This document discusses the initial research done for a film poster project. It includes four fonts considered for the title, with a preference for the simpler first three. A black and white color scheme is chosen, with potential addition of red. The poster will feature a black and white picture of the actress with her eyes retained in color. Research on other horror posters found most use similar characteristics and the Scream poster in particular created an eye-catching design through these conventions.

3. Fonts
KATHY- Trajan Pro
KATHY- Bookman Old Style
KATHY- Casablanca Heavy SF
KATHY- Chiller
Colour scheme
Initial research
I started to do some research
into what I want the overall
style of my trailer to be. I have
chosen four fonts that I could
use for my title. I really like
the first three fonts as they are
simpler than Chiller. They will
fit in better with my simplistic
colour scheme.
The colour scheme for my title
is black and white. However, if
I feel it would enhance my
poster I will also include red.

4. For my final poster, I
want to make the
picture black and white.
However, I would like to
keep her eyes the
blue/green that they
originally are so that
they stand out on the
monochrome
background. I would
like to darken the edges
of the picture so that I
can include white text
that will be clear and
easy to read.

5. This is the picture I want to use for
my poster. This is due to the fact
that you can see both her eyes and
she is staring directly at the camera.
The shadow from the tree darkening
half of her face creates a creepy
effect that I want to enhance when
editing.

6. The font I have chosen for my film poster is Trajan,
it is an old style serif typeface designed in 1989 by
Carol Twombly for Adobe. The design is based on
roman square capitals, as used for the inscription
at the base of Trajan's column, which is what the
name is based on.
Although many people feel that the Trojan font is
overused I think it helps create a creepy effect and
fits accurately with my trailer. It will also be
keeping to conventions.
YouTube video on the use of Trojan:

7. By using Trojan font, I will
be following the
conventions of other
horror film posters.

8. I have been researching
different horror film
posters. Although most of
them have very similar
characteristics e.g. Black
and white and close up on a
humans face. I really like
the scream poster, it follows
the same conventions as
other posters but it
automatically attracted my
attention. I want to
construct something similar
for my film poster.
Further research of the scream poster:
http://shiltonchsa2.edublogs.org/2015/
01/07/film-poster-analysis-scream/

9. K A T H Y
Quote from reviewer
Names of cast and
directors
Black and
white picture
Darkened
edges
White text, to
stand out on the
black
background
Large title in
Trajan font