This document discusses ecosystems and digital business models. It summarizes that successful digital ecosystems lock demand to supply through controlling development, distribution, and discovery. It also discusses how companies like Apple, Google, Facebook and Amazon build asymmetric business models that transfer value across industries in order to capture profits not in their core industry but in another related one through a complementary product.
DW 2015: Andreas Constantinou - The Business Model Mechanics of Internet Disr...Telenor Group
1) VisionMobile is a research firm that studies developer trends and provides data and reports to help clients understand developers.
2) They track developer attitudes, experiences, and megatrends through surveys of over 20,000 developers. This data is available through interactive reports and charts.
3) Andreas Constantinou is the founder and director of VisionMobile and discusses how internet companies like Apple, Tencent, and Automatic have built business models around attracting developers to create ecosystems and drive growth.
Asymmetry abound: the new rules of the app economySlashData
The document discusses various asymmetries in the mobile app economy. It notes that apps represent just the tip of the iceberg of disruption, which has led to a modular value chain. Competition is no longer just about profits, and the basis has shifted from reliability to choice. There are also asymmetries between profit generators and non-profits, with a few players dominating profits. PC disruption destroyed the handset industry. Core and complement business models are also asymmetric, with some players using complements to drive their core businesses. Platforms are also asymmetric versus products.
File download at: www.visionmobile.com/product/mobile-megatrends-2014/
Mobile Megatrends is an annual report that identifies and explains the latest trends in the mobile industry and their future impact. The Megatrends reports draw on the knowledge base from tens of graphs, data points and insights based on VisionMobile research.
This, 5th annual report, focuses on how the mobile industry keeps reinventing itself and presents the fundamental business model changes behind the apps phenomenon, the evolution of mobile ecosystems and the future of HTML5 vs. native.
This document provides an overview of mobile industry trends in 2008 as identified by VisionMobile. Key trends discussed include:
1) The shift from mega-portals to more personalized "me-portals" on mobile devices.
2) The increasing importance of content communication and user-generated content over traditional content.
3) More developers are able to create applications and services for mobile as the internet increasingly reaches into phones through technologies like AJAX and web runtimes.
4) Competition is increasing among application execution environments like Flash Lite, Java, and web technologies.
What is the Internet of Things (not)?
Nest thermostat integrates many data sources to drive action
IoT products create value by making sense of data
IoT developers become increasingly data-centric
Devices are just part of the story, IoT is all about...
Consumer market or enterprise market?
2007: Enterprises are the obvious opportunity for smartphones
2015: Consumer technology becomes enterprise technology
Consumer technology boosts clinical trials
Cities opt for traffic data generated by... citizens
Drone innovation: made for enthusiasts, used in enterprises
IoT developer ecosystems are emerging consumer-first
IoT is in 2008 in smartphone years
The era of standalone products is over
Some other things that exchange data with Nest
The boundaries between verticals are making less and less sense
IoT developers are flocking to open platforms in all verticals
Globalisation 2.0 - How digital is crushing industry boundariesSlashData
Globalisation 2.0: How digital is crushing industry boundaries
The incumbents from Apple to Xiaomi are redefining globalisation using experiences, business models and products that break industry boundaries. Andreas, VisionMobile’s CEO & Founder reveals how ecosystems are now competing not only on apps but on experience roaming; how cross-industry business models can compete unfairly and evade regulation; and how platform-first products are now the baseline for success.
Connected Car: Mobile industry perspectiveSlashData
VisionMobile | the analysts of the mobile economy
Connected Car OR Connected Driver
Apple perspective on the connected car
Google perspective on the connected car
Apple and Google try to turn the car into a smartphone accessory on wheels
Startups and developers innovate on top of OBD-II
Automatic: Smart driving assistant
Car makers need to learn new rules
The Developer Megatrends report series distills the major data points and insights from our research into the most important trends in the developer economy. In this 7th edition Megatrends report, we cover app business models and examine how developers can escape the poverty trap. We look at how consumer technology will invade the enterprise, and how data will be at the center of the most interesting apps in the coming years. We’ll also revisit experience roaming – a trend from 2010 that is now in full swing.
One thing is clear. Developers are a driving force in every industry and a critical source of competitive advantage. Every company should master developer ecosystem skills. Developer Megatrends H1 2015 will shed light on the state of the art in the developer economy.
DW 2015: Andreas Constantinou - The Business Model Mechanics of Internet Disr...Telenor Group
1) VisionMobile is a research firm that studies developer trends and provides data and reports to help clients understand developers.
2) They track developer attitudes, experiences, and megatrends through surveys of over 20,000 developers. This data is available through interactive reports and charts.
3) Andreas Constantinou is the founder and director of VisionMobile and discusses how internet companies like Apple, Tencent, and Automatic have built business models around attracting developers to create ecosystems and drive growth.
Asymmetry abound: the new rules of the app economySlashData
The document discusses various asymmetries in the mobile app economy. It notes that apps represent just the tip of the iceberg of disruption, which has led to a modular value chain. Competition is no longer just about profits, and the basis has shifted from reliability to choice. There are also asymmetries between profit generators and non-profits, with a few players dominating profits. PC disruption destroyed the handset industry. Core and complement business models are also asymmetric, with some players using complements to drive their core businesses. Platforms are also asymmetric versus products.
File download at: www.visionmobile.com/product/mobile-megatrends-2014/
Mobile Megatrends is an annual report that identifies and explains the latest trends in the mobile industry and their future impact. The Megatrends reports draw on the knowledge base from tens of graphs, data points and insights based on VisionMobile research.
This, 5th annual report, focuses on how the mobile industry keeps reinventing itself and presents the fundamental business model changes behind the apps phenomenon, the evolution of mobile ecosystems and the future of HTML5 vs. native.
This document provides an overview of mobile industry trends in 2008 as identified by VisionMobile. Key trends discussed include:
1) The shift from mega-portals to more personalized "me-portals" on mobile devices.
2) The increasing importance of content communication and user-generated content over traditional content.
3) More developers are able to create applications and services for mobile as the internet increasingly reaches into phones through technologies like AJAX and web runtimes.
4) Competition is increasing among application execution environments like Flash Lite, Java, and web technologies.
What is the Internet of Things (not)?
Nest thermostat integrates many data sources to drive action
IoT products create value by making sense of data
IoT developers become increasingly data-centric
Devices are just part of the story, IoT is all about...
Consumer market or enterprise market?
2007: Enterprises are the obvious opportunity for smartphones
2015: Consumer technology becomes enterprise technology
Consumer technology boosts clinical trials
Cities opt for traffic data generated by... citizens
Drone innovation: made for enthusiasts, used in enterprises
IoT developer ecosystems are emerging consumer-first
IoT is in 2008 in smartphone years
The era of standalone products is over
Some other things that exchange data with Nest
The boundaries between verticals are making less and less sense
IoT developers are flocking to open platforms in all verticals
Globalisation 2.0 - How digital is crushing industry boundariesSlashData
Globalisation 2.0: How digital is crushing industry boundaries
The incumbents from Apple to Xiaomi are redefining globalisation using experiences, business models and products that break industry boundaries. Andreas, VisionMobile’s CEO & Founder reveals how ecosystems are now competing not only on apps but on experience roaming; how cross-industry business models can compete unfairly and evade regulation; and how platform-first products are now the baseline for success.
Connected Car: Mobile industry perspectiveSlashData
VisionMobile | the analysts of the mobile economy
Connected Car OR Connected Driver
Apple perspective on the connected car
Google perspective on the connected car
Apple and Google try to turn the car into a smartphone accessory on wheels
Startups and developers innovate on top of OBD-II
Automatic: Smart driving assistant
Car makers need to learn new rules
The Developer Megatrends report series distills the major data points and insights from our research into the most important trends in the developer economy. In this 7th edition Megatrends report, we cover app business models and examine how developers can escape the poverty trap. We look at how consumer technology will invade the enterprise, and how data will be at the center of the most interesting apps in the coming years. We’ll also revisit experience roaming – a trend from 2010 that is now in full swing.
One thing is clear. Developers are a driving force in every industry and a critical source of competitive advantage. Every company should master developer ecosystem skills. Developer Megatrends H1 2015 will shed light on the state of the art in the developer economy.
Billions of dollars are spent to engage developers in platforms, tools and services. As the Internet of Things brings computing to every object, from the most mundane to the most sophisticated, a new wave of developer tools is arriving. Developers are such an important audience, so it’s only right that managers of developer products and services should have proper developer marketing tools. This report offers one such marketing tool: a proven, state-of-the-art segmentation model for IoT developers.
We take a deep-dive into how the segmentation model can help you to optimize the value proposition of your developer product, create messaging and outreach that resonates with developers, and find or create the type of developer you need, migrating them from adjacent areas of development. The key question asked is: how can you effectively target IoT developers, by fine-tuning your developer product and communication to the specific needs of the developers you are most interested in? We also discuss the professionalization of IoT, and how attitudes of new IoT developers will evolve over time.
Google has taken steps to exert more control over the Android ecosystem by moving critical APIs out of the open source OS and into proprietary Google Play Services. This relieves fragmentation issues as Google Play Services updates are installed on 99% of Android devices. In the long run, it also gives Google more control over the app ecosystem as developers must now adjust their apps for each Android fork. The move fits into Google's overall strategy of "flattening, expanding, and mining" - flattening barriers between users and ad inventory, expanding the footprint of ad opportunities, and mining user data to improve ad targeting. Messaging apps are emerging as the new platform battleground, gaining significant user adoption and investor interest, exemplified by Facebook's $19
Key Insights from the the 9th edition of the State of the Developer Nation report that now covers all the latest trends in mobile, desktop, IoT and cloud services development. We look at the most popular platforms, languages, vertical markets and hosting providers. Find out which types of development are bringing in the most revenue and which revenue models are succeeding. We also take a deep dive into mobile commerce, the biggest battleground in today’s app economy.
Get the full report here: http://vmob.me/DevEcon3Q15SS
This is a sample of our IoT Wearables Landscape 2015 Premium Report, which deconstructs the 3 types of wearables platforms that support developers in their quest, and showcases a leaderboard of the top smartwatch platforms.
The report is based on the largest-ever IoT developer survey, including 670+ wearables developers.
Read more VisionMobile reports here: http://www.visionmobile.com/product
This report explores the untapped e-commerce revenue opportunity for software developers, both those working on mobile apps and Internet of Things (IoT) projects. Case studies – from Amazon to Zalando – show how connected devices, frictionless discovery and payment are changing e- commerce. This leads to a prediction of the e-commerce industry future which will be structurally disrupted, as IoT extends e-commerce affiliate schemes beyond websites, mobile, and apps, onto any physical surface.
Read more VisionMobile reports here: http://www.visionmobile.com/product
Insights on IoT Developers Oct 2014 - VisionMobileSlashData
A short presentation with key insights on IoT developers, based on our Apr/May 2014 developer survey, with over 10,000 respondents.
Key Insights:
1. 3.2M Internet of Things developers are ready to start innovating today.
2. IoT/M2M attracts many more developers than Smart TVs, set- top-boxes, consoles and e-readers.
3. Small teams spearhead IoT movement.
4. Western Europe, North America, India and China emerge as key IoT/M2M hubs.
5. Information is more important for IoT/M2M developers than discovery or experimentation.
Want more? Get in touch! matos@visionmobile.com
Developer Economics - State of the Developer Nation 2015Q1SlashData
The App Economy in 2015: e-commerce dominates.
The platform wars have ended in a stalemate
Swift rises to 20% of mobile devs, 4 months since launch
App economy revenues are polarising
53% of mobile developers are working on an IoT project
Tool awareness is increasing.
An increasing fraction of developers target enterprise and they ‘re more successful
Pro devs target
iOS & browser. Android is for all WP is the fun place to start.
VisionMobile | the analysts of the developer economy
Based on state-of-the-art research on Internet of Things
What is the Internet of Things (not)?
Nest is a hub turning data into action
Creating data apps for home, car, security, energy, health
IoT products create value through data apps
What is the Internet of Things (not)?
The Watch locks purchases and habits to the Apple ecosystem
The most important apps are not here...
The Watch will notdisrupt these...
But ..The Watch WILL displace these...
Who are the top platforms in IoT?
Mobile and e-commerce developer ecosystems take the lead
What are IoT developers working on?
-- 53% of mobile developers are already involved in the Internet of Things ---
Find more inside...
Keynote: using the digital marketing ecosystem for digital monetization - Rol...Roland Siebelink
This presentation describes the changes taking place in the marketing ecosystem due to the growth of digital marketing in general and of programmatic advertising in particular. It walks through the ecosystem from both an advertiser/goods producer and a publisher/content producer perspective and presents tips for optimum monetization in different business models.
Roland Siebelink is Head of Quality & Productivity at Rocket Fuel and a former winner of the Silicon Valley Founder Showcase. Before Rocket Fuel he was CEO of TopicMarks (acquired by Tagged), Global Head of Strategy at Swiss Life and CEO of Avalu.
Cloud Developer Segmentation Report by VisionMobileSlashData
Cloud computing has emerged from its back-end, client/server, roots, to create paradigms of its own. Processing on demand enables disruptive competitors to capitalise on success, without the huge investments they would once have needed, and standardised platforms are making Cloud development easier than ever before.
Cloud developers have a broad range of skills, making categorisation by technology or target all but useless, so at VisionMobile we divide developers in to eight segments, based on what they want to achieve rather than the tools they use to achieve it. In this report we look in detail at the Cloud developer communities, seeing motivations map to tools and business models, providing an insight into what applications they are creating and how they are creating them.
The document summarizes a survey of over 6,000 mobile app developers on their platform usage, revenues, tools, and motivations. On average, developers use 2.9 platforms in Q3 2013, up from 2.7 in 2012. HTML5 is entrenched as the third most popular platform behind iOS and Android. The gap in average revenue from iOS versus Android is closing. The survey also examines which platform developers prioritize, which aspects are most important, how new apps are planned, the tools used, and whether developers are motivated more by money or creativity.
Today, even the most popular brands in the market are using mobile apps for building brand awareness, increasing sales and for direct marketing.
https://www.raybiztech.com/blog/mobile-development/2018-trends-to-watch-out-for-in-mobile-app-develop
Mobile app development is more experimental and flexible today. Merging with on-going trends, mobile apps can offer huge potential to disrupt a broader market. Here is a detailed insight into the top mobile app trends in 2020.
Source: https://www.sphinx-solution.com/blog/app-development-trends-2020/
10+1 Myths About the Mobile Economy is a presentation on the latest trends of the mobile industry, from app revenues and cross-platform development to the waging war between native and web apps
State of the Developer Nation: Developer Economics Q3 2013 (MobiCamp Keynote)SlashData
State of the Developer Nation: app economy platforms, revenues, tools, developer sentiment and motivations.
At MobiCamp Switzerland keynote, Andreas Constantinou shared VisionMobile's latest findings from its Developer Economics research and the largest ever mobile dev survey of 6,000+ developers. The presentation analyses developer sentiment around platforms, revenues and revenue models, platform prioritisation, iOS vs Android vs HTML5 shoot-out, app economy revenue breakdown, and a unique peek into the Hierarchy of Developer Motivations.
Mobile development trends to watch outMarie Weaver
COVID-19 significantly impacted the way people work and live, leading to increased demand for mobile apps. This drove growth in mobile app development, especially in areas like remote work, online collaboration, AR, VR, and e-commerce. Going forward, there will be continued focus on cross-platform development using tools like Flutter and React Native, as well as low-code/no-code development options. Emerging technologies like 5G, AI/ML, and wearables will also impact mobile app development trends.
The document is a survey report on automotive app trends from 2014. It surveyed 169 participants from 34 countries on topics like key apps impacting the market, whether smartphone or embedded apps will dominate, challenges in the industry like driver distraction, and the future of payment models and how autonomous vehicles may impact infotainment. Navigation, voice control, safety and local search apps were seen as having the most market impact and delivering safety features to drivers was viewed as the main task of connected car apps. Limiting apps for driver distraction and having both free and paid models were also discussed.
The World in 2013 : ICTFacts and FiguresThierry Pires
Les données de l’IUT (International Telecoms Union), l’Union Internationale des télécommunications montre la croissance de l'utilisation du mobile dans le monde.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
Le report Ofcom’s seventh International Communications Market a été publié le 13 Décembre 2012.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
Billions of dollars are spent to engage developers in platforms, tools and services. As the Internet of Things brings computing to every object, from the most mundane to the most sophisticated, a new wave of developer tools is arriving. Developers are such an important audience, so it’s only right that managers of developer products and services should have proper developer marketing tools. This report offers one such marketing tool: a proven, state-of-the-art segmentation model for IoT developers.
We take a deep-dive into how the segmentation model can help you to optimize the value proposition of your developer product, create messaging and outreach that resonates with developers, and find or create the type of developer you need, migrating them from adjacent areas of development. The key question asked is: how can you effectively target IoT developers, by fine-tuning your developer product and communication to the specific needs of the developers you are most interested in? We also discuss the professionalization of IoT, and how attitudes of new IoT developers will evolve over time.
Google has taken steps to exert more control over the Android ecosystem by moving critical APIs out of the open source OS and into proprietary Google Play Services. This relieves fragmentation issues as Google Play Services updates are installed on 99% of Android devices. In the long run, it also gives Google more control over the app ecosystem as developers must now adjust their apps for each Android fork. The move fits into Google's overall strategy of "flattening, expanding, and mining" - flattening barriers between users and ad inventory, expanding the footprint of ad opportunities, and mining user data to improve ad targeting. Messaging apps are emerging as the new platform battleground, gaining significant user adoption and investor interest, exemplified by Facebook's $19
Key Insights from the the 9th edition of the State of the Developer Nation report that now covers all the latest trends in mobile, desktop, IoT and cloud services development. We look at the most popular platforms, languages, vertical markets and hosting providers. Find out which types of development are bringing in the most revenue and which revenue models are succeeding. We also take a deep dive into mobile commerce, the biggest battleground in today’s app economy.
Get the full report here: http://vmob.me/DevEcon3Q15SS
This is a sample of our IoT Wearables Landscape 2015 Premium Report, which deconstructs the 3 types of wearables platforms that support developers in their quest, and showcases a leaderboard of the top smartwatch platforms.
The report is based on the largest-ever IoT developer survey, including 670+ wearables developers.
Read more VisionMobile reports here: http://www.visionmobile.com/product
This report explores the untapped e-commerce revenue opportunity for software developers, both those working on mobile apps and Internet of Things (IoT) projects. Case studies – from Amazon to Zalando – show how connected devices, frictionless discovery and payment are changing e- commerce. This leads to a prediction of the e-commerce industry future which will be structurally disrupted, as IoT extends e-commerce affiliate schemes beyond websites, mobile, and apps, onto any physical surface.
Read more VisionMobile reports here: http://www.visionmobile.com/product
Insights on IoT Developers Oct 2014 - VisionMobileSlashData
A short presentation with key insights on IoT developers, based on our Apr/May 2014 developer survey, with over 10,000 respondents.
Key Insights:
1. 3.2M Internet of Things developers are ready to start innovating today.
2. IoT/M2M attracts many more developers than Smart TVs, set- top-boxes, consoles and e-readers.
3. Small teams spearhead IoT movement.
4. Western Europe, North America, India and China emerge as key IoT/M2M hubs.
5. Information is more important for IoT/M2M developers than discovery or experimentation.
Want more? Get in touch! matos@visionmobile.com
Developer Economics - State of the Developer Nation 2015Q1SlashData
The App Economy in 2015: e-commerce dominates.
The platform wars have ended in a stalemate
Swift rises to 20% of mobile devs, 4 months since launch
App economy revenues are polarising
53% of mobile developers are working on an IoT project
Tool awareness is increasing.
An increasing fraction of developers target enterprise and they ‘re more successful
Pro devs target
iOS & browser. Android is for all WP is the fun place to start.
VisionMobile | the analysts of the developer economy
Based on state-of-the-art research on Internet of Things
What is the Internet of Things (not)?
Nest is a hub turning data into action
Creating data apps for home, car, security, energy, health
IoT products create value through data apps
What is the Internet of Things (not)?
The Watch locks purchases and habits to the Apple ecosystem
The most important apps are not here...
The Watch will notdisrupt these...
But ..The Watch WILL displace these...
Who are the top platforms in IoT?
Mobile and e-commerce developer ecosystems take the lead
What are IoT developers working on?
-- 53% of mobile developers are already involved in the Internet of Things ---
Find more inside...
Keynote: using the digital marketing ecosystem for digital monetization - Rol...Roland Siebelink
This presentation describes the changes taking place in the marketing ecosystem due to the growth of digital marketing in general and of programmatic advertising in particular. It walks through the ecosystem from both an advertiser/goods producer and a publisher/content producer perspective and presents tips for optimum monetization in different business models.
Roland Siebelink is Head of Quality & Productivity at Rocket Fuel and a former winner of the Silicon Valley Founder Showcase. Before Rocket Fuel he was CEO of TopicMarks (acquired by Tagged), Global Head of Strategy at Swiss Life and CEO of Avalu.
Cloud Developer Segmentation Report by VisionMobileSlashData
Cloud computing has emerged from its back-end, client/server, roots, to create paradigms of its own. Processing on demand enables disruptive competitors to capitalise on success, without the huge investments they would once have needed, and standardised platforms are making Cloud development easier than ever before.
Cloud developers have a broad range of skills, making categorisation by technology or target all but useless, so at VisionMobile we divide developers in to eight segments, based on what they want to achieve rather than the tools they use to achieve it. In this report we look in detail at the Cloud developer communities, seeing motivations map to tools and business models, providing an insight into what applications they are creating and how they are creating them.
The document summarizes a survey of over 6,000 mobile app developers on their platform usage, revenues, tools, and motivations. On average, developers use 2.9 platforms in Q3 2013, up from 2.7 in 2012. HTML5 is entrenched as the third most popular platform behind iOS and Android. The gap in average revenue from iOS versus Android is closing. The survey also examines which platform developers prioritize, which aspects are most important, how new apps are planned, the tools used, and whether developers are motivated more by money or creativity.
Today, even the most popular brands in the market are using mobile apps for building brand awareness, increasing sales and for direct marketing.
https://www.raybiztech.com/blog/mobile-development/2018-trends-to-watch-out-for-in-mobile-app-develop
Mobile app development is more experimental and flexible today. Merging with on-going trends, mobile apps can offer huge potential to disrupt a broader market. Here is a detailed insight into the top mobile app trends in 2020.
Source: https://www.sphinx-solution.com/blog/app-development-trends-2020/
10+1 Myths About the Mobile Economy is a presentation on the latest trends of the mobile industry, from app revenues and cross-platform development to the waging war between native and web apps
State of the Developer Nation: Developer Economics Q3 2013 (MobiCamp Keynote)SlashData
State of the Developer Nation: app economy platforms, revenues, tools, developer sentiment and motivations.
At MobiCamp Switzerland keynote, Andreas Constantinou shared VisionMobile's latest findings from its Developer Economics research and the largest ever mobile dev survey of 6,000+ developers. The presentation analyses developer sentiment around platforms, revenues and revenue models, platform prioritisation, iOS vs Android vs HTML5 shoot-out, app economy revenue breakdown, and a unique peek into the Hierarchy of Developer Motivations.
Mobile development trends to watch outMarie Weaver
COVID-19 significantly impacted the way people work and live, leading to increased demand for mobile apps. This drove growth in mobile app development, especially in areas like remote work, online collaboration, AR, VR, and e-commerce. Going forward, there will be continued focus on cross-platform development using tools like Flutter and React Native, as well as low-code/no-code development options. Emerging technologies like 5G, AI/ML, and wearables will also impact mobile app development trends.
The document is a survey report on automotive app trends from 2014. It surveyed 169 participants from 34 countries on topics like key apps impacting the market, whether smartphone or embedded apps will dominate, challenges in the industry like driver distraction, and the future of payment models and how autonomous vehicles may impact infotainment. Navigation, voice control, safety and local search apps were seen as having the most market impact and delivering safety features to drivers was viewed as the main task of connected car apps. Limiting apps for driver distraction and having both free and paid models were also discussed.
The World in 2013 : ICTFacts and FiguresThierry Pires
Les données de l’IUT (International Telecoms Union), l’Union Internationale des télécommunications montre la croissance de l'utilisation du mobile dans le monde.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
Le report Ofcom’s seventh International Communications Market a été publié le 13 Décembre 2012.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
The art of tracking the origin of science - Louis Liebenberg.pdfpuljo88
In a work of painstaking and wide-ranging scholarship, backed up by fieldwork among the Kalahari hunter-gatherers, Louis Liebenberg explains how the art of tracking represents a crucial step in human evolution. Liebenberg examines the principles of tracking, and the classification and interpretation of spoor under difficult conditions. He also shows how the original speculative hypotheses of early hunter-gatherers have a direct line to the propositions of modern physicists who 'track' sub-atomic particles. In the book, the author argues that the art of tracking involves the same intellectual and creative abilities as physics and mathematics, and may therefore represent the origin of science itself. The book has been hailed as a real contribution to our understanding of the complexity involved in the process by which indigenous peoples track and hunt animals. It is insightful, detailed and well articulated.
VisionMobile - Business models of mobile ecosystems - Digital WinnersSlashData
VisionMobile hosted a workshop on mobile ecosystems in November 2013. The document discusses the shift from mobile telephony to mobile computing and the fundamental changes this brought about. Ecosystems have become the gatekeepers for capturing value in mobile, challenging traditional telecom business models. Successful ecosystems like Apple, Google, Amazon and others redefine markets, boost demand for complements, and bundle value around their core products. Telecom companies face disruption from this asymmetric competition as value migrates to adjacent industries. Handsets are also transitioning from a hardware to a distribution role for digital services and e-commerce.
Earn More Revenue With Firebase and AdMobIdo Green
In these slides we will see how to take advantage of firebase and AdMob in order to increase your revenue stream. We will explore the major ways to monetize your apps with AdMob.
Vision mobile cross-platform_developer_tools_2012SlashData
Cross-Platform Developer Tools 2012 is the seminal report on the landscape of 100+ cross-platform developer tools with an analysis of key vendors and the metrics of developer experience. (download at www.CrossPlatformTools.com)
Cross-Platform Tools 2012 is the first major report that analyses the complex cross-platform tools landscape, presents the key tools vendors and maps out the trends in one of the hottest markets in mobile. This report presents developer perceptions about a wide range of key issues, from incentives and deterrents to cross-platform tool use to the most-wanted tool features. Our research profiles 15 well-known cross-platform vendors and tools with regard to their technology, positioning and market traction.
For more info and in-depth data, drop us a line at hello (at) visionmobile.com
VisionMobile - The science of speaking to mobile app developersSlashData
The document discusses strategies for engaging mobile app developers through APIs. It outlines how APIs can extend business models by serving as distribution channels, data collection tools, or ways to expand products. However, gaining developer attention is challenging due to competing platforms. To be successful, API strategies must understand what developers want to achieve and address their different motivations beyond just revenues. The document segments developers and explains their varied definitions of success. Knowing developer needs and the "hierarchy of motivations" is key to engaging them effectively.
Developer Economics 2012 is available for free download at www.DeveloperEconomics.com. This report focuses on five main areas: The redefinition of mobile ecosystems, Developer segmentation, Revenues vs. costs in the mobile economy, App marketing and distribution and Regional supply vs. demand of apps.
VisionMobile is a market analysis firm that offers services related to mobile trends, ecosystems, and strategies. The document discusses key findings from VisionMobile's Developer Economics 2012 report, including:
- Android and iOS have become the dominant mobile platforms as other platforms like BlackBerry and Windows Phone struggle.
- More than half of developers are now targeting tablets, driven by the popularity of tablets.
- Mobile web has gained developer interest but faces challenges around fragmentation, performance, and monetization.
- Facebook is positioning itself as an important platform and distribution channel for mobile developers.
VisionMobile is a market analysis firm that provides reports on mobile trends. This document summarizes their Developer Economics 2012 report which analyzes the mobile app developer ecosystem. Key findings include consolidation around iOS and Android, rapid adoption of tablets by developers, and challenges around user discovery, engagement, and identifying the right revenue model. The next wave of apps and growth is expected from BRIC countries as smartphone adoption increases in those markets.
The document provides an overview of IBM MobileFirst. It discusses IBM being named a leader in mobile enterprise application platforms and application security testing. It then summarizes IBM Worklight, a mobile application platform that speeds development, integration, and management of mobile applications. It provides an overview of IBM Worklight capabilities including development tools, application security, analytics, and management capabilities. It also discusses building multi-platform applications with a shared codebase using IBM Worklight.
This document provides a summary of the Developer Economics 2011 report, which analyzes trends in the mobile app development industry. Key findings include:
1) Mobile web is gaining developer mindshare while Symbian and Java ME are declining. Android and iOS remain the top platforms but Windows Phone shows potential.
2) Large market penetration is the most important factor for developers when choosing a platform, more so than money-making abilities. Revenue potential varies significantly by platform.
3) App stores are the primary distribution method but their fragmentation poses challenges for developers needing to support many stores.
4) Developers have a variety of backgrounds and motivations, and platforms attract different types of developers in different regions.
Developer Economics 2011 takes the reader across the entire developer journey, from the shift of mindshare and why "users can buy you love," to how money is made in mobile. It covers the hottest issues, from app design and promotion to monetisation and user support.
Developer Economics 2011 is definitive report on mobile developers, apps and brands going mobile.
In this second annual report, we explore both what drives developer mindshare, and how brands are fast-forwarding into the world of mobile.
Free download at www.DeveloperEconomics.com
Created by VisionMobile, sponsored by BlueVia
Mobile World Congress is the largest mobile technology conference held annually in Barcelona. The 2014 conference saw three key trends: beacon technology enabling proximity-based mobile experiences, connected cars integrating mobile phones as their interface, and growing interest in wearable computing devices like smartwatches and glasses. Major announcements included support for beacon solutions from Apple, MirrorLink connecting phones to car dashboards, and prototypes for augmented reality glasses and smartwatch/fitness bands.
Mobile World Congress (MWC) is the largest mobile technology event in the world, and is increasingly the venue of choice for major mobile manufacturers to unveil new flagship products. We review some of the key trends and exciting products on display at this year's event.
This document provides an overview of mobile application development. It discusses the differences between mobile and traditional development, including shorter development cycles and the need to support multiple devices. It also covers various client architectures like native, web, and hybrid apps. The document outlines several mobile platforms and programming languages. It discusses concepts like responsive design and mobile-first approaches. Finally, it compares tools and frameworks for HTML5 development, including jQuery Mobile and Sencha Touch.
"The Truth About Mobile Marketing for B2B Companies" -- As part of SoCal BMA's 'The Leading Edge' executive signature series, Adobe's Head of Strategic Marketing for Mobile, Ray Pun, delivered this interactive presentation to our members and guests on November 19, 2015, at in San Diego.
Over the past 5 years, we have heard the call for “Mobile First”. But how does this apply to business-to-business companies, especially if the buyer is transacting through a salesperson? According to Forrester Research, 53% of B2B purchase decision makers use personal mobile devices to research new business-related products and services. In the B2B world, Mobile First is what's next.
Thinking about the buyer’s journey, it is clear that smartphone and tablet experiences are important influencers. Attendees to this event gained insights on why companies are shifting focus to Mobile First marketing, as well as the key points on the importance and opportunities of mobile marketing for B2B organizations.
Ray addressed the impact of mobile on your digital marketing strategies; trends among B2B companies investing in mobile experiences; key considerations for building an effective mobile marketing team; and the future "mobile only” buyer.
Mobile usage is growing rapidly, with people checking their phones hundreds of times per day. Many companies have rushed to create mobile apps but struggle with user acquisition, analytics, and iteration. Adobe's Project Fast Track created a unified solution across its mobile apps and Creative Cloud to gather usage data and enable data-driven product improvements. The project team integrated Adobe's Mobile SDK and Analytics to provide insights from nine apps in just nine weeks. This system allows Adobe to better understand user behavior and quickly iterate apps to increase engagement and subscriptions.
Build a MobileFirst Agenda - IBM Mobile EnterpriseEd Brill
IBM Mobile Enterprise keynote from October/November 2013. Review of trends in enterprise mobility, IBM's "The upwardly mobile enterprise" study, and how to build your mobile enterprise agenda.
Similar to Digital Winners 2014: Andreas Constantinou, VisionMobile (20)
This document discusses the benefits of play-based learning and interactive tools like Kahoot!. It notes that Kahoot! allows teachers to create learning games that engage students in classrooms and beyond. One quote emphasizes that how students learn is more important than what they learn. The document also profiles a teacher who is recognized as a Kahoot! hero for her innovative use of the platform to enhance biology instruction.
DW 2015: Raoul Scherwitzl Natural CyclesTelenor Group
Our vision is to be the default choice for birth control worldwide. The mission is to inform every woman and her partner about fertility and pregnancy. The app uses daily basal body temperature readings from a thermometer to determine fertility and provide either a red or green day indication to prevent or plan pregnancy naturally without hormones or side effects. It aims to be a complete reproductive health solution over a woman's lifetime.
1. While children have access to many media technologies, traditional television remains the dominant medium for how they spend their media time, though it is fragmenting across more channels.
2. Streaming services are growing in popularity and reach among children, with one third of Norwegian households subscribing to a streaming service. Children stream television programs, films, and series twice as much as adults.
3. There is increasing international competition for children's attention across both traditional television and streaming platforms. Major players include YouTube, Netflix, and Disney streaming services and channels.
DW 2015: Ivar Steen-Johnsen Nordic ScreensTelenor Group
1) Nordic Screens MCN is a network of YouTube channels that represents YouTubers and their traffic to advertisers and sponsors. It has 22 million views per month across 280 channels.
2) Nordic Screens also provides consulting, production, publishing, and marketing services for businesses wanting to build and manage their own YouTube channels.
3) The presentation provides advice for businesses looking to use YouTube video, including getting started, developing a long-term strategy and video plan, and hiring an "editor in chief" to lead video efforts. It suggests considering how video could help a business.
Programmatic advertising allows for real-time automated buying of digital impressions using data to target audiences more effectively. It enables frequency capping, customized messaging, dynamic budgets, and real-time optimization to tell stories more cost efficiently. Programmatic focuses on optimizing results in real-time rather than inputs. It provides platform independence and uses data as fuel to outsmart competitors rather than outspend them. The medium has become more important than the message, allowing creative and media to unite harmoniously.
DW2015: Steve Clayton Microsoft - Corporate InnovationTelenor Group
Steve Clayton argues that innovation requires embracing failure, patience, and serendipity. Innovation involves doing something new and risky, which often leads to failure before success. Rather than viewing failure as bad, it should be seen as a necessary part of the process of innovating. Additionally, the technologies that will have major impacts in the future are often developments that have been in progress for 10 years or more. True innovation takes time to germinate and succeed. Serendipitous discoveries can also drive innovation in unexpected ways.
DW 2015: Sangwoo Kim - The Internet of ThingsTelenor Group
This document discusses the Internet of Things (IoT) and its benefits. It describes how IoT can improve healthcare through connected devices, help people of all abilities, and sync technology with users' lives. Samsung aims to use IoT to create a more efficient and sustainable future through smart home technologies that provide convenience, savings, and peace of mind. Key to IoT taking off are overcoming obstacles, industry standards, and connecting people.
DW 2015: Per Simonsen - Making I(o)T HappenTelenor Group
The document describes different spaces in a building and sensors that monitor conditions. It mentions sensors that track temperature, humidity, oxygen levels in a meeting room, the number of users of a restroom since cleaning and low soap alert, the number of free desks in an office space, and automatic AC adjustment in an event space based on attendee numbers and real-time weather data.
1. Children have widespread access to various media technologies at home, though access to certain devices like tablets depends on family economics.
2. While television still dominates children's media time, TV viewing is fragmenting across more channels and streaming services. Streaming of TV programs and online videos is growing among children.
3. Competing for children's attention is an international landscape that includes both traditional broadcasters and digital services across various devices, led by tablets for streaming. The rise of mobile devices is also increasing kids' access to online media on the go.
DW 2015: Joachim Rajaram - Myanmar Digital Leapfrogging in PracticeTelenor Group
Myanmar has experienced a digital leapfrogging in recent years as mobile penetration has grown significantly despite low internet access rates historically. Mobile phones and SIM cards remain relatively expensive compared to neighboring countries. There is enormous pent-up demand for digital services as the majority of the population is young. Mobile data usage is growing rapidly and is fueling further digital adoption, especially through social media platforms like Facebook. The opportunity exists to use digital technologies to boost education and provide access to life-enhancing services to facilitate development in Myanmar.
DW 2015: Berit Svendsen - Does Internet For All Mean That Everyone Will Be D...Telenor Group
The document discusses whether universal internet access means everyone will be digital winners and outlines Telenor's goals to provide a safe internet for all. It notes that technology usage, not just access, drives economic growth through new business models and industry convergence. Telenor aims to make not just cities but entire societies smart by ensuring internet access across municipalities and prioritizing citizens in areas like transportation, infrastructure, and public services.
DW 2015: Raju Narisetti - In Search of Adjacent GrowthTelenor Group
News Corp has pursued an acquisition strategy to diversify and grow adjacent to its core news businesses. It has made several acquisitions including Move Inc. to leverage the WSJ Digital Network audience, launched MansionGlobal.com to better monetize real estate content globally, and acquired a stake in PropTiger to bring its real estate resources to the Indian market. News Corp has also incubated new sites like GetNewsmart.com to tap into professional business growth using WSJ content. The document outlines News Corp's rationale and early results for these ventures as part of its diversification strategy.
DW 2015: Peter Gleissner - From Silicon Valley to Digital Europe, Innovation ...Telenor Group
Peter Gleissner discusses Intel's history of innovation from Silicon Valley to Europe. Intel has enabled new devices through advances like high-k metal gates, strained silicon, and 3D transistors. Intel's vision is for smart, connected devices using its technology. Intel Labs collaborates with universities, governments, and industry on research in areas like user experience, architecture, systems/software, security/privacy, and integrated computing to fuel Intel's growth and technology leadership. This research helps bridge the gap from research to product development.
DW 2015: Per Olav Monseth & John M Lervik. The Polaris WayTelenor Group
Polaris Media is a leading media group in Norway with 36 media houses covering over 50% of daily digital news and 60% of print. It has strong financial results with over 10% EBITDA margins and 30% of revenue from digital ads, which are growing over 15% annually. Polaris is transforming its media properties to create world-class personalized user experiences through innovations in content, personalization, and ad efficiency. It partners with companies like Cxense to power personalization and recommendations that have increased page views by over 20% and time spent on articles by a similar amount, showing the strategy is successfully driving engagement and revenue.
1. Popsugar is a digital media company focused on lifestyle content for millenials with a large engaged global audience. It has expanded into e-commerce through a subscription box service and influencer marketplace.
2. The document discusses trends in content and commerce, including the rise of mobile and video consumption, shopping experiences becoming more like browsing content, and the growth of shoppable social platforms and video.
3. It argues that the future will see content distributed across multiple platforms rather than central sites, and that everywhere will become shoppable as platforms integrate more commerce capabilities. Popsugar aims to capitalize on these shifts through its owned technology and data platforms.
DW 2015: Frode Eilertsen - The Future is NowTelenor Group
The document discusses Schibsted's transformation into a global internet company. It outlines Schibsted's history of disruption and success, from a Norwegian to Scandinavian to global company. It describes how Schibsted has massive reach across 5 continents and hundreds of millions of users. The document then discusses how the internet has changed with new trends like cloud, sensors and smart devices. This creates both new problems around information overload and new opportunities around personalized experiences on an "identified web." Schibsted is well-positioned to capitalize on these changes by combining its local and global scale with a rich data set on users. It outlines Schibsted's strategy to build logged-in ecosystems by rethinking its newsrooms, marketplaces
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