This document provides an overview of using Pinterest for marketing purposes. It begins with introducing Pinterest and its growing user base. It then discusses how businesses can benefit from using Pinterest to build traffic, promote specials/events, find new customers, engage existing customers, and improve SEO. The document provides tips on setting up a Pinterest account, creating boards, pinning content, and using hashtags and captions. It concludes with 10 tips for getting more followers, such as linking your Pinterest page from other social profiles and websites, posting original pins, and engaging with other users.
Pinterest Marketing 101 with Amberly Rundell, Social Media Strategist at Mannix Marketing. Learn how to grow your business with one of the most popular social media sites on the web today!
Leverage the power of social media to build brand awareness, attract site visitors, and turn customers into promoters. More details on this presentation: http://www.alexrascanu.com/social-media-marketing-startup/
Presentation delivered at an Emerging Entrepreneurs training session organized by the Learning Enrichment Foundation in Toronto, Canada.
Social Media for Real Estate Agents discusses the impact of social media for buying and selling real estate. In this presentation about real estate, agents and real estate professionals can learn to own their share of any real estate market.
Free Social Media Marketing Dictionary - http://www.socialmediasecond.com/
Seminar - Successful Social Media Campaign in 15 Minutes Per Day http://skl.sh/1aEu610
Pinterest Marketing | how to use pinterest for marketingsocialahsan
Pinterest Marketing | Pinterest Business Demographic reports that 250 Million use Pinterest every month, making it one of the most popular social networks (behind Facebook and LinkedIn). https://blog.socialchamp.io/how-to-use-pinterest-in-marketing/
Pinterest Marketing 101 with Amberly Rundell, Social Media Strategist at Mannix Marketing. Learn how to grow your business with one of the most popular social media sites on the web today!
Leverage the power of social media to build brand awareness, attract site visitors, and turn customers into promoters. More details on this presentation: http://www.alexrascanu.com/social-media-marketing-startup/
Presentation delivered at an Emerging Entrepreneurs training session organized by the Learning Enrichment Foundation in Toronto, Canada.
Social Media for Real Estate Agents discusses the impact of social media for buying and selling real estate. In this presentation about real estate, agents and real estate professionals can learn to own their share of any real estate market.
Free Social Media Marketing Dictionary - http://www.socialmediasecond.com/
Seminar - Successful Social Media Campaign in 15 Minutes Per Day http://skl.sh/1aEu610
Pinterest Marketing | how to use pinterest for marketingsocialahsan
Pinterest Marketing | Pinterest Business Demographic reports that 250 Million use Pinterest every month, making it one of the most popular social networks (behind Facebook and LinkedIn). https://blog.socialchamp.io/how-to-use-pinterest-in-marketing/
Social Media Marketing for Real Estate ProfessionalsNicholas Scalice
In this presentation, Nicholas will cover the basics of social media marketing strategy and tactics, in terms that real estate professionals can relate to. He will explain the single most important feature every real estate website should have (even though less than 10% of agent websites actually have it).
Nicholas will also cover how each of the “Big Four” social media platforms can be used specifically in the real estate industry, and lastly, he will reveal six marketing tools that he personally recommends to every real estate professional.
Pinterest can be a great way to spread awareness of your business and
its products. Many people use this social networking site for business
and non-business uses. However, before jumping in to Pinterest to
market your business, you may want to consider some of the
following steps.
There's a lot of buzz around Twitter but many marketers don't know how to translate that buzz into a worthwhile marketing tool for their business. Most people's first reaction to the social media "micro-blogging" tool is that it is a waste of time, but as Twitter becomes more and more mainstream, businesses are now using Twitter to engage with customers, reach the media directly, and further establish themselves as thought leaders in their industry. This webinar will go over all the basics for using Twitter for marketing and PR, including:
-What is Twitter and why is it important
-How to use Twitter to monitor your brand and engage customers and prospects directly
-How to reach media and bloggers directly to get PR coverage for your business
-What and how to measure the results of your social media efforts
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Content marketing has become utmost game changer in the social media space.
Visual content has taken over the traditional ways of driving traffic to website and conveying brand message across multiple domains. Here "Power of Content Marketing" : Media-Mosaic presentation
Twitter for Real Estate (Social Media Marketing)ericavautier
Learn how to use LinkedIn for Real Estate. Topics include: what to include in your profile, how to link to other social networking sites (wordpress & slideshare), how to make contacts, status updates and more!
9 Pinterest Hacks to Drive Traffic, Sales and Profits Post Planner
Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits.
Plus:
- How to use Pinterest to connect with your target market (and find people looking for your product or service)
- How to get your business found on Pinterest and build a loyal following
- How to create content your audience cares about (identify what you have now and how to position it for maximum Pinterest exposure)
- Steps to create a reliable stream of traffic to your website and blog. Why (and how) you must leverage other social channels to boost channel awareness
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
Presented by Candace Godwin, Godwin Marketing Communications, at the 2012 Coeur d'Alene Association of Realtors Tech Camp. Basics of developing a social media strategy and using Pinterest and Twitter for Real Estate.
How to Combine SEO, Blogging, and Social Media For Results HubSpotHubSpot
Finished with the basics of Search Engine Optimization? Ready to take it to the next level? Did you know your SEO strategy should use social media to build link authority? And that your social media strategy should leverage your blog content? And that your blog strategy should be guided by your SEO results? Learn how you can use blogging, social media and SEO together for even better results than any technique alone.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Presentation from e-CBD's workshop "Digital Strategy 2014"
Luke explains how to make the most of social media marketing for your business and maximise the power of Facebook, Twitter, Instagram, Pinterest, Vine and more. Learn why it's so important to think in terms of 'goal oriented social media marketing', instead of social media as a marketing miracle cure!
How Do I Get Followers On Facebook, Twitter, Instagram, Pinterest, Google+ & LinkedIn? Check Out This Slideshare. For more information on social media strategy, check out my blog at www.dgabrielmarketing.blogspot.com and check out my website at www.davidgabriel.branded.me
The Future of Social Media; Jumping Ahead of Your CompetitionShelly Cedarblade
Whether you work for a big business or small one, one thing is clear from the research; social media marketing is here to stay. It is simply not enough to have a presence on social media channels; you need to deliver relevant content to your fans that engages them, encourages them to connect with you, and ultimately take action.
You will learn:
• Which social channels marketers should focus on in the future?
• New social media content features
• Which social media strategies are most effective?
• The best ways to engage your audience with social media
• How to measure the return on your social media investment
• The best social management tools
• How much time you should invest with social media activities
Social Media Marketing for Real Estate ProfessionalsNicholas Scalice
In this presentation, Nicholas will cover the basics of social media marketing strategy and tactics, in terms that real estate professionals can relate to. He will explain the single most important feature every real estate website should have (even though less than 10% of agent websites actually have it).
Nicholas will also cover how each of the “Big Four” social media platforms can be used specifically in the real estate industry, and lastly, he will reveal six marketing tools that he personally recommends to every real estate professional.
Pinterest can be a great way to spread awareness of your business and
its products. Many people use this social networking site for business
and non-business uses. However, before jumping in to Pinterest to
market your business, you may want to consider some of the
following steps.
There's a lot of buzz around Twitter but many marketers don't know how to translate that buzz into a worthwhile marketing tool for their business. Most people's first reaction to the social media "micro-blogging" tool is that it is a waste of time, but as Twitter becomes more and more mainstream, businesses are now using Twitter to engage with customers, reach the media directly, and further establish themselves as thought leaders in their industry. This webinar will go over all the basics for using Twitter for marketing and PR, including:
-What is Twitter and why is it important
-How to use Twitter to monitor your brand and engage customers and prospects directly
-How to reach media and bloggers directly to get PR coverage for your business
-What and how to measure the results of your social media efforts
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Content marketing has become utmost game changer in the social media space.
Visual content has taken over the traditional ways of driving traffic to website and conveying brand message across multiple domains. Here "Power of Content Marketing" : Media-Mosaic presentation
Twitter for Real Estate (Social Media Marketing)ericavautier
Learn how to use LinkedIn for Real Estate. Topics include: what to include in your profile, how to link to other social networking sites (wordpress & slideshare), how to make contacts, status updates and more!
9 Pinterest Hacks to Drive Traffic, Sales and Profits Post Planner
Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits.
Plus:
- How to use Pinterest to connect with your target market (and find people looking for your product or service)
- How to get your business found on Pinterest and build a loyal following
- How to create content your audience cares about (identify what you have now and how to position it for maximum Pinterest exposure)
- Steps to create a reliable stream of traffic to your website and blog. Why (and how) you must leverage other social channels to boost channel awareness
Its not just enough to create a Facebook page or Twitter profile and just expect your community will build of its own accord.
Like SEO, providing content is as much about placement and medium as it is about value.
This presentation offers a 6-point need-to-know criteria to creating a results-based Social Media strategy with your audience and brand values at the core.
Presented by Candace Godwin, Godwin Marketing Communications, at the 2012 Coeur d'Alene Association of Realtors Tech Camp. Basics of developing a social media strategy and using Pinterest and Twitter for Real Estate.
How to Combine SEO, Blogging, and Social Media For Results HubSpotHubSpot
Finished with the basics of Search Engine Optimization? Ready to take it to the next level? Did you know your SEO strategy should use social media to build link authority? And that your social media strategy should leverage your blog content? And that your blog strategy should be guided by your SEO results? Learn how you can use blogging, social media and SEO together for even better results than any technique alone.
An introduction to social media marketing for businessAnn Stanley
• Getting started with social media and resources required. We also look at defining objectives.
• Planning and setup of accounts, profiles and tools
• The importance of a content marketing strategy; what will you talk about?
• Platforms and techniques
• Making the job easier with tools and automation
• Measuring and monitoring site traffic, campaign performance, reputation management etc.
• Create an integrated strategy which combines social media and other digital marketing activities
Presentation from e-CBD's workshop "Digital Strategy 2014"
Luke explains how to make the most of social media marketing for your business and maximise the power of Facebook, Twitter, Instagram, Pinterest, Vine and more. Learn why it's so important to think in terms of 'goal oriented social media marketing', instead of social media as a marketing miracle cure!
How Do I Get Followers On Facebook, Twitter, Instagram, Pinterest, Google+ & LinkedIn? Check Out This Slideshare. For more information on social media strategy, check out my blog at www.dgabrielmarketing.blogspot.com and check out my website at www.davidgabriel.branded.me
The Future of Social Media; Jumping Ahead of Your CompetitionShelly Cedarblade
Whether you work for a big business or small one, one thing is clear from the research; social media marketing is here to stay. It is simply not enough to have a presence on social media channels; you need to deliver relevant content to your fans that engages them, encourages them to connect with you, and ultimately take action.
You will learn:
• Which social channels marketers should focus on in the future?
• New social media content features
• Which social media strategies are most effective?
• The best ways to engage your audience with social media
• How to measure the return on your social media investment
• The best social management tools
• How much time you should invest with social media activities
Presentation on marketing, social media and branding that Kate Austin-Avon delivered to the MicroEnterprise Assistance Program at SUNY Adirondack on Tuesday, March 28, 2017.
Kate Austin-Avon of Advokate, LLC presented "Secrets to Social Media Success" to the Adirondack Regional Chamber of Commerce's Leadership Adirondack Class of 2015-2016 at Gracenote in Queensbury, NY, on February 3, 2016.
Consult with Advokate today! www.advokate.net or (518) 353-2121
I'm presenting to the Adirondack Regional Chamber of Commerce's Leadership Adirondack Class this Wednesday. I did this same presentation last year, but this slideshow has been updated with trends predicted for 2017 (chatbots, live streaming, etc.) as well as current MAU rates for Facebook and Twitter.
Want to know what Pinterest is all about?
Wondering how you as a small business can use Pinterest and gain followers?
You will be taken, step by step how to create a business account on Pinterest.
Next : How to connect Pinterest to your facebook account.
Lastly: I will show you how you can gain more followers on pinterest.
I hope you enjoy these slides.
How brands are using Pinterest to drive traffic, sell goods, improve blogger relations and how you can measure ROI of your pinterest program. featuring case studies from Sony Electronics, Chicquita Banana and Hass Avocados
Why Your Social Media Marketing Isn't Working (And How To Fix It) Leonardo
Learn how to fix your B&B's social media marketing and make it work for you with industry experts Darlene Rondeau and Yvonne Halling, founder of BedandBreakfastCoach.com and B&B owner.
Presentation on social media for small business. Includes thoughts on managing both your (personal) professional brand as well as your business' brand. How do you handle each?
Similar to Pinterest Marketing 101 - Amberly Rundell (20)
In this presentation, Digital Marketing Strategist Amberly Rundell reviewls the top 53 social media marketing tips for malls as well as a few of her favorite tools she uses for her clients on a daily basis.
In this presentation, she covers way to optimize your profiles, creative contest ideas, tips to get more engagement online, how to grow your followers, creative content ideas and more!
To learn how you can get a custom social media strategy plan for your shopping mall or retail store, visit us online at www.mannixmarketing.com or give us a call today at (518)743-9424.
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Not only has she worked with major brands such as Walt Disney World, Six Flags and Hilton, her work for clients has been recognized by prominent industry publications. Her high energy and passion for teaching social media is evident in each every presentation she gives. Her goal is simple: to inspire and educate her audience with valuable tips that they can put into action right away!
Looking for a Social Media Speaker for your next event? Contact Amberly Rundell at (518) 743-9424.
www.mannixmarketing.com
In this presentation, Amberly Rundell, Digital Marketing Strategist at Mannix Marketing reveals the power of Instagram Marketing for small businesses. With over 300 million active users, this is one social media giant you can't afford to ignore! Learn tips, tricks and tools for using Instagram for business, including engaging content ideas, Instagram contests, scheduling tools and more.
Find out the most important parts of every website in 2015 and beyond! Does your homepage provide immediate answers? Do you have a mobile-friendly responsive website? Are you showing your people on your website?
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Amberly provides one on one Social Media Consultations for businesses who need help with Facebook, Pinterest, Instagram, Google+, Twitter, and LinkedIn. To receive a FREE quote on social media marketing services, please visit us at www.mannixmarketing.com or give us a call today at 518-743-9424.
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Need help with your social media? Would you like a 1 hour consultation to review your current social media strategy? Visit www.mannixmarketing.com or call (518) 743-9424 today!
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2. Today’s Slides
#giveaway
#SWAG
#Free
Slides will be available after the webinar.
3. Your Host
Amberly Rundell
SEO & Social Media Specialist, Mannix Marketing
Arundell@mannixmarketing.com
4. Mannix Marketing
Mannix Marketing is a full-service internet marketing company that
helps businesses "Get You Found" online! Our team provides website
design, mobile marketing, SEO and social media marketing services.
www.mannixmarketing.com
6. We’re living in a Social Media Revolution….
http://www.youtube.com/watch?v=XH1WQB1gZs8
7. Today’s Agenda
1. What is Pinterest?
2. Benefits of Using Pinterest for Businesses
3. How to Set up an Account
4. Top 10 Tips & Tricks
5. Top 10 Ways To Get More Followers
6. Q&A
8. From a scale of 1-10, how well do you know Pinterest?
18. Pinterest for Services
Tip: Go to Google and search for “Pinterest + your niche” for ideas.
Ex: “Pinterest dentists”, “Pinterest bed and breakfasts”, “Pinterest bathing suits,” etc.
21. Benefits of Pinterest
FACTS
• People like brands MORE after viewing their Pinterest page.
• People are more likely to purchase after viewing a Pinterest
page.
23. Benefits of Pinterest
Spy on Competitors
Boost your website traffic
Promote Specials or Events
Find new Customers
Engage with Current Customers
Stay on TOP of mind awareness
Improve your SEO
Free Marketing
Have other people do your marketing
for you by going viral!!!**
40. What to Pin?
Focus on Original Content
Products
Services
Before & After Photos (Hair dressers, trainers, home improvements, websites, etc.)
Brochures
Videos
“Behind the Scenes” (Ex: How your products are made, your office, employees, etc.)
Screen shots of your blog posts
Infrographics – Statistics within your industry
Instructographics – HOW TO info graphics.
Other pins from businesses in your area
Events going on in your area
Testimonials
41. Think about your customers, their lifestyle, and
what they’d be interested in.
51. Link Anywhere You Want
Where can you link to:
Website
Events
Blog posts
Email Opt-in pages
Product pages
YouTube channel
Facebook Page
59. Add Text to Images
Use keywords in your profile description. (Location, products, etc.)
Melanie Duncan
60. Use the @ symbol
Tag people in your pins with the “@” symbol.
61. Get the App
Download the free Pinterest app on your iPhone or iPad
62. Tips & Tricks
Post Videos to demonstrate the value of what
your products can do.
Tip: To pin videos, click the “pin it” button when your on a YouTube video you like.
65. Tip #1: Direct your Facebook
fans to your Pinterest page.
66. Tip #2: Add links in your email signature
Tip: If you don’t know how to add icons to your email signature, Google “How to add social
media icons to (Outlook/Gmail/AOL) email signature” for instructions.
71. Tip # 7: Including keywords and location in your description will
help you get found in the search engines.
72. Tip #8: Add your links in your About section on other sites
73. Tip #9: Connect Pinterest with your other social media sites
74. Tip #10: Add the Pin it widget to your blog posts and under website images
Advanced
Call us at (518) 743-9424 if you need help doing this!
75. How To Get More Followers on Pinterest
Add Pinterest icon and link in your email signature
Add Pinterest icon to your website
Add Pin it Button on your website, blog posts, etc.
Add links on your Facebook page
Add the Pinterest App on your Facebook page.
(www.woobox.com/pinterest)
Post ORIGINAL PINS
Add to your marketing materials (business cards, brochures,
media ads, etc.)
Word of mouth
Like, repin and comment on others peoples pins
81. Thank you!
Have a question? Feel free to email me at Arundell@mannixmarketing.com
Editor's Notes
Pinterest is the fastest growing site to date.
Pinterest is the fastest growing site to date. Millions of people are going ton Pinterest for inspiration on what to buy.
http://pinterest.com/pin/52284045644000620/
http://pinterest.com/pin/52284045644000620/
http://pinterest.com/pin/52284045644000620/
Pinterest is the fastest growing site to date.
Research shows that people like brands MORE after viewing their Pinterest page. There was an incredible research study and it shows that after participants viewed a brands page it improved there opinion and they were also more likely to purchase something from the brand. So we can look at it like a warming up process.
Research shows that people like brands MORE after viewing their Pinterest page. There was an incredible research study and it shows that after participants viewed a brands page it improved there opinion and they were also more likely to purchase something from the brand. So we can look at it like a warming up process.
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
KW-friendly Board Title that is also imaginative and relevant to your target marketOptimize the description on each board- good for user-experience (setting the tone), and KWsLinks to brand website and other websites: mixture is key here- don’t focus on self-promotion.
http://pinterest.com/pin/52284045644000620/
http://pinterest.com/pin/52284045644000620/
http://pinterest.com/pin/52284045644000620/
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)
STAT: 27 Million pieces of content are shared each day (according to AOL and Nielsen research conducted in 2011)Content is King- content is what we share, like, and react to… create powerful content and engagement is sure to follow!
STAT: 27 Million pieces of content are shared each day (according to AOL and Nielsen research conducted in 2011)Content is King- content is what we share, like, and react to… create powerful content and engagement is sure to follow!
Whole Foods Boards: (1) Link to the website! (2) Link to Twitter to boost Followers (3) Include location to help show up in geo-searches (i.e. Design New York for home designers)
The “Liking” process is a cycle, where the page must attract (visitors), engage (visitors), and generate (likes). Have The Circle of Life song play when this slide starts?*Awareness is the first step in the process of generating “Likes” (people need to know about your page, cause, organization, before they decide to “Like” your content)