Redbus is India's largest online bus ticketing company, enabling customers to book tickets online, offline, and through partners. Founded in 2006, Redbus has partnerships with over 350 bus operators, sells tickets for over 5,000 routes across India, and serves over 30,000 customers daily through its online portal and network of 10,000 direct and indirect sales points. The company has experienced aggressive growth, with revenues increasing from 50 lakh to over 300 crore in its first 7 years of operation.
Redbus Success Story - Startup Story of RedbusDavu Siva
Traveling is a necessity for everyone. Not long ago, travel arrangement systems were nonexistent, making travel a nightmare, particularly during the holiday season. However, courtesy of three eminent Engineers. Their strategy in solving the problem revolutionized bus travel. The online bus ticket booking platform REDBUS is the solution for the hurdles what we faced in traveling. Read on the success story of Redbus which transformed the three Engineers to Entrepreneurs.
Redbus Success Story - Startup Story of RedbusDavu Siva
Traveling is a necessity for everyone. Not long ago, travel arrangement systems were nonexistent, making travel a nightmare, particularly during the holiday season. However, courtesy of three eminent Engineers. Their strategy in solving the problem revolutionized bus travel. The online bus ticket booking platform REDBUS is the solution for the hurdles what we faced in traveling. Read on the success story of Redbus which transformed the three Engineers to Entrepreneurs.
Project On Online grocery_MBA Marketingsagar reddy
1) To study the perception of grocery retailers towards click and brick model in Bangalore.
2) To understand the impact of brick and click model on customer retention.
3) To understand the customer willingness to purchase grocery online from local
retailers.
Analysis of a case study on India's No. 1 Travel Site, MakeMytrip.com. The presentation also contains the solutions to the questions raised after the case study.
Project on D-Mart (A consumer buying behaviour with respect to D-Mart)Rajeshwari Chaudhari
Its very useful project to find out customer satisfaction with D-Mart, and its very important for the last years students who are searching for the new Project ideas. its made for the semester pattern exams.We use to check consumer buying behaviour regarding D-Mart. it will to find out the real growth as well as profit of D-Mart.
• The project was undertaken to find out the perception of the consumer of buying grocery items through online website.
• The project studied factors like- Attributes of online shopping website which the consumer prefers, issues regarding the online shopping and the perception of the consumer towards shopping of grocery items through online portals.
Ola Vs Uber: Two Prominent Taxi Booking Apps payalduttt
Looking to develop a taxi booking app similar to Ola & Uber? Well, contact BR Softech, a top-rated taxi booking app development company. Our ready-made solution BR Taxi consists of everything you are looking for and helps you boost your taxi business.
visit here : https://www.brsoftech.com
Study of “Flipkart.com”: India’s Leading E-business PortalSagar Agrawal
The Research provides information about an overall analysis of a leading ecommerce platform in India and thereby examines their strategies with respect to E-business and marketing. The growth of this portal has been precedential in defining the E-business parameters in India.
Project Report on Digital Media Marketing Asams VK
Internship Report on Digital media Marketing. This report explains the importance of digital media marketing in present era and this report will help the reader to get an idea about the Industry, Indian population and digital media, Duties and responsibility of client servicing executives in an agency, Steps involved in client servicing and Consumer buying behaviour in the digital era. After reading the whole report the reader can able to understand the reason behind growing digital media marketing
Project On Online grocery_MBA Marketingsagar reddy
1) To study the perception of grocery retailers towards click and brick model in Bangalore.
2) To understand the impact of brick and click model on customer retention.
3) To understand the customer willingness to purchase grocery online from local
retailers.
Analysis of a case study on India's No. 1 Travel Site, MakeMytrip.com. The presentation also contains the solutions to the questions raised after the case study.
Project on D-Mart (A consumer buying behaviour with respect to D-Mart)Rajeshwari Chaudhari
Its very useful project to find out customer satisfaction with D-Mart, and its very important for the last years students who are searching for the new Project ideas. its made for the semester pattern exams.We use to check consumer buying behaviour regarding D-Mart. it will to find out the real growth as well as profit of D-Mart.
• The project was undertaken to find out the perception of the consumer of buying grocery items through online website.
• The project studied factors like- Attributes of online shopping website which the consumer prefers, issues regarding the online shopping and the perception of the consumer towards shopping of grocery items through online portals.
Ola Vs Uber: Two Prominent Taxi Booking Apps payalduttt
Looking to develop a taxi booking app similar to Ola & Uber? Well, contact BR Softech, a top-rated taxi booking app development company. Our ready-made solution BR Taxi consists of everything you are looking for and helps you boost your taxi business.
visit here : https://www.brsoftech.com
Study of “Flipkart.com”: India’s Leading E-business PortalSagar Agrawal
The Research provides information about an overall analysis of a leading ecommerce platform in India and thereby examines their strategies with respect to E-business and marketing. The growth of this portal has been precedential in defining the E-business parameters in India.
Project Report on Digital Media Marketing Asams VK
Internship Report on Digital media Marketing. This report explains the importance of digital media marketing in present era and this report will help the reader to get an idea about the Industry, Indian population and digital media, Duties and responsibility of client servicing executives in an agency, Steps involved in client servicing and Consumer buying behaviour in the digital era. After reading the whole report the reader can able to understand the reason behind growing digital media marketing
From an idea that sparked a change in the way a country uses bus travel to an INR 800 crores acquisition–take the Red Bus journey with 10,000 Start-ups.
Presentation - Case Study: RedBus.in – Automating the Bus Travel Industry (In...joyousjoylyn
Case PDF (uploaded seperately) with the detailed study and the presentation wit Redbus.in as an example to study Automation in the Bus Travel Industry.
This study surveys the current state of affairs in Poland with regard to the development of knowledge-intensive entrepreneurship (KIE), or new firm creation in industries considered to be science-based or to use research and development (R&D) intensively. We place KIE in Poland in the larger institutional context, outlining the key features of the country’s National Innovation System, and then focus on KIE itself. Our findings are perhaps more optimistic than many previous studies of knowledge-based economy development in Poland. We observe significant progress due to Polish access to the European Union. The frequency with which universities are playing a significant role as partners for firms in the innovation process has increased significantly; moreover, we observe a significant degree of internationalization of innovation-related cooperation. Another optimistic development is that the level of activity of venture capitalists seems to be fairly high in Poland considering the relatively low degree of development of capital markets offering VC investors exit opportunities. Moreover, after almost two decades of decline in the share of R&D spending in GDP, there are signs that this is beginning to rise, and that businesses are beginning to spend more on R&D. While demand-side problems continue to be significant barriers for the development of KIE, due to the relatively low level of education and GDP per capita in the country, the trends here are optimistic, with high rates of economic growth and improvements in the level of education of younger generations. Significant improvement is still needed in the area of intellectual property protection.
Authored by: Richard Woodward, Elzbieta Wojnicka, Wojciech Pander
Published in 2012
Technological universities as source of innovation seeram ramakrishnaEdison Monsalve
Presentación apoyo - "Technological Universities as Source of Innovation, Research, Knowledge Transfer and Entrepreneurship to Generate Competitive Advantages for their Territories", por el profesor Seeram Ramakrishna en el marco del "I encuentro Internacional de universidades tecnológicas" y "V Encuentro Universidad Empresa Estado" realizado en Cartagena de Indias 2011.
Ruloans provide best interest rate comparison of various banks.
We provide serviceslike Personal Loan,Business Loan,Home Loan,Laon Against Property,Credit Card etc
At RupeeBoss.com, we are guided by the philosophy – When You Need a Loan, You’re not Alone! This guiding principle is a reflection of our commitment towards ensuring the most hassle-free experience in procuring a loan, be it for personal needs, or that of your business.
Our extensive relationships with all major national, PSU, Private and NBFC service providers, coupled with the cutting edge technology ensure that upon specifying your requirement, you get the most competitive options that are tailor made to suit your needs, and all of this done at a few clicks.
Online Bus Booking Software is developed to help entrepreneurs so that they do not have to start from scratch to build a website, be it any country or continent.
Travelopro is World’s largest bus aggregator API platform. Our online bus ticket reservation is the suitable key for that since it is upgraded with all the important features required for the bus booking industry.
Uber created a new market which in initial stages was uncontested market space but in the growth stage competitors flooded the market but most of the competitors are irrelevant to Uber as the company is not only dominating the market but also fast expanding across the globe.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
3. Who They Are!!!
They are India’s largest bus ticketing company with the
highest bus operator partners,
largest distribution network &
highest sales!
They enable customers to book bus tickets
online, offline & through partners
4.
5. About Redbus.in
Founded in :August 2006
Headquarters :Bangalore,India
Industry :Electronic commerce
India’s first bus tickets booking site
Has the largest network of bus operators in
their list(350+and growing)
Being mentored by the TiE- EAP
(Enterpreneurship Acceleration program)
Sells two cloud based software, called BOSS
and seat seller to bus operators and travel
agents
10. Company Snapshot
– Aggressive growth
• 50 lakh
• 5 Cr.
• 25 Cr.
• 55 Cr.
• 116 Cr.
• ~300 Cr.
– ~7 year old. HQ in Bangalore – 26 Regional Offices. ~580 Employees
– 800+ bus operators on our network/system
– 19,000+ bus services every day, across 20states. 3 Govt. RTCs
– 30,000 point of sale outlets- 10,000 direct. ~200 partners
– Amongst the top portals in terms of no# of customers served/day in India
11. Bus Colours.....
• The bus colours are: …
• Red – main colour for Red Bus
• Yellow - Shuttle
• Orange - MetroStar
• Green - Orbiter
13. Awards:
• Ranked No.1 amongst India’s fastest growing companies;
~4,823% growth rate
• Amongst the Forbes™ list of top 5 startups to watch out for
in 2010
• Amongst the Business world top 3 most promising
entrepreneurs in India
• Startup of the year award by IAMAI in 2010
15. About the Case..
• The company been able to read customer
expectations correctly ?
Redbus customer service advantges are:
• Home delivery service of bus tickets in major cities
• Book online using credit,debit cards and net banking
• Book bus tickets online, over the or over the mobile
• Book bus tickets online with over 500 bus travel
operators
• Book bus tickets online for over 5000+ routes across India
• Return bus tickets reservation
16. Redbus been able to provide a
service different from the state run
road transport booking offices
Yes, because its so fruitful.
You can choose your seat
You can book your bus tickets online, by phone,
or in person
You can get your tickets home delivered and pay
by cash on delivery
You can choose from over 350 bus operators
You can choose from buses based on boarding
points, timing and bus type cash on delivery