The document discusses the market opportunity for sales CRM solutions targeting small to medium-sized businesses (SMBs), highlighting that over half of salespeople currently use spreadsheets. It emphasizes the advantages of an intuitive, user-friendly CRM system that addresses common challenges faced by SMBs and encourages active sales practices. Additionally, it outlines the expertise and accomplishments of Noah Advisors in facilitating financial transactions within the internet sector.

1. Sales CRM for small teams with big ambitions
Steve Oriola,
CEO of Pipedrive

2. 10 - 11 November 22 - 23 June
Save The Date
www.noah-conference.com

3. Market opportunity
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more than half of all salespeople use spreadsheet or paper
88% of new CRM buyers a seeking sales management tools
US & EU over 20m SMB’s each
Latin America over 13m (Brazil over 6m)
global SaaS CRM market estimated CAGR of 22,6% through 2018
Global SaaS CRM Mkt
2015 2016 2017 2018
$5.1bn 6.3 7.7 9.5

4. 40,000
30,000
20,000
10,000
0
Dec 2010 Oct 2011 Aug 2012 Jun 2013 Apr 2014 May 2015 March 2016
Private
beta
Launch, Angelpad
Hit 10K paying
customers
$9 million
in Series A
Hired
CEO
Hit 30K paying
customers
Key facts:
growing 110% + per year since 2013
170K monthly active users across Web & Mobile
global: 13 localizations serving 130 countries
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5. The problem
CRM designed for the enterprise buyer
SMB can’t afford complex CRM solutions
salespeople don’t use CRM:
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feels like micro-management, not a tool that helps
too time consuming to enter data
don’t see how it has money-making impact
good salespeople would rather be out selling

6. activity-based selling
daily pipeline management
balance between prospecting & closing
nothing falls through the cracks
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How we solve
Lunch
1:00 pm
upcoming
meeting
Need to
call back
Plan new
meeting
Presentation
9:30 am
Signing a
contract!!!
2:30 pm
Plan new
meeting
Waiting for
broschure
Call
Email
upcoming
meeting
Presentation
12:30 pm
Plan new
activity
Email
Methodology for closing more deals

7. product / market fit
intuitive & affordable
depth of functionality
focus on the deal
How we solve
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8. global footprint
How we differentiate
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- 13 localization, 130 countries
SMB target market
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freedom to design for the user
unique small business use-cases
lower cost acquisition, viral & organic
salespeople USE it!•
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first seat usually purchased by a salesperson
narrow use-cases around sales effectiveness
Less than 3 minutes to get started

9. Thank you!

10. Focus on Leading European Internet companies
Covering over 400 companies across 25
online verticals, a broad range of over 500
investors as well as 100+ online-focused
corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships
with potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading
investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A
experience
Routine execution of M&A and financing
transactions with sizes of several billion
euros
22 successfully completed NOAH Advisors
transactions underline successful transfer of
M&A competencies to the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for
excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures
align interests of clients and NOAH Advisors,
and demonstrate conviction to deliver top results
Creative deal solutions
September 2015
December 2014
September 2014
October 2014
May 2014
February 2013 May 2012
Sale of a 70% stake in
to
Exclusive Financial Advisor to
Drushim and its Shareholders
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to
Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2
and its Shareholders
Growth equity investment from
for a 30% stake alongside Softonic’s Founders
and Angel Investors at a valuation of €275m
Exclusive Financial Advisor to
Softonic and its shareholders
150 million growth equity investment from
for a 50% stake alongside Fotolia’s Founders and
Additional $150 million senior debt financing
Total $300 million investment
Financial Advisor to Fotolia and its Shareholders
Selected Completed
NOAH Transactions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE
May 2016
Investment in
by
Exclusive Financial Advisor to
10Bis and its Shareholders
®