This document discusses various aspects of planning and strategy formulation for organizations. It covers topics like the definition of planning, its benefits, the planning process, setting objectives, and developing strategies. Strategy is defined as determining long term goals and adopting plans to achieve them. The document discusses analyzing the internal and external environment, developing different types of strategies based on strengths, weaknesses, opportunities and threats, and periodically reviewing strategies.
This presentation is related to planning in Principles of management.
It covers the following points:
Nature & Purpose of Planning
Decision Making
Objectives And Strategies
Planning Premises
Global Planning
project planning steps
steps of planning process
5 steps of planning process
the five step planning process
types of planning in management
steps in planning process pdf
5 step strategic planning process
examples of planning in management
examples of middle level managers
middle level manager definition
three types of planning
types of planning process
types of development planning
types of planning pdf
the five step planning process
project planning steps
financial planning steps
planning process pdf
planning and types of planning
types of planning in management
types of planning pdf
types of planning in business
what is planning process
four types of planning
process of planning in management
steps in business planning process
the five step planning process
planning process pdf
what is planning pdf
planning process definition
process planning in manufacturing
planning in the management process
steps in planning process
This presentation is related to planning in Principles of management.
It covers the following points:
Nature & Purpose of Planning
Decision Making
Objectives And Strategies
Planning Premises
Global Planning
project planning steps
steps of planning process
5 steps of planning process
the five step planning process
types of planning in management
steps in planning process pdf
5 step strategic planning process
examples of planning in management
examples of middle level managers
middle level manager definition
three types of planning
types of planning process
types of development planning
types of planning pdf
the five step planning process
project planning steps
financial planning steps
planning process pdf
planning and types of planning
types of planning in management
types of planning pdf
types of planning in business
what is planning process
four types of planning
process of planning in management
steps in business planning process
the five step planning process
planning process pdf
what is planning pdf
planning process definition
process planning in manufacturing
planning in the management process
steps in planning process
Nature and Process of Planning, Strategic Planning
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Planning is an essential function of management. Effective planning results in early achievement of objectives.
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Nature and Process of Planning, Strategic Planning
Visit the Author's Site at http://wenmi01.tumblr.com
Other Site You might be interested in: http://www.mrfitandrich.com
Planning is an essential function of management. Effective planning results in early achievement of objectives.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAc
Strategic management and Business policy
unit 1 ( BBA 3RD year 6th sem)
Prepared by - Dipankar Dutta
Faculty, Dev Bhoomi Group of Institution Saharanpur
email- dipankarpharma1@gmail.com
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3. Planning involves the determination of future
course of action, that is why an action what is
to done, how to de done and when to be
done
“Planning bridges the gap from where we are
to where we want to go. It makes it possible
for things to occur which would not otherwise
happen”
-Koontz and O'Donnell
4. Planning provides directions
Planning reduces the risks of uncertainty
Planning reduces overlapping and wasteful
activities
Planning provides innovative ideas
Planning facilitates decision making
Planning establishes standards for controlling
5. Being aware of opportunity
Setting objectives or goals
Considering planning premises
Identifying alternatives
Comparing alternatives in light of goals
Choosing an alternative
Formulating supporting plans
Quantifying plans by making budgets
6. Objectives were defined earlier as the
important ends toward which organizational
& individual activities are directed.
7. Nature of objectives
Hierarchy of objectives
Multiplicity of objectives
Quantitative & Qualitative objectives
8. Strategy can be defined as determination of
basic long term goals and objectives of an
enterprise and the adoption of course of
action and allocation of resources necessary
for carrying out these goals.
9. Strategy is a single use plan made to meet
the challenge of a specific situation; when
situation changes ,the strategy becomes
outdated.
It is a comprehensive & unified action plan
drawn to seek specific objectives in changed
situation.
10. Strategy formulation is an intellectual
process that calls for use of analytical
abilities, imagination and creativity on the
part of managers.
11. DETERMINING MISSION AND OBJECTIVES
OFTHE ORGANIZATION
The organizational mission and objectives
serve as the basis to develop a suitable
strategy.
SWOT ANALYSIS
SWOT is an acronym for strengths,
weaknesses,opportunities and threats.
12. The term’ business policy’ is used
interchangeably with ‘strategic
management'. It is because business policy
provides a broad framework within which the
corporate plans are made.
13. Policies are formulated at the top level of the
organization. But with regard to functional &
operational policies, the co-operation of
lower level managers is also sought.
14. Identification of Need.
Collection of Required Information.
Discovery ofTentative Policy Proposal.
Evaluation of an Alternative.
Approval & Application of Policy.
Policy Review& Appraisal.
15. Like all other plans, this strategy also needs
periodic review & evaluation.This is done to
ensure that it is implemented as effectively as
possible.
16. Internal Consistency.
Consistency with Environment.
Appropriateness of strategy in the Light of
Available Resources.
Acceptable Degree of Risk Involved in
Strategy.
Appropriateness ofTime Horizons of
Strategy.
Workability of Strategy.
17. It’s a modern tool for analysis of the situation.
TheTOWS matrix has been introduced for
analyzing the competitive situation of the
company .
18.
19. TheWT strategy aims to minimize both
weaknesses & threats and maybe called the
Mini-Mini.
TheWO strategy attempts to minimize the
weaknesses & maximize the opportunities.
20. The ST strategy is based on using the
organization’s strengths to deal with threats
in the environment.
The SO strategy which capitalizes on a
company’s strengths to take advantage of
opportunities ,is the most desirable.
21. It focus on opportunities
It focus on the uncontested market by
offering a product or service that is unique in
a market space where there is no competitor.
It helps to make the competition irrelevant.
22. Identify & eliminate those factors that may
be unimportant to the buyer.
If elimination is not an option, consider
reducing those factors.
Raise or strengthen those factors that are
unique.
Create new or unique factors that are
wanted by the buyers but are ignored by
the competitors.
23. This analysis becomes the basis for
formulating generic strategies.
1. Industry analysis
2. Overall cost leadership strategy
3. Differentiation strategy
4. Focused strategy