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Portfolio
Design manager I product development




           Design brief
                      pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Mood boards




                 Design concept




              pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Mood boards I womens , mens & kid wear




Product development I buyers


                                      pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Corset collection
                                                                        Costing and specs




Final graduation show, theme “abstract ramayana”




                                                              Mood board




                                                                 pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Portfolio
Brand analyst I marketing I communication




business design
                       pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Projects
  undertaken_domus academy


Thesis project I emerging technology in fashion retail
business
Accenture I furniture industry trends and value chain
Lovable I new product development and launch
New business proposal I my ideal business I workshop
Janet & Janet I product development and extension
Bticino I design beyond boundaries I system
development
Future concept lab I cool hunting I genius loci




                                                         pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
“New business thinking is required to satisfy
Case 1 I Thesis I introduction                                                           changing consumer expectation “
Emerging technology in Fashion retail business

                          Customer involvement




 Customer trends                                                                                            Evolution of technology




                                                 pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
“New business thinking is required to satisfy
Case 1 I Thesis I research and proposal                                                                  changing consumer expectation “
Emerging technology in Fashion retail business
 Customer, retail & fashion trends
                                                                                                                    Case studies

                                                                                                                    _prada epicenter NY-2001
                                                  “Model of communication”                                          _addidas innovation centre
                                                                                                                    _zazzle (online shopping)
                                                                                                                    _wills lifestyle store




  “Solution for retail store “wills lifestyle”
                                                  Digital                        Screens on                                Interactive
                                                 signage                         the shelves                              Dressing room




                                                                 pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 2 I Accenture I research and solution based project
Furniture industry trends and value chain

     • The objective of the research is the identification of a in-store communication solution aiming at establishing a direct ,
       interactive contact among customers and consumer with the brand

     • The solution is enabled by digital technology applications, available within the Accenture Customer Innovation Network
       (ACIN) based in Milan




                                                                                    pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 3 I Lovable I DBApparels                                                                                                Features of the product
                                                                                                 2
new product development and launch
                                                                                         L’ pocket             Pocket
                                                                                                             Easy to use
                                                                                                            Easy to trash
                                                                                                                                                           3
New logo for the product launch                                                                             Space saving
                                                                                     4
                                                                                                            Eco friendly

     L’ pocket                               Slip away
                                       Disposable underwear
                                             New product idea                                                                    Target customer
                                                                                                                                                   L’ pocket

                                  Packaging and communication strategies
                                          Distribution strategies
                       Everyone
                        Anytime
                       Anywhere
         Concept


                                                                                                                                               5




                                                                                                                                   L’ pocket
 1




                                                                pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 4 I New business proposal I proposal and concept
my ideal business I workshop

                                  Business proposal                                How and production feasibility




      Concept for sustainable business


                                                        3, work teams: work methodology




                                                           pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 4 I New business proposal
my ideal business I workshop

                           Market study

                                                                   Concept and strategies




                                          pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 5 I Janet & Janet I Italian shoe company

                                                                                                                                       J&J




                                                                                                                                                INCHEON
product development and extension

                                                  2 concepts of MKTG Strategies
                                 Theme                         _temporary stores
                                 Melt                  _creating J&J environment

                           Marketing strategies
                                                                   Placement location
                       Communication strategies
                                                                                       Rimini
                                                                                      Sardinia
                           Product development                                         Sicily
                                                                                       Capri
                                                                                      Forte dei
                                                                                       marmi                                            Product range
    Product availability                                                                                                                        _bijoux
                                                      Product placement                                                                        _scarves
                 Beach’s ,                                                                                                                        _hats
                   resorts                                     one month
                                                                                                                                              _watches
                  & hotels                                      per beach
                                                                                                                                           _sunglasses
               Hotspot for the                                   Spring
                                                                                                                                      _hair accessories
                  summer                                      summer 2010
                                                                                                                                                _shoes
                                                                                                                                                 _bags

                                                                pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 6 I bticino I demotic and switch company
Design beyond boundaries I design for all
Objective : to design a system, which is feasible for all                    Solution:
                                                                             _Identified untouched areas of Bticino business
Focus customers :                                                            _Created a ubiquitous environment for bathroom
Elder people, pregnant women’s, kids,                                        _Designed a new demotic system
People with permanent & temporary                                            _New design thinking and solution
disability                                                                   _Identified problems inside the house
                                                                             _New business proposal




                                                            pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
References

     1.   Accenture I marco triozzi I manager I Accenture customer innovation network I
          marco.triozzi@accenture.com
     2.   Accenture I martino Galbusera I consultant I martino.galbusera@accenture.com
     3.   Domus academy I director I giovani lanzone I giovanni.lanzone@domusacademy.it
     4.   Domus academy I tutor I andrea tosi I andrea.tosi@domusacademy.it
     5.   NID I tutor I himadri ghosh I ghosh.himadri@gmail.com

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portfolio

  • 1. Portfolio Design manager I product development Design brief pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 2. Mood boards Design concept pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 3. Mood boards I womens , mens & kid wear Product development I buyers pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 4. Corset collection Costing and specs Final graduation show, theme “abstract ramayana” Mood board pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 5. Portfolio Brand analyst I marketing I communication business design pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 6. Projects undertaken_domus academy Thesis project I emerging technology in fashion retail business Accenture I furniture industry trends and value chain Lovable I new product development and launch New business proposal I my ideal business I workshop Janet & Janet I product development and extension Bticino I design beyond boundaries I system development Future concept lab I cool hunting I genius loci pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 7. “New business thinking is required to satisfy Case 1 I Thesis I introduction changing consumer expectation “ Emerging technology in Fashion retail business Customer involvement Customer trends Evolution of technology pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 8. “New business thinking is required to satisfy Case 1 I Thesis I research and proposal changing consumer expectation “ Emerging technology in Fashion retail business Customer, retail & fashion trends Case studies _prada epicenter NY-2001 “Model of communication” _addidas innovation centre _zazzle (online shopping) _wills lifestyle store “Solution for retail store “wills lifestyle” Digital Screens on Interactive signage the shelves Dressing room pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 9. Case 2 I Accenture I research and solution based project Furniture industry trends and value chain • The objective of the research is the identification of a in-store communication solution aiming at establishing a direct , interactive contact among customers and consumer with the brand • The solution is enabled by digital technology applications, available within the Accenture Customer Innovation Network (ACIN) based in Milan pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 10. Case 3 I Lovable I DBApparels Features of the product 2 new product development and launch L’ pocket Pocket Easy to use Easy to trash 3 New logo for the product launch Space saving 4 Eco friendly L’ pocket Slip away Disposable underwear New product idea Target customer L’ pocket Packaging and communication strategies Distribution strategies Everyone Anytime Anywhere Concept 5 L’ pocket 1 pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 11. Case 4 I New business proposal I proposal and concept my ideal business I workshop Business proposal How and production feasibility Concept for sustainable business 3, work teams: work methodology pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 12. Case 4 I New business proposal my ideal business I workshop Market study Concept and strategies pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 13. Case 5 I Janet & Janet I Italian shoe company J&J INCHEON product development and extension 2 concepts of MKTG Strategies Theme _temporary stores Melt _creating J&J environment Marketing strategies Placement location Communication strategies Rimini Sardinia Product development Sicily Capri Forte dei marmi Product range Product availability _bijoux Product placement _scarves Beach’s , _hats resorts one month _watches & hotels per beach _sunglasses Hotspot for the Spring _hair accessories summer summer 2010 _shoes _bags pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 14. Case 6 I bticino I demotic and switch company Design beyond boundaries I design for all Objective : to design a system, which is feasible for all Solution: _Identified untouched areas of Bticino business Focus customers : _Created a ubiquitous environment for bathroom Elder people, pregnant women’s, kids, _Designed a new demotic system People with permanent & temporary _New design thinking and solution disability _Identified problems inside the house _New business proposal pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
  • 15. References 1. Accenture I marco triozzi I manager I Accenture customer innovation network I marco.triozzi@accenture.com 2. Accenture I martino Galbusera I consultant I martino.galbusera@accenture.com 3. Domus academy I director I giovani lanzone I giovanni.lanzone@domusacademy.it 4. Domus academy I tutor I andrea tosi I andrea.tosi@domusacademy.it 5. NID I tutor I himadri ghosh I ghosh.himadri@gmail.com