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This document summarizes a presentation on PM4ESD (Project Management for European Sustainable Development), a certified project management methodology for sustainable tourism projects. PM4ESD combines traditional project management principles with sustainable tourism best practices. It provides guidance for public and private organizations on planning and implementing sustainable tourism initiatives. The presentation outlines the benefits of PM4ESD certification and training for project managers, public authorities, and private organizations working in tourism.
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Pm4esd t4est 1st_pc_sb0
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- 2. PM4ESD Project Management for European Sustainable Development T4ESD | Manage Tourism With Success Brussels, Belgium 14th November 2012 Friday 16 November 12
- 3. PM4ESD Project Management for European Sustainable Development T4ESD | Manage Tourism With Success Brussels, Belgium 14th November 2012 Silvia Barbone | Jlag Friday 16 November 12
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- 5. Project Sustainable Management Development This Combination forms the basis of PM4ESD®. PM4ESD® is a Certified Project Management methodology developed to design and implement tourism projects with sustainability in order to create long term benefits for destinations and local communities. Friday 16 November 12
- 6. Project Sustainable Management Development PM4ESD® is based on PRINCE2®, a structured method for effective project management. PM4ESD® has innovated and adapted PRINCE2® to the tourism sector, combining management aspects with sustainable tourism criteria and principles. Friday 16 November 12
- 7. PM4ESD® applies wheneveran organisation, whatever public or private, needs to plan and manage a sustainable tourism initiative. It provides a guarantee for public authorities that the project will be transformed into concrete actions with clearly defined roles and responsibilities and that these actions will have a real impact on local communities. It helps governments and companies to plan transparently and not to forget that every action must have corresponding benefits. It is a practice to be adopted for participatory, transparent and effective management. Friday 16 November 12
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- 9. GOVERNANCE MANAGEMENT key factors of success and competitiveness Friday 16 November 12
- 10. Projects represent aconcrete opportunity to achieve sustainable tourism Friday 16 November 12
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- 12. • Local, Regional, National and European Public Authorities • Tourist Boards • National and Regional Parks • Heritage Sites • Local Development Agencies • Tourism organizations • Tourism and Cultural Networks • Policy Makers • Project Managers • Business Organizations • SMEs Friday 16 November 12
- 13. • Local, Regional, National and European Public Authorities • Tourist Boards • National and Regional Parks • Heritage Sites • Local Development Agencies • Tourism organizations • Tourism and Cultural Networks • Policy Makers • Project Managers • Business Organizations • SMEs Friday 16 November 12
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- 15. Which projects forPM4ESD Friday 16 November 12
- 16. • Aim to implement sustainable tourism • Raise awareness on the importance of Sustainable Tourism • Contribute to the preservation of natural heritage and landscape • Contribute to the preservation of cultural heritage • Aim to promote local development • Deliver benefits for local communities • Involve Public-Private partnership • Involve stakeholders • Focus on tangible and intangible elements of tourism • Focus on destinations Friday 16 November 12
- 17. PM4ESD METHODOLOGY Friday 16November 12
- 18. PM4ESD Structure Variables Principles Processes Components Techniques Products 7 10 5 8 4 2 Costs Continuous Business Justification Project Direction Business Case Product Based Planning Tourism Product Timescales Learning from Experience Project Initiation Risk, Issue and Change Management Team Building Management Product Quality Roles and Responsibilities Stage Definition and Planning Organisation Logical Framework Approach Scope Managing by Stages Stage Control and Product Delivery Quality Benefits Maps Risks Management by Exception Project Closure Planning Benefits Focus on Products Progress Control Sustainability Tailor to Suit the Project Environment Stakeholders Management Collaborative approach Benefits Realisation Management Sustainability Application of Best Practices Friday 16 November 12
- 19. The PM4ESD Methodologydiscerns three different levels of governance Policy Programme Project Friday 16 November 12
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- 21. The Project's LifeCycle Project Mandate Controlled Initiation Delivery Stages The Project Life Cycle goes from the Project's Mandate to the Benefits' Realization. Stage Definition & Planning Stage Control Product Delivery Controlled Closure Post Project Benefit Realisation Friday 16 November 12
- 22. Pre Project Stages Policy Programme Project Framework Pre-Project Feasibility Study Project Mandate Project COMMITMENT MANAGING ORGANISATION Friday 16 November 12
- 23. PM4ESD Manual 5 Languages English Italian German Turkish Polish 2 more languages in 2013 French and Spanish Friday 16 November 12
- 24. PM4ESD Qualifications Friday 16November 12
- 25. Foundation Qualification Practitioner Qualification The purpose of the Foundation The purpose of the Practitioner qualification is to confirm that a qualification is to confirm whether the candidate has sufficient knowledge candidate has achieved sufficient and understanding of the PM4ESD understanding of how to apply and tailor method to be able to work effectively PM4ESD in a scenario situation. with, or as a member of, a project Candidates should be able to apply management team working within an and understand how to tailor environment supporting PM4ESD PM4ESD effectively to a project within an organization environment Exams certified by APM GROUP supporting PM4ESD. Exams certified by APM GROUP Friday 16 November 12
- 26. Learning Outcomes Friday 16November 12
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- 28. General benefits Friday 16November 12
- 29. Project Manager Public Authorities Private Organizations To improve skills To deliver projects with a sustainable impact Fundings for tourist and To deliver projects with a cultural projects are spent transparent and product better and monitored oriented approach Mobility To build synergies Opportunities Formal To transfer experiences and Best Practices Qualification Friday 16 November 12
- 30. Technical benefits Friday 16November 12
- 31. 10 reasons toadopt PM4ESD ★ It is a flexible method applicable to every context ★ It can be taught ★ It is based on project best-practise experience ★ It focuses on quality for the entire duration of the project ★ It defines roles and responsibilities ★ It includes risk management techniques ★ It is a proactive method ★ It follows sustainable tourism policies and guidelines ★ It focuses on the objectives, benefits and results ★ It is a low-cost but high impact procedure Friday 16 November 12
- 32. 10 reasons toadopt PM4ESD ★ It is a flexible method applicable to every context ★ It can be taught ★ It is based on project best-practise experience ★ It focuses on quality for the entire duration of the project ★ It defines roles and responsibilities ★ It includes risk management techniques ★ It is a proactive method ★ It follows sustainable tourism policies and guidelines ★ It focuses on the objectives, benefits and results ★ It is a low-cost but high impact procedure Friday 16 November 12
- 33. PM4ESD within theEuropean framework Friday 16 November 12
- 34. m C om n s io Lisbon Treaty is m C om an pe ro Eu Ne wS kill sf 0 or pa 202 ne w Euro Jo bs Friday 16 November 12
- 35. m C om n s io Lisbon Treaty is m C om an pe ro Eu Ne wS kill sf 0 or pa 202 ne w Euro Jo bs Friday 16 November 12
- 36. PM4ESD Ownership FEST The Foundation for European Sustainable Tourism Foundation for European Sustainable Tourism Friday 16 November 12
- 37. Foundation for EuropeanSustainable Tourism FEST promotes PM4ESD Project Management for European Sustainable Development as best management practice for sustainable tourism. APM GROUP is the certification body for PM4ESD. The T4EST partnership (including Municipality of Frigento, Jlag, Leeds Metropolitan University, NECSTour) will facilitate the exploitation of PM4ESD in the tourism industry Friday 16 November 12
- 38. Foundation for EuropeanSustainable Tourism FEST promotes PM4ESD Project Management for European Sustainable Development as best management practice for sustainable tourism. APM GROUP is the certification body for PM4ESD. The T4EST partnership (including Municipality of Frigento, Jlag, Leeds Metropolitan University, NECSTour) will facilitate the exploitation of PM4ESD in the tourism industry Friday 16 November 12
- 39. Action plan 2012-2013 Friday16 November 12
- 40. PM4ESD manual inFrench and Spanish 2013 PM4ESD Foundation certification Jan 2013 PM4ESD Practitioner certification Jan 2013 6 Training courses for end-users Feb-Jun 2013 Summer School for trainers in PM4ESD July 2013 Friday 16 November 12
- 41. Opportunities to connect Friday16 November 12
- 42. A preliminary agreementcan be signed to express your interest in: 1. Participating in one of the free training in PM4ESD which will take place in 6 EU regions 2. Make your tourism case study a best practice to disseminate 3. Becoming an accredited Training Organisation in PM4ESD 4. Join the Summer School for becoming a trainer in PM4ESD Friday 16 November 12
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- 45. With the supportof the Life Long Learning of the European Union Friday 16 November 12
- 46. thanks silvia@jlageurope.com skype jlag_europe designed by Jlag Friday 16 November 12