With colleges under increasing scrutiny from parents, students and government, how are you going to show the value of your institution? Differentiate yourself based on your strengths, with rankings based on outputs and customized to students based on their needs. Learn how you can boost recognition of your programs, as well as improve student retention and graduate committed alumni.

1. PLAY TO YOUR STRENGTHS:
RANKINGS THAT MATTER

2. WELCOME
BEFORE WE BEGIN…
• Select your audio preferences on the GoToWebinar control
panels
• Mute your line if necessary
• Hide the control panel
FOLLOW ALONG ON TWITTER:
@EduFactual, or by using #RankingsChat
2
SUBMIT YOUR QUESTIONS:
In the GoToWebinar Question Panel
or on Twitter at #RankingsChat

3. ADDED BENEFIT FOR ATTENDEES
Confidential Custom Analysis
• Internal “Power Cluster Analysis” Identifying Strengths of
Your Institution
• Focused on Programs and Majors
• Comparison to Your Peers
Learn how to obtain this following the
presentation
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RECOGNITION.
Make your institution known for its areas of excellence.
RETENTION.
Admit better-fit students, who value what you have to offer
them, and stay to complete their degrees, graduating on time.
REWARD.
Graduate committed alumni, who are willing and eager to share
their experience.
WHY YOU SHOULD CARE

5. WHAT WE’LL COVER
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• College Factual Introduction
• Rankings Overview
• Opportunities for Colleges
• Badges Overview
• Frequently Asked Questions
• Special Offer Details

6. 6
WHO WE ARE
BILL PHELAN
CEO & Co-Founder
College Factual
JOSH McWILLIAM
VP of Product & Co-Founder
College Factual

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WHY WE DO IT
Our mission is to help students find the best-fit education their
money can buy.
One way we do this is by helping students discover excellent
colleges through our diverse rankings system.
We carry over 500 rankings.

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OUR SHARED MISSION
College Factual and Chegg are working together to:
ü Make rankings relevant
ü Quit feeding the beast
Ranking criteria should be radically altered
ü Free colleges from obsessing over rankings
Focus on what benefits students
ü Educate students and parents to seek out
right school match

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We have rankings that identify the best colleges in the following
categories, by many dimensions:
• Overall Quality
• Best for the Money
• Best for Veterans
• Athletics & Academics
• Diversity
• Religious Affiliation
• Best for the Major
• Best for the Field of Study
WHAT WE DO

10. WHAT MAKES OUR RANKINGS
DIFFERENT?
• We use objective data from over 40 sources and growing
• We are outcomes-focused
• We have the ability to rank more schools on more categories
• We generate over 500 rankings and insights published
nationally and internationally year-round, twice weekly
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WELL RESPECTED
PATRICK FOSTER
USA Today
“Our audience has shown a tremendous interest in rankings,
from several angles, not the least of which is comparing and
contrasting institutions during their college search. The College
Factual data-driven rankings provide a fresh and relevant
alternative to the other rankings available from the mainstream
media. We’ve also seen a tremendous interest in rankings for
sports, as well as religion, factors that are important to students
but don’t always receive attention from main news sources."

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We know that colleges and universities are under increasing scrutiny
and pressure from students, parents, and the government.
With that in mind, how are you going to show the value of your institution?
HOW CAN COLLEGE FACTUAL HELP YOU?
Our mission of helping students achieve their best-fit education
can be supported by helping you…
• Differentiate yourself based on your institutional strengths, using
rankings that are based on outputs and are customized to students
based on their needs.
• Boost recognition of your programs, as well as
improve student retention and graduate committed alumni.
OPPORTUNITIES FOR COLLEGES

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WHAT DO YOU CONSIDER TO BE
MOST IMPORTANT TO PROSPECTIVE
STUDENTS WHO ARE INTERESTED
IN YOUR COLLEGE OR UNIVERSITY?
POLL

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POLL (Rank On a scale of 1 to 5)
• Getting a broad, general education
• Become strong critical thinker
• Be ready to work
• Get employed
• Gain skills employers value/Greater earning potential

15. Q: What are the main reasons you decided to go to college?
73% 71%
57%
43%
32%
Gain greater
earning
potential
Be ready to
work
Become strong
critical thinker
Get broad
general
education
Gain skills
employers value &
willing to pay for
Source: Improving Student Outcomes, Crux Research, March 2014
Get
employed
67%
Remember…
students go to college for jobs & money

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ANY QUESTIONS SO FAR?
SUBMIT YOUR
QUESTIONS
IN THE QUESTIONS
PANEL
or on Twitter at #RankingsChat

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• Today’s rankings are largely based on subjective inputs and
survey data
• While these provide some insight into the college landscape, they
do little to distinguish your institution for its programs or other
specific strengths
ABOUT THE BADGE: WHY YOU NEED IT
IN ADOPTING COLLEGE FACTUAL RANKINGS,
YOU ARE CHOOSING TO:
• Give the power back to the consumer
• Expose your power to attract students that are better matches
for your institution

18. WHAT’S IN IT FOR YOU?
RECOGNITION.
OUR BADGES PROVIDE A MEANS OF:
• Highlighting your institution’s strengths
• Determining your unique “power clusters”
• Illustrating your institution’s excellence in one or
more specific areas
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19. WHAT’S IN IT FOR YOU?
REWARD.
REAP THE BENEFITS OF:
• A happier, more connected alumni network
• Strong brand messaging and reputation
• The ability to hone in on your power, and put effort
toward strengthening other key areas
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A FEW OF THE HUNDREDS OF
COLLEGES USING OUR RANKINGS

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SUCCESS STORY
UNIVERSITY OF MOUNT UNION - Alliance, Ohio

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SUCCESS STORY

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SUCCESS STORY

24. WE’RE HERE TO HELP
TODAY AND ALL ALONG THE WAY,
COLLEGE FACTUAL PROVIDES:
• Unlimited access to your rankings badge(s) to help
you share your specific strengths across a multitude
of platforms.
• Deployment support, in the form of an easily
downloadable eBook, filled with best practices,
checklists, and more.
• Personalized tips and support from our team on how
best to leverage your new ranking to earn recognition
and access a more qualified candidate pool.
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WHERE DO YOU GET YOUR DATA
FROM TO RANK COLLEGES?
FREQUENTLY ASKED QUESTIONS

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HOW ARE YOUR RANKINGS
DIFFERENT FROM U.S. NEWS?
FREQUENTLY ASKED QUESTIONS

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CAN COLLEGES BUY THEIR
WAY INTO YOUR RANKINGS
OR MATCH SUGGESTIONS?
FREQUENTLY ASKED QUESTIONS

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HOW DO I IDENTIFY MY
INSTITUTION’S “INNER
STRENGTHS”?
FREQUENTLY ASKED QUESTIONS

29. SPECIAL FREE OFFER FOR
WEBINAR PARTICIPANTS
• We expose a core building block of the College Factual rankings
system
• Analyze the “inter-relatedness” of programs and majors way
beyond the classic definition of “related majors”
• Competitive analysis of your institution to your “peer group”
• Closer to “real world” relationships rather than classic
“educational” relationships
• Can serve as a planning tool for thinking about how course offerings
might be combined to create valuable concentrations for
students, yielding better results
To request this analysis, simply contact either College
Factual or your Chegg Sales representative (see next slide).
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30. THANK YOU
NEXT STEPS...
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For pricing and purchase information:
Contact your Chegg Sales representative or
visit the following URL:
go.edu.chegg.com/rankings-request/
For more information:
Visit: edu.collegefactual.com/badges
Phone: 347.732.1069
Email: badges@collegefactual.com