This document discusses strategies for making lesson content "stick" or be memorable for students. It emphasizes the need to create a desire to learn through hooks, understand content through visualization and modeling, and support memorization through techniques like interleaving and testing. Specific techniques include using stories, facts and cultural references to hook students; chunking and categorizing content visually; modeling answers and having students practice; and testing content in various ways over time to move understanding to long-term memory. The overall goal is to promote the conditions needed for students to understand, learn and remember content effectively.