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PRACTICAL MOBILE
DEVELOPMENT
Yohan Totting
tyohan@thinkrooms.com
@tyohan
Native

Comparison

HTML5

Win

Rich user experience

Lost

Win

Performance

Lost

Win

Monetization

Lost

Lost

Cross platform cost

Win

Draw

Fragmentation challenge

Draw

Lost

Developer availability

Win

Lost

Distribution & Updates

Win

Win

Innovation & Adoption

Lost

Win

Security

Lost

Ref: http://thinkmobile.appcelerator.com/blog/bid/284174/Native-vs-HTML5-looked-at-objectively-the-debate-is-over
“ When I'm introspective about
the last few years I think the
biggest mistake that we made, as
a company, is betting too much
on HTML5 as opposed to
native ... because it just wasn't
there. ”

Mark Zuckerberg
CEO of Facebook

http://techcrunch.com/2012/09/11/mark-zuckerberg-our-biggest-mistake-with-mobile-was-betting-too-much-on-html5/
“ There are a few things that
are critically missing. One is
tooling support, having a
debugger that actually works,
& performance tools that tell
you where the memory is
running out. ”

Kiran Prasad
LinkedIn’s senior director for
mobile engineering

http://venturebeat.com/2013/04/17/linkedin-mobile-web-breakup/#C1JD0uL8F2zwziD6.99
USE NATIVE IF
• Build

an app as a product

• Depend

on specific feature from mobile platform

• Performance
• You

is a must

have enough budget
USE HTML5 IF
• For

rapid prototyping

• Information
• Focus

basis app

on cross platform

• Minimal

budget
WHAT I GOT FROM HTML5?
CREATE PROTOTYPES IN
DAYS VS MONTH
BIG COMMUNITY &
LOT OF REFERENCES TO
LEARN
CODE ONCE RUN
EVERYWHERE
HARD TO DEBUG
ALTERNATIVE?
HYBRID APP
NATIVE COMPILED APP

Xamarin

Titanium
Appcelerator
XAMARIN

C# Programming Language
TITANIUM APPCELERATOR

Open Source

Analytics

Cloud Backend
MVC DEVELOPMENT
TITANIUM STUDIO IDE
TIPS
MOBILE FIRST
RESPONSE IT IN 3 SECONDS
Average Speed

3G

4G

244 KB/s

756 KB/s
REDUCE DEPENDENCIES
REDUCE IMAGE DIMENSION
REDUCE CLIENT SIDE
PROCESSING
THANKS
Yohan Totting
tyohan@thinkrooms.com
@tyohan

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