The document provides an overview of practical applications of social media for self promotion, including fundraising, event promotion, volunteering, operational needs, and media engagement. Fundraising tips include setting attainable goals and asking friends and followers to help spread the word. Event promotion on Facebook and Twitter involves finding new people to invite and asking current followers to invite their own networks.

1. Practical Applications Social Media 301: Using Social Media for Self Promotion

2. Overview Fundraising Stories Tips & Best Practices Event Promotion A Few Other Applications Volunteering & Board Members Operational Asks Media Engagement

3. Fundraising Grants & Awards America’s Giving Challenge Partners Firstgiving , GiveZooks , Razoo , Network for Good , Jolkona Foundation Who to Watch Epic Change , Charity Water (Twestival), Beth Kanter (free agent fundraising), Jolkona Foundation (local)

4. Fundraising- Tips Simple actions Regular reminders and updates (showing growth) Set a time limit Cross platform promotion Set attainable goals Ask your friends to ask their friends (have a team of volunteers)

5. Event Promotion Facebook Use your Page & Groups Find new people to invite Ask your community to ask their community Twitter Use search near:98101 and invite people wit @replies Ask people to RT

6. A Few Other Applications Volunteering & Board Members Feature Them Use their stories Operational Asks Tweeting Urgent Needs Media Engagement Press Releases

7. What Else? Search Search Engine Optimization Search Terms What else did you want me to cover that I have not? Feel free to email me at [email_address]