1. EL KTAOUI ZAKARIA

2. Table of contents
Personal Branding :
1.
2.
3.
4.
5.
What is it ?
Why it is important ?
How to create a brand ?
How to communicate your Brand ?
How to utilise your network ?

3. Brands

4. Brands

5. What’s Personal Branding
• The process of developing a “mark” that is created
around your personal name or your career.
• You use this “mark” to express and communicate your
skills, personality and values.
• Powerful,clear,postive idea that comes to mind when
people think of you.
• Its what you stand for-values,abilities,skills and actions.

11. How to create a brand ?

12. Be Consistent

13. Know Your Value

15. How to communicate your brand

19. • In 2011 89% of employers used social media
fo recruiting.
• In 2012 92%.
• 89% of recruiters have hired throw Linkedin,
• 25% via Facebook,15% via Twitter.

20. Examples

22. • Branding is about you.
• A strong personal brand is not about how long
you’ve been building it,but how well you’ve
been doing it.
• Make you feel powerful.

23. Resssources