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Persuasive Text
 By Linda Buckmaster
When you write, you need to ask yourself
           these questions.


                 Clueless!   “Who am I
 “Why am I
writing? What                writing to?
 is my aim?”                 Who is going
                             to read it?”




 This is YOUR                This is YOUR
  PURPOSE                     AUDIENCE
Example

   Write a leaflet
    for teenagers
     in which you
   persuade them
   the benefits of
     not smoking.


The purpose is key to your writing.
Let’s look at the features of different types of
               persuasive writing…
                 Audience
Can you identify the type of audience the following images are aimed or
                               targeted?
What’s the point ..?

Where to start ..?
          Connectives that explain your views


     Did you know ..?

                                 It’s a known fact ..!
 End it ...!

         Beware of                         Get the
         imitations!                      real deal!
Structuring ideas



Organise your ideas into a sensible order that
allows your writing to flow .....


Using the planning list and frame for a leaflet
can be very helpful:


Let’s start....
Planning list
• My leaflet is about ..
• The purpose is to ...
• The audience will be ...

• The facts about my topic that I
  intend to use in my presentation
  are:

• I will use the following images:
1. Writing frame for a persuasive presentation



                   Slogan/logo

    Introduction

Image
                       Caption



   Facts about the topic
2. Writing frame for a persuasive presentation



         Appeal

         Image

Directions – what the reader should do

               Contact details
Mistakes to avoid ......      Remember to have well
                                 developed paragraphs to
                                enable you to convey your
                               writing ability to the reader,
                                    in this case me (the
Don’t forget to plan out                 examiner).
the key areas you intend
        to cover.
  Look carefully at the
 target audience you are
writing for and adapt your
   writing accordingly.

                                                                   Plan and draft writing
                                                                           Wt/L1.1
                                                                 Present information in a
                                                                  logical sequence, using
                                                                     paragraphs where
                                                                         appropriate
                                                                           Wt/L1.3
                                                                Use format and structure
                                                                  for different purposes
                                                                           Wt/L1.5
                                   Miss Marks                   Use language suitable for
                                                                   purpose and audience
                                  The Examiner                             Wt/L1.4
Peer Assessment


Look back through the writing. Write
a list of all the things you thought
your partner did really well. Include
things linked to the objectives, but
also include things that were not.

Write a list of everything s/he did
right. Give examples.
On Your Post-It
Two Stars & A Wish

Something new you have learnt?

      Something you enjoyed in the
      lesson?


                     What were you unsure of in the lesson?

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Persuasive text movie trailer

  • 1. Persuasive Text By Linda Buckmaster
  • 2. When you write, you need to ask yourself these questions. Clueless! “Who am I “Why am I writing? What writing to? is my aim?” Who is going to read it?” This is YOUR This is YOUR PURPOSE AUDIENCE
  • 3. Example Write a leaflet for teenagers in which you persuade them the benefits of not smoking. The purpose is key to your writing.
  • 4. Let’s look at the features of different types of persuasive writing… Audience
  • 5. Can you identify the type of audience the following images are aimed or targeted?
  • 6. What’s the point ..? Where to start ..? Connectives that explain your views Did you know ..? It’s a known fact ..! End it ...! Beware of Get the imitations! real deal!
  • 7. Structuring ideas Organise your ideas into a sensible order that allows your writing to flow ..... Using the planning list and frame for a leaflet can be very helpful: Let’s start....
  • 8. Planning list • My leaflet is about .. • The purpose is to ... • The audience will be ... • The facts about my topic that I intend to use in my presentation are: • I will use the following images:
  • 9. 1. Writing frame for a persuasive presentation Slogan/logo Introduction Image Caption Facts about the topic
  • 10. 2. Writing frame for a persuasive presentation Appeal Image Directions – what the reader should do Contact details
  • 11. Mistakes to avoid ...... Remember to have well developed paragraphs to enable you to convey your writing ability to the reader, in this case me (the Don’t forget to plan out examiner). the key areas you intend to cover. Look carefully at the target audience you are writing for and adapt your writing accordingly. Plan and draft writing Wt/L1.1 Present information in a logical sequence, using paragraphs where appropriate Wt/L1.3 Use format and structure for different purposes Wt/L1.5 Miss Marks Use language suitable for purpose and audience The Examiner Wt/L1.4
  • 12. Peer Assessment Look back through the writing. Write a list of all the things you thought your partner did really well. Include things linked to the objectives, but also include things that were not. Write a list of everything s/he did right. Give examples.
  • 13. On Your Post-It Two Stars & A Wish Something new you have learnt? Something you enjoyed in the lesson? What were you unsure of in the lesson?