This document discusses values and strategy. It defines values as conceptions of what is desirable for individuals and groups. Values are influenced throughout life and shape how managers develop strategy. Strategy is a plan to strengthen an organization's position and achieve goals. The document outlines six types of values and notes that corporate strategy must be explicit, shared, and consider opportunities, risks and resources. Personal values influence strategic decisions and a strategy may fail if it does not align with employee values. Managers can self-analyze to understand how their values shape strategic thinking.

2. Introduction of group

3. INTRODUCTION TO THE TOPIC
 Values are conception, implicit and explicit of what an
individual or group regards as desirable.
 It is closely related to our personality.
 It depends from person to person.
 The portion of values are affected at the later stage of
the life.
 Until we face the face to face situations in life we don’t
understand the importance of values.

4. Classification of values
 The values are classified in six different types by
Eduard Spranger- a German Philosopher
 Theoretical Man
 Economic Man
 Aesthetic Man
 Social Man
 Political Man
 Religious Man

5. What do we mean by strategy?
Strategy is grounded in the array of
competitive moves and business
approaches management depends on
to produce successful performance.
Strategy is management’s game plan
for strengthening the organization’s
position, pleasing customers, and
achieving performance targets.

6. Effect on corporate strategy
 Corporate strategy is an explicit and shared
set of goals and policies.
 Each executive tends to behave in his own
way by his own concepts and previously set
goals
 If strategies are not present in corporate
world then there is possibility of
disorganization in company’s operations.

7. Criteria for strategy
 The process by which an individual’s
concept of or feel for his company’s strategy
is formulated includes assessment of
environmental opportunities and risks and
of company resources.
 The manager has to be very much consious
and articulate about the decisions which he
is taking.

8. Without a strategy,
managers have:
No thought-out course to follow
No roadmap to manage by
No action program to produce the
intended result

9. Values in action
 Few strategies of National Duplication Products
Corporation were:
 Slow to moderate company growth
 Emphasis on single product
 An independent agent strategy
 High quality products
 Refusal to compete on price basis

10. Continue…
The top managers had assesses realistically
opportunities, risks and resources of the
organizations.
The managers has to see the opportunity
costs in a very minute way and has to take
decision in a smart way.

11. Consistency and conflicts
 The personal values are basic goals in an
organiztaion.
 They also his decisions concerning
implementing policies.
 The organizations trying to reinvest of
earnings in research and development have
tended to be ineffective against this value
perspective.

12. Elative value affect his thinking about
strategy
bear in mind that corporate strategy in an
explicit and shared set of goal and policy
defining what the company is to achieve and
become in future and how it must operate in
order to rich its goals.

13. Self Analysis
 Manager can self analysis by doing one thing is to
examine himself behavior form time to time with the
question in mind of what values he holds .
 It is because by comparing and contract – testing his
behavior with the behavior of other facing similar
situation and problem is very helpful

15. APPRAISAL ON OTHERS
 The research managers attribute to much higher
scores than scientists gives to themselves
 The managers gives perfect scores to scientists and
executives and exaggerate the value differences.
 A strategy is in danger of failing because it has less
casual support in the value systems.S

16. conclusion
 Personal values are one of the determinants of
decision making.
 Corporate strategy must inspire personal values too.
 The corporation must remain viable as an economic
instituion.
 But the strategies defers from situation to situation.

17.  THANK YOU