The document discusses the advantages of IBM's Private Modular Cloud in the hybrid cloud era, emphasizing reduced downtime, enhanced IT productivity, and optimized expenses. It highlights features such as automation, flexibility in scaling, and tailored solutions to meet specific business needs. Key benefits include faster deployment, improved operational margins, and the ability to leverage existing infrastructure efficiently.

1. The Rise Of Private
Modular Cloud
Private Modular Cloud in the hybrid cloud era
• Enable business growth by
helping reduce downtime,
scaling operations and enabling
improved application availability
- Up to 60 percent reduction
in server downtime
Facilitate business growth by enabling reduced complexity and optimized expenses
• Facilitate reduced complexity
by enhancing management of
your multivendor, virtualized
environments leveraging
automation, streamlined
workflow and structures
- Up to a 40 percent increase in
IT productivity enabling growth in
application environment without
adding resources2
• Help optimize expenses by
leveraging virtualization,
automation and IBM’s advanced
data center infrastructure
designed for resilience
- Up to a 20 percent improvement
to operating margin
- Up to a 24 percent reduction in
cost of IT infrastructure

2. Key Differentiators
Private Modular Cloud in the hybrid cloud era
IBM Private Modular Cloud helps you realize the full potential of your
cloud with integrated, automated infrastructure and middleware
• Have the option to leverage
existing data center resources
• Automate private
cloud management
• Select the right applications
for private cloud
• Up to 40% increase in IT
productivity with optional
ongoing managed services
• Open standards and
architectures enable private
clouds with desired
infrastructure components
and legacy systems.
• Modular services align
private clouds to business
and financial needs.
• Customization enables
standard offerings to be
modified to fit enterprise
requirements.
• Business continuity capabilities,
like managed backup and
rapid failover
• Governance oversight with a
view of threat levels and
regulatory compliance
*Less than a day to stand up on premise
PaaS private cloud (as opposed to months)* *Start from 100 VM’s scale up to 10,000 VM’s.*
Automation enables the
deployment of fully functional
private clouds in weeks or
less Platform as a service
(PaaS) private clouds
automate middleware
provisioning and increase
workload automation
Self-service capabilities are
being ramped up with
greater automation and
catalog options
Speed Efficiency Scalability Security and
Resiliency
Cloud offers significant
potential advantages in delivering
greater business and IT agility, more
rapid access to application
enhancements, innovative new cloud –
optimized applications and a shift to
operational costs and lower costs
in some instances.

3. IBM Private Modular Cloud helps you build
a private cloud that is designed to meet
your unique business and IT requirements.
Modular Private Cloud Tailored Private Cloud
• Faster deployment in
20 days with automation
• Start small and scale your
infrastructure as your
business demands
• “Plug and play”—Designed to
be standardized, modular and
scalable from 50 to thousands
of virtual machines
• Assemble your cloud with
more flexible module choices
• Competitive pricing
• Tailor and design your private cloud to meet your specific
and highly customized business requirements
• Create a carrier-grade private cloud to become a
cloud services provider
• Scalable from hundreds of virtual machines with no upper limit
• Priced based on your unique business requirements.
Modular vs Tailored
Private Modular Cloud in the hybrid cloud era