This portfolio document provides a summary of projects completed by David Paul Ybarra. It lists 14 projects from 2002-2014 for clients in various industries including automotive, tools, furniture, energy utilities, and retail. For each project, it briefly describes Ybarra's role in concept development and production, and highlights key design elements and strategies used. The portfolio demonstrates Ybarra's experience across different media including branding, packaging, print ads, direct mail, web, and more.
5 golden rules for logo designing in 2019Verve logic
Knowing the individuality of your business could lie with a few pixels, we have compiled master rules of logo designing in 2019, no matter whether you are a pro or a starter, everyone working in this field is required to follow these rules:
a re-branding project we did for construction company Arnett, where we do design research, exploration, and application.
studio comma is an art & design agency, exclusively operating on fiverr since 2012, group of friends, all talented artist & designer, we help client build business that thrive in today’s dynamic market places, we continuously improve values of brands & products,
5 golden rules for logo designing in 2019Verve logic
Knowing the individuality of your business could lie with a few pixels, we have compiled master rules of logo designing in 2019, no matter whether you are a pro or a starter, everyone working in this field is required to follow these rules:
a re-branding project we did for construction company Arnett, where we do design research, exploration, and application.
studio comma is an art & design agency, exclusively operating on fiverr since 2012, group of friends, all talented artist & designer, we help client build business that thrive in today’s dynamic market places, we continuously improve values of brands & products,
Overview
My extensive experience in the design field ranges from toy and exhibit design work, structural packaging to consumer products. I am a strong team player with good communication skills and with excellent presentation capabilities. This also encompasses a good working knowledge of manufacturing processes which allows me better engagement with engineers. I hold many “design patents” on projects I have worked on.
I have done extensive work in consumer research; “one on one” consumer interviews, moderating and facilitated consumer studies domestically and internationally, which enables me to be an asset to Market and Product Research.
Design Philosphopy
Create and innovate products/packaging that will compel consumers to purchase and become part of their daily lives. Products/packaging need to create excitement at POP to grab the consumer’s attention and after the purchase it should fulfill their needs; met and unmet. This enables the product/package to be purchased again and again.
What should a well designed Product/Package do?
An innovative product and package design should support clear and positive communications of the brand position and value, generating a broad multi-cultural or a specific target appeal in the market. This should included leveraging the advantages of technologies (related and non-related) that can make the product unique at retail; materials, manufacturing capabilities and market trends.
Work Ethic
I am fully focused to a task given. In addition, I am also an advocate in exploring established and new technologies introducing them into the design process which can produce the best product or solution available. Based on my varied design experience, I can create exciting new products/packaging that can deliver results for your company or your client.
Design areas of concentration I have worked on:
• Structural Packaging Design
• Product Design
• Consumer research and facilitating; domestically and international
• POP display
• Automotive and Airplane interiors
• Consumer Goods
Expand your marketing department! Hire an award winning, NJ-based, creative agency. Over 40 years experience in advertising.
Creative Advertising, Web & Graphic Design Agency
I'm a designer based in Lisbon. Currently working in Novabase — an European top consultancy company with presence at the PSI — as Lead Experience Designer for the Government, Transports & Energy Business Solutions sector.
I start developing my work in brand/graphic design, User Interface and User Experience. Over the past years, I've had the privilege of working for firms, startups and agencies, freelance clients and international companies, creating logos, websites, campaigns and a lot of good memories.
I like new challenges and challenge myself in search of new ideas, still feeling tremendous energy that I would like to apply to challenging projects. As a team leader, is crucial to establish relationships and help others to grow.
As a designer, my goal is to achieve a level of strength and cleanliness in my current work/portfolio that any company would be proud to stand behind.
I have Cerebral Palsy, in an electric wheelchair and I understand how to work as part of a team. I am able to take creative direction well, and I can produce a range of work solutions like graphic assets, Photoshop images, and basic advertising products such as flyers, outdoor media, brochures, and datasheets etc.
New Home Builder Buyer's Guide - Flags, Banners, HardwareLeslie Bridges
Colorful branded flags and avenue banners attract prospects, identify your brand and direct visitors to your Sales Center and Models. Our Buyer's Guide is a tool to help you influence your prospects with visual cues that work! We hope you'll engage with use to design a program that delivers impact for your New Home Communities.
1. P O R T F O L I O
D A V I D P A U L Y B A R R A
2. Valvoline / Collateral
Racing Premium Catalog
Produced for The Valvoline Company. Responsible for concept through production.
Contracted and art directed Photographers and Stylists for all studio and location photography.
3. DeWalt
Package / POS
Design
Produced for DeWalt. Responsible for concept through
production. Realized major saving by utilizing duotone
images over four color.
4. DeWalt
POS Design
Produced for DeWalt. Responsible for concept through
production. Working with packaging engineers on molded
bases to achieve a clean logical presentation of
reciprocating blades. The 4/c header reinforces brand,
performance and unique attributes.
5. Logo Design
Produced for Tracks Unlimited a freelance client.
Responsible for identity logo design. This unique business
makes molds of animal tracks, and casts them in various
metals. The logo is designed to evoke the primitive nature of
this unique art. From plaster casts to final molds, negative
and positive played a part in the creation
of this logo.
6. NetClicker Logo / Package Design
Produced for a freelance client. Responsible for concept through production. Client wanted to convey ease of use to surf the internet
super highway. Utilizing a Route 66 hotel marque with neon created a comfort level and remembrance of simpler days. It makes
today's technology as simple as using your television’s remote.
7. DeWalt Product Launch
Collateral / POS
Produced at BMW&W for DeWalt. Responsible for concept through production. Project consisted of
pocket folder, brochure, counter mat, hang tags and header card. Targeted professional woodworkers
and the competent do-it-yourselfer.
8. FarmPro Package / POS Design
Freelance project created for Clark Typesetting, for The Valvoline Company.
Responsible for concept / creative and production of labels for gallon lubricant packaging and counter mat.
9. Valvoline ISO Certification Poster
Produced for The Valvoline Company. Responsible for concept through production.
One of a series of posters used internally, leading up to ISO certification.
10. Trade Show Theme / Graphics
Produced at BMW&W for Becton Dickinson. Client requested concepts based on the BD Hypak, a pre-filled syringe that reduces waste
and chances of contamination as it delivers an exact dose. Client was presented 4 options and chose RUN WITH THE PAK. This
theme / graphic was utilized on fanny packs, duratrans and the print ad pictured below.
11. ZEREX / Collateral
Produced for ZEREX & Valvoline. Responsible for concept through production. This piece was utilized to introduce the new
Zerex three pack. The three pack provides the consumer with one convenient package for their antifreeze needs.
12. OFF BROADWAY SHOES
Produced for OFF BROADWAY SHOES. Responsible for concept through production.
These two posters are part of a 2011 Summer / Fathers Day in store promotion. .
13. OFF BROADWAY
SHOES
Friends and Family direct mail postcard & email campaign.
Produced for OFF BROADWAY SHOES March 2011.
Responsible for concept through production.
14. PYROIL / Print Ad
Produced for Pyroil. Concept was to show the family of Pyroil products and to inform consumers that it is
the #1 choice of NHRA Racing. Shot photography of engine used in background. Responsible for
concept through production.
15. THOMASVILLE
FURNITURE
Produced for Thomasville Furniture Industries.
Project was to create a four page direct mail
circular, to announce the new Bogart Luxe
product line. Responsible for concept through
production.
16. Duke Energy
One
Direct Mail & Icon Project summer 2011.
Produced for Duke Energy One. Project was to
create a four page direct mail circular, to
increase consumer awareness of optional
protection plans offered by Duke Energy One.
A series of icons were developed for the various
plans offered.
Responsible for concept through production.
17. Rack Room Shoes
Web Fall Fashion promotion produced as Senior Designer for Rack Room Shoes Corporate Headquarters. Fashion and style was key to the look
and design of this promotion. Fall also marks the start to the Models Wanted campaign. Each year customers are encouraged to submit their
pictures to become a Rack Room Shoes customer model. Responsible for concept through production of Rack Room web.
Home Page
Customer Model Page
E-Blast