Australian smartphone users have downloaded free apps, most commonly in the categories of social, games, maps, travel, and weather. The document outlines the landscape of paid and free apps, and how free apps can improve brands through loyalty, exposure, and market research. It provides examples of successful branded utility and entertainment apps, and discusses best practices for developing, marketing, and supporting apps over the long term.
Billions of dollars are spent to engage developers in platforms, tools and services. As the Internet of Things brings computing to every object, from the most mundane to the most sophisticated, a new wave of developer tools is arriving. Developers are such an important audience, so it’s only right that managers of developer products and services should have proper developer marketing tools. This report offers one such marketing tool: a proven, state-of-the-art segmentation model for IoT developers.
We take a deep-dive into how the segmentation model can help you to optimize the value proposition of your developer product, create messaging and outreach that resonates with developers, and find or create the type of developer you need, migrating them from adjacent areas of development. The key question asked is: how can you effectively target IoT developers, by fine-tuning your developer product and communication to the specific needs of the developers you are most interested in? We also discuss the professionalization of IoT, and how attitudes of new IoT developers will evolve over time.
Connected Car: Mobile industry perspectiveSlashData
VisionMobile | the analysts of the mobile economy
Connected Car OR Connected Driver
Apple perspective on the connected car
Google perspective on the connected car
Apple and Google try to turn the car into a smartphone accessory on wheels
Startups and developers innovate on top of OBD-II
Automatic: Smart driving assistant
Car makers need to learn new rules
Digital advertising – enriching experiences with Progressive Web AppsDcrypt Digital
D-Crypt is a reflective digital media agency that builds relationships between brand and consumer through interactive mediums.
We’re forever obsessed with the possibilities of digital marketing, where design,
technology and analytics merge together to create today, a reflection of tomorrow’s possibilities.
The document discusses the mobile digital advertisement market. It covers recent developments including acquisitions. It describes the mobile ad value chain and categories including search, display, and local ads. Key players like Google, Apple, and Yahoo are discussed along with their strategies and projections for market share growth. Emerging markets like Asia are noted as areas for future growth potential.
Funding pitch to raise money from friends, family, and investorsRay Garcia
(chapter excerpt from the book "StartUP Cards")
Asking for money is not easy, investors, be it your family and friends, or professional investors, you need to learn all the components of what is needed to asking for funding. The money is an investment so it needs to have a future return and properly setting those expectations is what you need to do quickly. The presentation show the elements of a funding pitch. You will find these being used in the show Shark Tank which is entertaining but it does highlight what investors are expecting to hear.
StartUP Cards: A deck of visual cards to provoke the entrepreneur into action.
Link: http://amzn.com/B013XZTZKO
VisionMobile - Business models of mobile ecosystems - Digital WinnersSlashData
VisionMobile hosted a workshop on mobile ecosystems in November 2013. The document discusses the shift from mobile telephony to mobile computing and the fundamental changes this brought about. Ecosystems have become the gatekeepers for capturing value in mobile, challenging traditional telecom business models. Successful ecosystems like Apple, Google, Amazon and others redefine markets, boost demand for complements, and bundle value around their core products. Telecom companies face disruption from this asymmetric competition as value migrates to adjacent industries. Handsets are also transitioning from a hardware to a distribution role for digital services and e-commerce.
To be successful with Android business models, one needs a good idea and business model canvas. Popular revenue models include selling the application to end users, offering in-app purchases, subscriptions, or advertisements. Alternatively, one can build an app and sell it directly to companies, enterprises, original equipment manufacturers, service providers, or content providers. The key is finding new channels for your application.
Globalisation 2.0 - How digital is crushing industry boundariesSlashData
Globalisation 2.0: How digital is crushing industry boundaries
The incumbents from Apple to Xiaomi are redefining globalisation using experiences, business models and products that break industry boundaries. Andreas, VisionMobile’s CEO & Founder reveals how ecosystems are now competing not only on apps but on experience roaming; how cross-industry business models can compete unfairly and evade regulation; and how platform-first products are now the baseline for success.
Eugene Tsyrklevich, CEO of Parkopedia, discusses his company's role in providing parking services for automakers and their focus on integrating services like navigation, parking, and payments. He highlights Parkopedia's work with Volvo to develop an in-car parking and payment application. Tsyrklevich also notes the need for tighter integration of automotive apps to improve the user experience.
IAPP Technologies provides mobile app development services in Sydney, Australia. Mobile apps allow businesses to increase their brand visibility and meet customer needs by providing information about products, services, and activities to the large population that uses smartphones. Developing mobile apps is an effective way for businesses to reach and engage customers.
The document discusses marketing strategies for mobile apps, including the marketing mix of product, place, price, and promotion. It provides examples and case studies of how to effectively market apps through understanding the value proposition, distribution platforms, pricing models, and promotional techniques. Specific strategies covered include highlighting an app's benefits, leveraging major app stores and mobile platforms, optimizing prices across regions, and using paid advertising and offline marketing campaigns.
BizMobify is a cloud-based mobile enterprise application platform (MEAP) that helps companies accelerate their mobile app development and evolve from eBusiness to mBusiness. It allows non-technical users to easily create mobile apps through a drag-and-drop interface and integrates existing backend systems. BizMobify plans to partner with enterprises, consulting firms, API management companies and others to quickly grow its customer base.
App life cycle management company - Appcessorize Everything! Exicon
The document discusses Exicon, an app lifecycle management company. It provides tools to manage mobile applications throughout the development process, including managing apps, developers, and APIs. It works with over 4,000 development partners globally and has experience managing over 10,000 successful applications. The company aims to simplify and accelerate app creation and deployment through its lifecycle management platform.
Digital Winners 2014: Andreas Constantinou, VisionMobileTelenor Group
This document discusses ecosystems and digital business models. It summarizes that successful digital ecosystems lock demand to supply through controlling development, distribution, and discovery. It also discusses how companies like Apple, Google, Facebook and Amazon build asymmetric business models that transfer value across industries in order to capture profits not in their core industry but in another related one through a complementary product.
This document describes an augmented reality marketing service that enhances traditional advertisements. It charges customers per campaign to help them create more effective and viral marketing. The service has built a connection between printed and electronic media using augmented reality technology in a mobile app. It plans to grow through developing distribution networks, maintaining social media awareness, and offering free pilots to interesting companies.
Mobile application development services is penetrating every aspect of individual life with over 5 billion subscribers on the planet. Mobile marketing is one of the most effective forms of marketing we have and if your business is not making the best use of these mobile platforms, then it is definitely evident that you are far behind in the game.
The Power Of Ecosystems - Why 2016 Is The Year Of The Automotive EcosystemCloudMade
The consumer electronics world is defined by companies which have ecosystems and those which don't. The haves, like Google and Apple, lead the world in value, revenue and profitability. The have nots like Samsung and Yahoo struggle to achieve valuations, revenues and profits that match the competition.
As cars become connected, ecosystems will play just as important a role in defining the winners and losers of the connected car market is they have done in the mobile phone market.
This presentation presents analysis and insights into the role that ecosystems will plan in defining success within the connected car market.
The document discusses opportunities in the mobile advertising market, problems with existing mobile ad solutions like Flash, and introduces a cloud-based HTML5 rich media mobile ad solution. It summarizes the product, which uses a cloud-based IDE to create animated ads in minutes using templates. The solution also includes an SDK and supports mobile web deployment. It then discusses the business model, competitors, competitive advantages, and introduces the founding team.
The document discusses the growing mobile app market globally and in Australia. It notes that the iPhone App Store has passed 10 billion downloads and 400,000 apps, while Android has over 1 billion downloads. Three quarters of Australian smartphone users have downloaded free apps, most commonly in the categories of social, games, maps, travel, and weather. The document outlines the landscape of paid and free apps, and how free apps can improve brands through loyalty, exposure, and market research. It provides examples of successful branded utility and entertainment apps, and discusses best practices for developing, marketing, and supporting apps over the long term.
Billions of dollars are spent to engage developers in platforms, tools and services. As the Internet of Things brings computing to every object, from the most mundane to the most sophisticated, a new wave of developer tools is arriving. Developers are such an important audience, so it’s only right that managers of developer products and services should have proper developer marketing tools. This report offers one such marketing tool: a proven, state-of-the-art segmentation model for IoT developers.
We take a deep-dive into how the segmentation model can help you to optimize the value proposition of your developer product, create messaging and outreach that resonates with developers, and find or create the type of developer you need, migrating them from adjacent areas of development. The key question asked is: how can you effectively target IoT developers, by fine-tuning your developer product and communication to the specific needs of the developers you are most interested in? We also discuss the professionalization of IoT, and how attitudes of new IoT developers will evolve over time.
Connected Car: Mobile industry perspectiveSlashData
VisionMobile | the analysts of the mobile economy
Connected Car OR Connected Driver
Apple perspective on the connected car
Google perspective on the connected car
Apple and Google try to turn the car into a smartphone accessory on wheels
Startups and developers innovate on top of OBD-II
Automatic: Smart driving assistant
Car makers need to learn new rules
Digital advertising – enriching experiences with Progressive Web AppsDcrypt Digital
D-Crypt is a reflective digital media agency that builds relationships between brand and consumer through interactive mediums.
We’re forever obsessed with the possibilities of digital marketing, where design,
technology and analytics merge together to create today, a reflection of tomorrow’s possibilities.
The document discusses the mobile digital advertisement market. It covers recent developments including acquisitions. It describes the mobile ad value chain and categories including search, display, and local ads. Key players like Google, Apple, and Yahoo are discussed along with their strategies and projections for market share growth. Emerging markets like Asia are noted as areas for future growth potential.
Funding pitch to raise money from friends, family, and investorsRay Garcia
(chapter excerpt from the book "StartUP Cards")
Asking for money is not easy, investors, be it your family and friends, or professional investors, you need to learn all the components of what is needed to asking for funding. The money is an investment so it needs to have a future return and properly setting those expectations is what you need to do quickly. The presentation show the elements of a funding pitch. You will find these being used in the show Shark Tank which is entertaining but it does highlight what investors are expecting to hear.
StartUP Cards: A deck of visual cards to provoke the entrepreneur into action.
Link: http://amzn.com/B013XZTZKO
FiBAN - Pitching to business angels - By Bill PayneFiBAN
Bill Payne is an experienced angel investor and entrepreneur who has founded or invested in over 50 startups. For three decades, he has successfully helped launch and support new companies. He will be giving a presentation on pitching investors and the key components of an effective business plan. The presentation will cover the essential elements investors want to see, including information on the market opportunity, solution, competition, marketing strategy, management team, financial projections, funding needs, and an exit strategy. Attendees will learn the 10:20:30 rule for PowerPoint presentations to investors, emphasizing concise, well-structured slides and leaving ample time for Q&A.
[Webinar] AWS Activate Webinar Series for Startups, Funding, Pitching and Ven...Amazon Web Services
Startups are always looking for ways to grow and often, capital is one of the most important aspects which is needed to fuel that growth. This webinar provides an overview of Venture Capital and how it has evolved with emergence of Open Source and Cloud.
The webinar also focuses on funding, how to pitch throughout the funding process and provides answers to some of the most commonly asked questions like "What does a good pitch look like" or "What are some of the best practices in pitching". The session will also cover tips from top VC's and startups that raised funds successfully.
Customizable pitch deck templates which include two different versions, both built by leading seed investors at NextView Ventures. Entrepreneurs can use them to save time while building a pitch deck to raise seed capital.
An effective pitch presentation can be the difference between securing investment and/or support for your startup. Download our slide presentation, "Build a Better Pitch Deck," and gain insight on what content to include in your slides and how to design them for the most impact. This information is aggregated from leading entrepreneurship and investor sources both in Arizona and throughout the nation.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The Best Startup Investor Pitch Deck & How to Present to Angels & Venture Cap...J. Skyler Fernandes
Take the online video course on Udemy:
https://www.udemy.com/course/the-best-startup-investor-pitch-deck/?referralCode=A5ED0FBD65120A93A16E
3.5+hrs of video content, walking step by step each part of the pitch, with personal VC stories, examples, and advice.
The "Best" Startup Investor Pitch Deck is an aggregation of some of the best pitch decks and wisdom from some of the top angels, VCs, and entrepreneurs including my own person insight/experience. The slide deck includes a template for entrepreneurs to use to present to investors, with details on what should be addressed on each slide. There are also additional slides on how best to pitch to investors effectively, how to design and format slides, and what to do before the pitch.
The slide deck we used to raise half a million dollarsBuffer
This is the pitchdeck we used to raise half a million dollars from Angel investors. More here:
http://onstartups.com/tabid/3339/bid/98034/The-Pitch-Deck-We-Used-To-Raise-500-000-For-Our-Startup.aspx
1. The document discusses mobile strategies for media owners, focusing on predictions for the mobile OS market and monetizing mobile apps and content.
2. It predicts that Android will dominate the mobile OS market, and that a new digital media landscape is emerging across mobile websites and apps.
3. Social media is drawing traditional media into mobile, and innovation in mobile content and apps is proving more effective than replication of print magazines on tablets.
Digital banking involves transforming banks internally to focus on data, user experience, and personalization. New technologies and business models are disrupting traditional banking by empowering new market players, changing customer behavior and expectations. Customers now demand ubiquitous, relevant, and contextual interactions on mobile. To succeed, banks must redefine their roles around data management and open APIs, and stop thinking of channels as separate from the core bank. The future of banking lies in analyzing big data to generate personalized offers for each unique customer.
Trend pekerja digital yang bekerja secara independent akan semakin banyak dengan dukungan teknologi dan kondisi terutama saat ini sejak pandemi dan gaya hidup gen z yang semakin digital. Presentasi ini 5 tahun lalu akan membantu melihat pergerakan trend secara aktual dan apa saja yang perlu kita persiapkan.
This document discusses ecosystems and digital business models. It provides examples of how Apple and Google built large app ecosystems through their iOS and Android platforms. It describes how ecosystems create "black oceans" where competition is nearly impossible. It introduces the concept of asymmetric business models, where companies generate profits in a different industry than where they create value. The document presents a three-step recipe for digital business models and provides examples from Apple, Google, Amazon, and WeChat.
Mobile User Experience – A key to successful strategies in the mobile marketHenrik Hedegaard
Mobile User Experience – A key to successful strategies in the mobile market
Presented at Designit, Feb. 2013
In relation to annual guest lecture at the IT University in Copenhagen.
This document summarizes a presentation on using mobile marketing to drive sales. Key points include: m-commerce is expected to grow significantly by 2016; mobile searches and app downloads are increasing rapidly; and location-based mobile payments and services will reach billions by 2014. The presentation also discusses the increasing crossover between desktop and mobile usage, examples of innovative mobile experiences, considerations for the mobile user journey, and the growth of B2B mobile marketing.
We have brought in this document latest mobile app development which will help you to get a closer look at how you can disrupt the mobile app market with new trends and technologies. https://bit.ly/3Ry6yns
This document provides steps for creating a successful smartphone app. It first discusses how the mobile app market has exploded, with billions of downloads and significant revenue in 2009. Next, it examines what types of music apps are popular, such as those for playing, learning, generating, and interacting with music. The core of the document outlines five steps to app success: 1) develop a strategy, 2) design for mobile, 3) build and test the app, 4) launch on app stores, and 5) promote and support the app. It emphasizes entertaining and involving users, harnessing fan power, and innovating to engage users. The document concludes by discussing opportunities to connect artists and fans through mobile apps.
This document provides steps for creating a successful smartphone app. It first discusses how the mobile app market has exploded, with billions of downloads and significant revenue in 2009. Next, it examines what types of music apps are popular, such as those for playing, learning, generating, and interacting with music. The document then lists five key steps to app success: 1) develop a strategy, 2) design for mobile, 3) build and test the app, 4) launch on app stores, and 5) promote and support the app. It emphasizes entertaining and involving users, harnessing fan power, and innovating to engage users.
This document discusses factors affecting individuals' adoption of mobile banking. It employs the Unified Theory of Acceptance and Use of Technology (UTAUT) model with age and gender as moderating effects to investigate what influences individuals to adopt mobile banking. The findings from this research can help banks design effective marketing campaigns and customize service options for specific customer segments in the context of electronic banking. While much research has been done on internet banking, relative few studies have explored mobile banking adoption, so more research is needed to understand what drives people to adopt mobile banking.
This document summarizes various projects from different industries including web development, online business, electronics, home appliances, automotive, tourism, consulting, movie festivals, education, food processing, telecommunications, finance, and travel. It provides brief descriptions and key metrics for each project related to website development, social media, marketing, software, and technology solutions.
The document discusses the growth of mobile internet usage and opportunities for mobile marketing. Key points include:
- Mobile internet usage, especially via smartphones, is growing rapidly and surpassing PC usage.
- This provides new opportunities for mobile optimized websites, apps, and mobile advertising to engage customers.
- Marketers should consider developing a mobile strategy, including whether their website needs reformatting for mobile and if they should create a mobile app.
This document discusses the rise of tablets and mobile devices. It notes that while it took 30 years for 1 billion PCs to be in use, it only took 20 years for 4.5 billion mobile phones and 10 years for over 1 billion tablets to be in use. It then outlines key stats on smartphone and tablet adoption rates and usage. Finally, it discusses opportunities for business through mobile apps, mobile marketing, payment platforms, and content delivery on these new computing platforms.
Redmadrobot is a mobile app development company that has built over 100 apps for enterprises, global brands, and startups since 2008. They specialize in complex service apps for large businesses in sectors like finance, consulting, insurance, telecommunications, and pharmaceuticals. Some of their clients include Otkritie Bank, Beeline Telecom, Life Insurance, Ernst & Young, and B2B Center. Redmadrobot prides itself on building robust, user-friendly apps with impeccable UX. They have received many awards and high rankings for their work.
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...How to Web
This document provides an overview of marketing technologies, tools, and tactics from Travis Wright, the Chief Marketing Technology Officer of CCP Global. It discusses the growing number of marketing tools available, the importance of collecting and owning customer data across channels, and using tag management and a data layer to integrate tools. It also provides examples of specific technologies and tactics for content marketing, social media, and measurement.
No bullshit, just hard work! This is the tagline of the MVP Academy accelerator and nothing could better reflect the essence of the program. From product to business development, marketing strategy and fundraising, the MVP Academy alumni learn valuable lessons that they could further apply. This presentation presents some of these lessons, in the words of our alumni.
28 startups accelerated, 13 products launched on the global market, more than 1 million USD seed funding raised. Check out the results of the MVP Academy alumni.
How to Web Conference 2015 - Event ReportHow to Web
How to Web Conference 2015 in a nutshell: 89 speakers, mentors & investors from all around the world… 28 remarkable keynotes & talks… 11 insightful panels… 30 promising startups from 9 CEE countries pitching on stage… 384 curated mentoring sessions… 21 communities presenting their initiatives during How to Web Community Spotlight… 8 “Ask the expert” sessions… 12 innovative products presented in the expo area… 6 live product demos on stage… 2 exclusive parties… A great vibe created by all the people there… In a nutshell, this is how How to Web Conference 2015 looks
How to Web Conference 2015 brings together 1000+ startup founders, product managers, developers, marketers & community leaders from all around the CEE. Beyond high-quality content, including case studies and hands-on talks on different topics, the attendees have great networking opportunities by connecting with the who’s who in the regional tech industry and they get to feel the vibe of the CEE startupe cosystem at its best.
You need to choose the right metrics to look at and have a good understanding of them in order to be able to optimize every single stage of your product development process. This is what this presentation is about.
Michael Ni, Senior VP Marketing & Products Avangate - What's a Product? Servi...How to Web
The new services economy is changing the nature of what is being sold and how it is being sold, with products now an excuse to sell services to an empowered, connected buyer.
Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...How to Web
Are there things you always wanted to ask journalists about, in regards to promoting your game, but never had the opportunity to do so? What they need, hate and what their expectations are? Then this presentation is for you!
Cristian Diaconescu, Founder Sand Sailor Studio - Black The Fall: the story b...How to Web
A case study on an indie project that was approved by the Kickstarter community. The presentation shares insights on the game’s concept featuring elements from Romanian’s comunist period to the game’s design and visuals
Roberto Mangiafico, CTO BadSeed Entertainment - Sleep Attach: A Technical Pos...How to Web
This presentation tackles the technical challenges behind the creation of Sleep Attack for iOS and Android, a 3D game with a 2D look, with all the movements of a 3D world. The challenges and solutions regarding the rendering process, the memory and the performance of the game were reviewed.
Dan Olthen, Game of Thrones Producer @ BigPoint GmbH - Make it happen: the st...How to Web
The presentation covers the phases of one entire production cycle from having an idea/IP/plan to actually releasing the game. It is focused on the various stages and mostly on the gates each product has to go through (concept validation, 1st playable, stakeholder milestones, feature complete, beta, the vertical slice, release) and also the relationships towards the external influencers.
Vlad Micu, Head of Studio Critical Force Entertainment - The complete game st...How to Web
This presentation is intended to share the insights, learned lessons and best practices of how our startup succeeded through failing endlessly, even with a game that had a huge audience which we sadly never managed to properly monetize
Mathieu Muller, Field Engineer Unity Technologies - Unity 5: Easier, Better, ...How to Web
In this talk, you will see how EASIER it is to build a GUI, create your own physical based shader and mix your audio sources, how a scene can look BETTER with the new global illumination system, how FASTER your applications can be with multi-threaded physics and Metal, and how STRONGER your team and company can be with our profiling tools and upcoming cloud services.
Valerian Banu, Product Analyst UberVu via HootSuite - What we've learnt while...How to Web
The document summarizes lessons learned from failing a startup called Daisy Pi. It provides a framework for starting product development based on those lessons. The framework includes owning your ideas, painting a consistent vision, getting the team together under one roof, and ensuring marketing is a priority. It emphasizes focusing on building the prototype rather than perfecting a pitch. It also notes the lack of product expertise is a challenge for startups in Bucharest compared to Silicon Valley.
Mark Tolmacs, Product Manager UStream Inc. - How I stopped worrying and start...How to Web
Working on products targeting a market with language, expectations and culture different from your own is challenging. Ustream, a Silicon Valley video startup, faced this issue from the very beginning. With engineering and product management located in Budapest, Hungary, the company quickly needed to figure out the answers to these in order to remain competitive on a fast paced market. In this presentation I will talk about what solutions and framework Ustream came up with in order to succeed, despite these challenges
Salim Virani, Partner Founder Centric - Craft (HTW Conference 2014)How to Web
People who change the world pursue their craft. They become masters of their game and build the tools they need. What does it mean to be a master founder? How can we develop our craftsmanship?
Alex Hunter, CEO Rushmore - Getting and keeping customersHow to Web
Alex Hunter - CEO, Rushmore (United Kingdom), offers a guide to customer experience in the digital age by sharing key learnings from his experience at Virgin and at Rushmore.fm.
This was one of the most talked about keynotes at How to Web 2013!
Marco Cecconi, Software Developer @ Stack Exchange - The architecture of Stac...How to Web
The Stack Exchange network is a huge success story counting 109 sites, many millions of visitors per month. What software architecture powers a global top 100 website? How is our software structured? How many servers are there? Come find out!
More details on: http://2013.howtoweb.co/
Sitar Teli, Managing Partner, Connect Ventures - Core Metrics: What Web and M...How to Web
Lots of people talk about KPIs and how important it is to focus on them. But what are the most important KPIs for a product and startup to focus on? How does it change by industry and device (web vs mobile)? And how should your focus change over time?
More details on: http://2013.howtoweb.co/
Simon Stewart, Facebook engineer - Building Facebook for AndroidHow to Web
How does Facebook build its Android app? How are they working to improve the quality, speed and stability? In this talk, we'll cover everything Facebook's Android team does from source control, builds, testing and release, and show you how you can do the same.
More details on: http://2013.howtoweb.co/
A Comprehensive Guide to DeFi Development Services in 2024Intelisync
DeFi represents a paradigm shift in the financial industry. Instead of relying on traditional, centralized institutions like banks, DeFi leverages blockchain technology to create a decentralized network of financial services. This means that financial transactions can occur directly between parties, without intermediaries, using smart contracts on platforms like Ethereum.
In 2024, we are witnessing an explosion of new DeFi projects and protocols, each pushing the boundaries of what’s possible in finance.
In summary, DeFi in 2024 is not just a trend; it’s a revolution that democratizes finance, enhances security and transparency, and fosters continuous innovation. As we proceed through this presentation, we'll explore the various components and services of DeFi in detail, shedding light on how they are transforming the financial landscape.
At Intelisync, we specialize in providing comprehensive DeFi development services tailored to meet the unique needs of our clients. From smart contract development to dApp creation and security audits, we ensure that your DeFi project is built with innovation, security, and scalability in mind. Trust Intelisync to guide you through the intricate landscape of decentralized finance and unlock the full potential of blockchain technology.
Ready to take your DeFi project to the next level? Partner with Intelisync for expert DeFi development services today!
Digital Marketing Trends in 2024 | Guide for Staying AheadWask
https://www.wask.co/ebooks/digital-marketing-trends-in-2024
Feeling lost in the digital marketing whirlwind of 2024? Technology is changing, consumer habits are evolving, and staying ahead of the curve feels like a never-ending pursuit. This e-book is your compass. Dive into actionable insights to handle the complexities of modern marketing. From hyper-personalization to the power of user-generated content, learn how to build long-term relationships with your audience and unlock the secrets to success in the ever-shifting digital landscape.
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdfflufftailshop
When it comes to unit testing in the .NET ecosystem, developers have a wide range of options available. Among the most popular choices are NUnit, XUnit, and MSTest. These unit testing frameworks provide essential tools and features to help ensure the quality and reliability of code. However, understanding the differences between these frameworks is crucial for selecting the most suitable one for your projects.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providersakankshawande
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdfMalak Abu Hammad
Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
* What is Vector Search?
* Importance and benefits of vector search
* Practical use cases across various industries
* Step-by-step implementation guide
* Live demos with code snippets
* Enhancing LLM capabilities with vector search
* Best practices and optimization strategies
Perfect for developers, AI enthusiasts, and tech leaders. Learn how to leverage MongoDB Atlas to deliver highly relevant, context-aware search results, transforming your data retrieval process. Stay ahead in tech innovation and maximize the potential of your applications.
#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxSitimaJohn
Ocean Lotus cyber threat actors represent a sophisticated, persistent, and politically motivated group that poses a significant risk to organizations and individuals in the Southeast Asian region. Their continuous evolution and adaptability underscore the need for robust cybersecurity measures and international cooperation to identify and mitigate the threats posed by such advanced persistent threat groups.
Skybuffer SAM4U tool for SAP license adoptionTatiana Kojar
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Tatiana Kojar
Skybuffer AI, built on the robust SAP Business Technology Platform (SAP BTP), is the latest and most advanced version of our AI development, reaffirming our commitment to delivering top-tier AI solutions. Skybuffer AI harnesses all the innovative capabilities of the SAP BTP in the AI domain, from Conversational AI to cutting-edge Generative AI and Retrieval-Augmented Generation (RAG). It also helps SAP customers safeguard their investments into SAP Conversational AI and ensure a seamless, one-click transition to SAP Business AI.
With Skybuffer AI, various AI models can be integrated into a single communication channel such as Microsoft Teams. This integration empowers business users with insights drawn from SAP backend systems, enterprise documents, and the expansive knowledge of Generative AI. And the best part of it is that it is all managed through our intuitive no-code Action Server interface, requiring no extensive coding knowledge and making the advanced AI accessible to more users.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Trusted Execution Environment for Decentralized Process MiningLucaBarbaro3
Presentation of the paper "Trusted Execution Environment for Decentralized Process Mining" given during the CAiSE 2024 Conference in Cyprus on June 7, 2024.