Experienced professional with over 14 years expertise in telecom, media and technology. Strong expertise in Business Development & Strategy for North American company looking to expand in the Middle-East. In depth expertise in strategic partnerships, product development, marketing and sales in developed and emerging markets. Facilitated international expansion of operations that brought new products to market and generated over $1B in corporate revenue for Google, Apple and Qatar Telecom (Ooredoo). Core competencies include: Strategic Partnerships, Business Development, New Business Opportunities, Business Strategy, Business Analysis , Online marketing, Sales Effectiveness, Team Management, International Expansion, Emerging Markets. Career spans first-hand experience in San Francisco, Dubai, Doha, London, Paris, Beijing, Moscow, Brussels and Dublin.

1. ERICH GUNSENHEIMER
San Francisco/Dubai • +1 415-805-7501 / +971 55 480-3751 • erichg@alumni.gsb.stanford.edu
SENIOR STRATEGY & PARTNERSHIP EXECUTIVE WITH STRONG INTERNATIONAL EXPERIENCE
Experienced professional with over 14 years expertise analysing markets, developing new revenue strategies and
overseeing implementation. Strong global experience across leading companies in telecom and technology. In depth
expertise in business development, strategic partnerships, product development, marketing and go-to-market in
developed and emerging markets. Facilitated international expansion of operations that brought new products to
market and generated over $1B in corporate revenue for Google, Apple and Qatar Telecom (Ooredoo).
Core competencies include:
● Strategic Partnerships ● Business Development ● Strategic Planning
● Business Analysis ● Go-to-Market ● International Markets
WORK EXPERIENCE
Apple Middle-East – Dubai, UAE 2015 - 2015
Management Consultant, Sales Operations (consulting project)
Developed 3-Year commercial strategy to drive Apple’s expansion in the Middle-East through partnerships with
telecom operators and retailers. Managed and presented the feasibility study for an affordability app in partnership with
banks to be rolled out in point of sale.
Ooredoo Group (formerly Qatar Telecom, Top 20 Global mobile operator) – Doha, Qatar 2014 - 2015
Associate Director, Group Strategic Partnerships (consulting project)
Identified and developed partnerships within major global and local technology players to drive new revenue streams
in Africa, Middle-East and South East Asia:
 Achieved to generate the 2nd fastest growing revenue stream across the group.
 Developed strong partnership agreement with internet, software, app and OTT players to position the group as a
partner of choice.
 Managed to transform Google’s perception of Ooredoo to a strategic regional partner in 3 months. Signed
agreement to be one of the first telecom group to launch carrier billing in the Middle-East.
 Launched new services in collaboration with major partners in video (Youtube, IcFlix, VuClip, Telly.), security
(Intel) and taxi services (Careem). Initiated discussions with OTT players over call termination and sms
facilitation with Viber and Line.
Google Inc – Dublin, Ireland; Beijing, China; Moscow, Russia; Dubai, UAE 2006 - 2011
Google Emerging & Challenged Markets – Moscow, Russia/Dubai, UAE
Strategy & Operations Manager, Direct Sales Operations (2010 – 2011)
Oversaw the global expansion of sales offices in emerging markets & successful development of operations in markets
where Google is a challenger:
 Implemented a market investment framework for opening Google’s next 20 local sales offices globally involving
the recruitment of 144 employees; estimated to generate $650M incremental revenue over three years.
 Crafted the mobile strategy for EMEA by defining priority regional mobile operators and developed an action
plan across product development, marketing, partnership and sales functions.
 Created business plans and provided oversight of business and market analysis for Russian, Czech, Middle
Eastern and North African markets to increase market penetration.
Google Greater China (China, Hong-Kong, Taiwan) – Beijing, China
Business Strategy & Analysis Manager, Online & Reseller Sales Operations (2008 – 2009)
Oversaw the expansion of Google’s acquisition and account management division for pure internet and long-tail
customers in China, Hong-Kong and Taiwan:
 Facilitated the deployment of inside sales team and vendor call-centers for acquisition of high-potential and long-
tail customers; resulted in the acquisition of 15K new customers and $20M in additional revenue yearly.
Google Europe – Dublin, Ireland
European Marketing & Strategy Analyst, Inside Sales Operations (2006 – 2008)
Oversaw the development of the inside sales team across Europe; grew from a 10 to 80 rep organization in 18
months.
 Provided oversight of business and market analysis to management. Managed team of two to support team with
all operational related activities such as lead generation, CRM management and performance analysis.
 Generated 50K new leads and $5M in new revenue by identifying and scaling new lead sources to sales team.
 Facilitated the outsourcing of the sales team for long-tail customers; generated $15M in new revenue annually.

2. 2
Erich Gunsenheimer • erichg@alumni.gsb.stanford.edu • Page 2
EDUCATION
Stanford Graduate School of Business - Stanford, USA Jun. 2013
Master’s Degree in Management – Sloan Program
Stanford GSB’s full-time management program for mid-career managers and executives.
MBA Institute, IPESUP Group - Paris, France Sep. 2001
Bachelor’s Degree in International Management
One of Europe's leading schools for preparation to the top 25 US MBA programs.
1st student in school’s history to have been admitted to Stanford GSB.
London School of Economics - London, UK Jun. 1999
Certificate in Economics and in Finance – General Course
Selected as a visiting student in the second-year program.
OTHER RELEVANT EXPERIENCE
Gunsenheimer Management Consulting FZE – Dubai, UAE 2013 - Now
Founder & Strategy Consultant
Founded and managing a management consultancy supporting local Technology, Media and Telecom companies in the middle-east with
implementation of high-value strategic projects. Projects involved strategic partnerships, sales and marketing go-to-market, seed valuation.
Volvo Construction Equipment, Global HQ - Brussels, Belgium 2006
Global Market Analyst, Strategic Planning
Developed 10-year strategic plan for construction machinery division in view of becoming top five players globally.
Electrolux Home Products Europe – Brussels, Belgium 2002 - 2005
European Market Analyst, Business Intelligence & Strategic Planning
Managed and provided oversight of business and market analysis to senior management. Oversaw the launch of strategic products
and initiatives across Europe and assessed market performance of divisions, products, key initiatives and new launches.
CSFBdirect, Credit Suisse Group - London, UK 2000 - 2001
Assistant Strategic Product Manager, Marketing Department (full-time then part-time)
Led the development of new product offering for high net-worth customers: Identified content partners, oversaw technical implementation
and launch.
E*TRADE France - Paris, France 2000
Analyst, Internet Marketing Department (Internship)
Researched, identified and measured profitability of online advertisement investments across major portals and vertical websites.
LANGUAGES
Bilingual in French and English. Proficient in German. Basics of Chinese and Italian.
Extensive business travel worldwide: US, China, Taiwan, Japan, Korea, Singapore, Qatar, Bahrain, Russia, Germany,
Great Britain, France, Italy, Spain, Sweden, and Czech Republic.