1) The document discusses the challenges faced by a new CIO of a Fortune 500 company, including a bad user experience with their existing enterprise applications. 2) It describes how the CIO conceptualized a minimum viable product approach to build a new application called "One Cognizant" using lean startup principles. This included building top tasks and approvals as simple one-click and email applications. 3) Over time, "One Cognizant" saw hockey stick adoption growth within the company, reaching over 700 applications built and 98% employee reach within 38 months. It helped the company achieve goals like a 500% productivity gain and 500 millisecond response time.

1. 0
by Sukumar Rajagopal, Founder & CEO Tiny Magiq
Thoughtworks Unplugged Event
August 7, 2015, Chennai
Enterprise Architecture
Challenges in the Digital Age
All rights reserved. Please don’t distribute without written permission.

2. Dream Job
Became the CIO of a Fortune
500 firm
May
2010

3. 2
Big IT Pain Points

4. 3
1. First log in to a URL (amongst 100s of URLs) that housed timesheet
functionality.
2. Select a timesheet option from 25 alternatives listed on the landing page.
3. Then, on the next page, click on the “Create Timesheet” button, which is
the only field on that screen.
4. In the next page, use a calendar control to select the period end date for
the timesheet and then click “Add”.
5. Then, navigate to the “Timesheet” screen, select the projects to which
they are allocated and then enter the time logged into the fields for each
day of the week.
6. Hit “Submit”.
Entering Timesheet Every Fortnight
400 Page Slide Deck to use the ERP system

5. 4
Bad User Experience - Industry
Pandemic
Across Our 3rd Party
Enterprise Apps
(On-Prem & Cloud)
And Our Internally
Developed Apps
IT Portfolio

6. Pursue Associate Delight
IT Charter

7. 6
PC: $800, iPhone: $300
Social apps: Free
Experience: Priceless
The Sunday Night
Experience
The Monday Morning
Experience
Citations:
1. Future of Work [PDF] by Malcolm Frank & Geoffrey Moore
2. Pace Layered Strategy by Gartner Group
3. A Sea Change in Enterprise IT by Geoffrey Moore [PDF]

8. 7
One Cognizant Goals
No Change
Management
500msec
response time
500%
Productivity Gain

9. No $$$&
6 Months
Seems far too
ambitious &
expensive.
Our Situation – Typical?
$100MM+ invested in ERP

10. 9
Conceptualize a Minimum Viable
Product (MVP)
Image: http://thebln.com/wp-content/uploads/2011/09/Eric-Ries-The-Lean-
Startup.jpg
3
hours

11. 10 http://www.nextbigwhat.com/wp-content/uploads/2014/09/What-Is-MVP.jpg
$$$

12. 11
Separate
Layer
Top 25 Tasks as OneClick
& 9Approvals by Email
Onboarding App &
OneClick Timesheet
to demo 500% prod gain
1C MVP
– 6 Months & Small $
Small Apps
In an Appstore

13. Jan-Apr 2011 with 3,000+
Early Adopters

14. 13
Lean Startup Experience
Ingrained need to be perfect
on Day 1
Achieve
Product
Market Fit
Gut
Wrenching
“Waiting
for
backend”

15. Aug 2011 Wow!

16. 15
Hockey Stick Adoption
38
mths
100
700
98% Associate Reach

17. 16
2012,2013,2014
CIO 100
Honoree
2012, 2013, 2014
INFOWEEK Top
100/250 Honoree
NASSCOM HR Summit “Connector”
Award Winner in collaboration with
Cognizant 2.0
One Cognizant

18. 17
Geoffrey Moore - Renowned Innovation Expert,
Author, Advisor and originator of the Systems of
Engagement concept.
https://twitter.com/geoffreyamoore/status/212632721330147329

19. 18
List of things we accomplished
1. Systems of Engagement with Likes, Frowns, Comments
for every app transparent to all users.
2. Social Design (Design Thinking) for 500% productivity gain.
The top apps were automatically bubbled up.
3. DevOps capability
4. Response time 500msec still a ways away. But 1C is
one of the speediest sites.
5. SoE layer home grown using .NET and Analytics Apps
using Java, Pentaho, EMC Greenplum.
6. Private cloud – app developers didn’t have to acquire
server capacity for each app individually.
7. Hackathons for extreme agility. Delivering Apps in 48 hours
to the business [700+ apps in 38 months]
8. Gamification – leaderboard as well as some processes
delivered as an actual game.
9. Curation – including an email curator to kill corporate spam.

20. 19
Thank You
Be Happily Dissatisfied…