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6 Steps to Using
Pinterest in Your
Business
What we will cover this morning…
1. Set up your Pinterest account, and claim your
Pinterest name
2. How to create your Pinboards
3. Finding relevant content to pin and share
4. Finding other Pinners that are relevant to your
business to follow
5. Making life easier for you when sharing 'pins'
6. Overview of business pages
Set up your Pinterest account, and
claim your Pinterest name
• Decent picture
• Headline – 120 characters
• Social media links (not Facebook)
• Claim your Pinterest URL
How to create your Pinboards
Finding relevant content to pin and
share
• Pin = an image added to Pinterest
• Pinboard = a set of themed Pins
• Pinning = the act of visually sharing content
• Repin = reposting somebody else’s pin
• Pin It Button = placed on browser bar, easy to share new
‘Pins’
• Pinner = person who does the sharing
• Use #hashtags in Pinterest
Finding other Pinners that are
relevant to your business to follow
• #Hashtags
• Brands
• Businesses
• Keywords
Making life easier for you when
sharing 'pins' etc.
• Pin It button
• How it works…
Overview of business pages
• Easy to convert
Where do I start?
 Set aside time to
learn about what
you don’t know
about Pinterest
 Set up an
account on social
network
appropriate for
your business
What do I do?
 Set goals eg get 10
followers/connections
each week, and crank
it up when you’re in
the groove
 Post something every
day
 Have SM buttons on
website and any/all
marketing literature
What do I say?
 Information
 Inspiration
 Education
 Something a bit
quirky
 Thank yous and
recommendations
Listen, comment,
engage …
Get more from using social
media in your business
½ day 121 Social Media Training
is normally priced at
£159 + VAT
Book and pay by 26 June and
get the above for £119
All onsite training will incur travel costs
½ day Company Social Media
Training (3-5 people) is normally
priced at £349 + VAT
Book and pay by 28 June and
get the above for £279
All onsite training will incur travel costs

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The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
 

Pinterest 19 june 2013

  • 1. 6 Steps to Using Pinterest in Your Business
  • 2. What we will cover this morning… 1. Set up your Pinterest account, and claim your Pinterest name 2. How to create your Pinboards 3. Finding relevant content to pin and share 4. Finding other Pinners that are relevant to your business to follow 5. Making life easier for you when sharing 'pins' 6. Overview of business pages
  • 3. Set up your Pinterest account, and claim your Pinterest name • Decent picture • Headline – 120 characters • Social media links (not Facebook) • Claim your Pinterest URL
  • 4. How to create your Pinboards
  • 5. Finding relevant content to pin and share • Pin = an image added to Pinterest • Pinboard = a set of themed Pins • Pinning = the act of visually sharing content • Repin = reposting somebody else’s pin • Pin It Button = placed on browser bar, easy to share new ‘Pins’ • Pinner = person who does the sharing • Use #hashtags in Pinterest
  • 6. Finding other Pinners that are relevant to your business to follow • #Hashtags • Brands • Businesses • Keywords
  • 7. Making life easier for you when sharing 'pins' etc. • Pin It button • How it works…
  • 8. Overview of business pages • Easy to convert
  • 9. Where do I start?  Set aside time to learn about what you don’t know about Pinterest  Set up an account on social network appropriate for your business What do I do?  Set goals eg get 10 followers/connections each week, and crank it up when you’re in the groove  Post something every day  Have SM buttons on website and any/all marketing literature What do I say?  Information  Inspiration  Education  Something a bit quirky  Thank yous and recommendations Listen, comment, engage …
  • 10.
  • 11. Get more from using social media in your business ½ day 121 Social Media Training is normally priced at £159 + VAT Book and pay by 26 June and get the above for £119 All onsite training will incur travel costs ½ day Company Social Media Training (3-5 people) is normally priced at £349 + VAT Book and pay by 28 June and get the above for £279 All onsite training will incur travel costs