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Persona
                        Designed to change the perception and experience of sending and
                       receiving emails by focusing on People, the Conversations between
                                 them and the Knowledge shared in emails today.




                            Philosophy - Process - Delivery
Thursday, May 31, 12
Email today
Thursday, May 31, 12
Email clients today
Thursday, May 31, 12
Total work area




          Legacy
        elements
               -
     The Desktop
       metaphor




                                  People
                            Organizations                                  Content, data,
                       Ads,Group mail etc                                  Conversations




                                            Aspects of mail
Thursday, May 31, 12
“What are the core elements of an email client that
                                   make it meaningful to use?”

                           “What must be the level of personalization or
                                  customization in a software?”

                             “Can we leave the “Inbox” model aside?”




                       Getting Inspired-Critical Inquiry
Thursday, May 31, 12
Getting Inspired - Speaking to people
Thursday, May 31, 12
Insights
                               Email as a connector among people

                          Feature monsters - Power users vs Regular users

                       Outdated metaphors for mental models - Legacy elements

                         Quick mailing / messaging - Snippets of conversation

                              Finding an attachment - Exchange of data

                              Emails are a flow, organization is automatic


Thursday, May 31, 12
Our work :
              Meaningful distillation of
              content and information




                       Clients today




                 Data , content in mail




Thursday, May 31, 12
Total work area




                                People
                       (Family, friends
                                    etc)


                                                        Conversations
                                                        Content
                                                        Data




              The focus of email - Making it personal
Thursday, May 31, 12
sketching... a lot
           Sketches - Wireframes - Visualizing flow
Thursday, May 31, 12
Thumbnails
Thursday, May 31, 12
Concepts
Thursday, May 31, 12
Wireframes - Visualizing flow
Thursday, May 31, 12
Our focus
                               The People

                       Conversations among people

                       Media shared among people




Thursday, May 31, 12
Three views
                            People

                         Conversations

                         Attachments




Thursday, May 31, 12
From sketches ...
Thursday, May 31, 12
... to Pixel detail
Thursday, May 31, 12
Storytelling and Communication
                            Video - https://vimeo.com/25588286
Thursday, May 31, 12
A Focus on People
Thursday, May 31, 12
Sociality
                   Using mental models from IM prevalent in social media platforms
Thursday, May 31, 12
Adaptability
                       Different faces to information consumption - Choose your view
Thursday, May 31, 12
Visual approach
             To presentation of content - especially with respect to data/info shared
Thursday, May 31, 12
Experience prototype - Actionscript
Thursday, May 31, 12
Attention /Critical reception
                              Where will this lead to?
Thursday, May 31, 12
We are working on it !
                       Watch out for www.personamail.info
Thursday, May 31, 12
Primary
                            User research, Brainstorming for ideas

                               Sketching, concepts, wireframes

                          Communication through Visual Story-telling

                              Pixel detail (Photoshop, Illustrator)

                                          Secondary
                                         Visual design

                                   Prototyping (Actionscript)



                       My contribution in a team of 3
Thursday, May 31, 12

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Pppd

  • 1. Persona Designed to change the perception and experience of sending and receiving emails by focusing on People, the Conversations between them and the Knowledge shared in emails today. Philosophy - Process - Delivery Thursday, May 31, 12
  • 4. Total work area Legacy elements - The Desktop metaphor People Organizations Content, data, Ads,Group mail etc Conversations Aspects of mail Thursday, May 31, 12
  • 5. “What are the core elements of an email client that make it meaningful to use?” “What must be the level of personalization or customization in a software?” “Can we leave the “Inbox” model aside?” Getting Inspired-Critical Inquiry Thursday, May 31, 12
  • 6. Getting Inspired - Speaking to people Thursday, May 31, 12
  • 7. Insights Email as a connector among people Feature monsters - Power users vs Regular users Outdated metaphors for mental models - Legacy elements Quick mailing / messaging - Snippets of conversation Finding an attachment - Exchange of data Emails are a flow, organization is automatic Thursday, May 31, 12
  • 8. Our work : Meaningful distillation of content and information Clients today Data , content in mail Thursday, May 31, 12
  • 9. Total work area People (Family, friends etc) Conversations Content Data The focus of email - Making it personal Thursday, May 31, 12
  • 10. sketching... a lot Sketches - Wireframes - Visualizing flow Thursday, May 31, 12
  • 13. Wireframes - Visualizing flow Thursday, May 31, 12
  • 14. Our focus The People Conversations among people Media shared among people Thursday, May 31, 12
  • 15. Three views People Conversations Attachments Thursday, May 31, 12
  • 17. ... to Pixel detail Thursday, May 31, 12
  • 18. Storytelling and Communication Video - https://vimeo.com/25588286 Thursday, May 31, 12
  • 19. A Focus on People Thursday, May 31, 12
  • 20. Sociality Using mental models from IM prevalent in social media platforms Thursday, May 31, 12
  • 21. Adaptability Different faces to information consumption - Choose your view Thursday, May 31, 12
  • 22. Visual approach To presentation of content - especially with respect to data/info shared Thursday, May 31, 12
  • 23. Experience prototype - Actionscript Thursday, May 31, 12
  • 24. Attention /Critical reception Where will this lead to? Thursday, May 31, 12
  • 25. We are working on it ! Watch out for www.personamail.info Thursday, May 31, 12
  • 26. Primary User research, Brainstorming for ideas Sketching, concepts, wireframes Communication through Visual Story-telling Pixel detail (Photoshop, Illustrator) Secondary Visual design Prototyping (Actionscript) My contribution in a team of 3 Thursday, May 31, 12