The document describes the iterative process of designing a concert poster over multiple drafts. Based on feedback, the designer made changes such as removing a white stripe, moving elements around to fill space better, centering items, and repositioning text. For the final poster, the only remaining change was moving "the UK tour". The poster went through a process of refinement to improve layout, balance of elements, and address feedback.

2. 1st Draft
This is my initial design for my poster, I placed an image
of a UK flag, and used the same font as I have used in
my CD cover. I have included the date of the tour and
“The 2012 UK Tour” in a different font to the title.
The image of Bruno Mars is looking towards the camera
and he is wearing cool clothes which will make people
want to be like him.
The image of the artist is in black and white which
contrasts and stands out from the bold and bright
background colours.
The reason I have chosen the title font is because they
are in a cartoon style and my CD cover is also in that
style. The other fonts have been chosen because is it a
UK tour and by using a serif font it looks more upper
class, and conveys the stereotype for what Americans
have of the English.

3. 2nd Draft
After feedback from my peers I have decided to remove
the white stripe in the background. Also I moved the
website from the bottom right of the page to the bottom
left.

4. 3rd Draft
I then replaced the image for an image of the actor. I
made the actor look to the side. I think that this is
effective because it makes him seem important and
arrogant as if he is too cool.
I have added a white border to the image to that it stands
out more on the page and I also added the white strip in
the background.

5. 4th Draft
I then got feedback from some more peers, and they told
me that I needed to rearrange some of the text.
I then moved the text around so that it filled the page
better and it looked more professional.
The actors head is covering the ‘O’ in the word Bruno
because the head looks like the letter ‘O’.

6. 5th Draft
I thought that there was too much blank space, and I
needed to do some rearranging of the whole poster. I
centred the image and some of the text and moved the
word Bruno to the bottom of the page.
I also changed the 2012 tour to the UK tour and added
the ‘2012’ to another part of the page.
I added some of the cities that the tour will be visiting as
I realised that this was also a very conventional thing to
do.

7. 6th Draft
I asked more peers for feedback and they told me:
-Everything seemed to be too centred
-The title was covering too much of the image
-The UK tour was to dominant in the page
- The yellow banner would look better at the bottom.
I took these tips well and used them constructively to
develop my product further, and this is what I came up
with.

8. Final Product
This is my final poster, I have got all of the required
information on there, and the only thing that I have
altered from the previous draft is ‘the UK tour’ has been
moved and re-positioned.