On-page optimization is the pillar of Search Engine Optimization. As the Search Engines are getting smarter and more intelligent, the process of achieving a good search ranking is getting more complex. There are many factors that contribute to showing up well in search engine rankings, one of the most important of them is the on-page optimization.
Here I’ll tell you the latest On-page optimization rules in 2016 that you should follow in your website.
SEO Audits contain both an internal analysis and external analysis. You gain a general understanding of your share of the SEO market (external), while identifying how well your website is optimized to obtain additional market share (internal).
SEO Audits contain both an internal analysis and external analysis. You gain a general understanding of your share of the SEO market (external), while identifying how well your website is optimized to obtain additional market share (internal).
So you have a website....Did you know that 80% of website owners have not search engine optimized their websites. Watch this presentation about basic search engine optimization
Basics of SEO – Search Engine Optimisation for WordPress
* Understand search results (organic vs paid)
* SEO versus SEM
* Understanding search intent
* Keyword research
* Ways to improve search engine ranking
* Using SEO plugin in WordPress
Presented by Nadia Kerr @keepsmilyn at WordCamp Sydney 2018
Google Search Console: An Ultimate GuideTyler Horvath
Google Webmaster Tools (also called Google Search Console) is a free service offered by Google to help monitor and maintain your websites online presence in Google search results. Using this service isn’t required to be included in Googles search results but it will help to understand how to optimize your website for better search results in Google.
In this guide, I am going to talk about all the features of Google Search Console and how to use it to increase your search presence in Google.
On-page SEO (also known as on-site SEO) refers to the practice of optimizing webpages to improve a website's search engine rankings and earn organic traffic. In addition to publishing relevant, high-quality content, on-page SEO includes optimizing your headlines, HTML tags (title, meta, and header), and images.
A short introduction to SEO we use at Geronimo
What it means, what can you do to help your website. What's SEM and how does it work (the basics!)
Thanks go to Eaon Prichard
What is search engine optimization? How to do Keyword research?
On-page optimization for SEO, Off-page optimization for SEO, How to build links? Link building methods discussed in detail.How to avoid bad links? Social media role in search engine optimization.How to optimize your social networks profile for SEO?
Would you like to find high intent keywords using methods that are proven to be effective?
How would you like to establish a simple yet powerful keyword strategy that will help your target audience find you more quickly?
Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage. We'll show you the finer points of keyword research that can help increase your organic visibility and give your customers exactly what they need, right when they are searching for it.
Watch this webinar and discover how to take your keyword research to the next level.
In this webinar, you’ll learn:
-All about keyword relevancy and intent.
-Keyword research best practices.
-How to identify profitable keywords.
Having a clear keyword strategy is often the biggest obstacle to online success for enterprises and businesses.
Zack Kadish, Sr. SEO Success Manager at Conductor, will deliver an eye-opening crash course on keyword research techniques, tips, and tactics!
What is off page seo and some of it's techniques. Also includes Blackhat SEO and relation with off page seo. Techniques like social media, link building methods, book marking, etc.,
We have moved from copy writing to content writing and SEO content writing. For the sake of beginners/aspiring content writers, I have provided details about SEO content writing.
So you have a website....Did you know that 80% of website owners have not search engine optimized their websites. Watch this presentation about basic search engine optimization
Basics of SEO – Search Engine Optimisation for WordPress
* Understand search results (organic vs paid)
* SEO versus SEM
* Understanding search intent
* Keyword research
* Ways to improve search engine ranking
* Using SEO plugin in WordPress
Presented by Nadia Kerr @keepsmilyn at WordCamp Sydney 2018
Google Search Console: An Ultimate GuideTyler Horvath
Google Webmaster Tools (also called Google Search Console) is a free service offered by Google to help monitor and maintain your websites online presence in Google search results. Using this service isn’t required to be included in Googles search results but it will help to understand how to optimize your website for better search results in Google.
In this guide, I am going to talk about all the features of Google Search Console and how to use it to increase your search presence in Google.
On-page SEO (also known as on-site SEO) refers to the practice of optimizing webpages to improve a website's search engine rankings and earn organic traffic. In addition to publishing relevant, high-quality content, on-page SEO includes optimizing your headlines, HTML tags (title, meta, and header), and images.
A short introduction to SEO we use at Geronimo
What it means, what can you do to help your website. What's SEM and how does it work (the basics!)
Thanks go to Eaon Prichard
What is search engine optimization? How to do Keyword research?
On-page optimization for SEO, Off-page optimization for SEO, How to build links? Link building methods discussed in detail.How to avoid bad links? Social media role in search engine optimization.How to optimize your social networks profile for SEO?
Would you like to find high intent keywords using methods that are proven to be effective?
How would you like to establish a simple yet powerful keyword strategy that will help your target audience find you more quickly?
Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage. We'll show you the finer points of keyword research that can help increase your organic visibility and give your customers exactly what they need, right when they are searching for it.
Watch this webinar and discover how to take your keyword research to the next level.
In this webinar, you’ll learn:
-All about keyword relevancy and intent.
-Keyword research best practices.
-How to identify profitable keywords.
Having a clear keyword strategy is often the biggest obstacle to online success for enterprises and businesses.
Zack Kadish, Sr. SEO Success Manager at Conductor, will deliver an eye-opening crash course on keyword research techniques, tips, and tactics!
What is off page seo and some of it's techniques. Also includes Blackhat SEO and relation with off page seo. Techniques like social media, link building methods, book marking, etc.,
We have moved from copy writing to content writing and SEO content writing. For the sake of beginners/aspiring content writers, I have provided details about SEO content writing.
"Mastering On-Page SEO Optimization for PDFs: A Comprehensive Guide" .pptxPraveen Kurup
"Unlock the potential of on-page SEO optimization for PDFs with our comprehensive guide. Learn how to optimize your PDF documents for search engines, improve visibility, and enhance user experience. Discover proven techniques to incorporate relevant keywords, meta data, internal links, and accessibility features, ensuring your PDF content ranks higher and engages a wider audience. Elevate your digital marketing strategy with the power of on-page SEO"
On page Search Engine Optimaization (SEO)
factors:
image optimization in seo
alt tags in seo
meta tags in seo
web analysis in seo
all according on-page SEO
Delhi Institute of Digital Marketing has emerged as most promising brand of digital marketing in across India.With our existence in the market, we well understand the importance of digital marketing in the digital era and promised to introduce various courses.
THF offers the students a high quality learning environment of international standards. The workshops are well equipped and the courses are designed to meet industry requirements. This ensures a high degree of employability for THF graduates.
Fahim Sayed is an Entrepreneur, digital marketer, Amazon Ecommerce specialist (USA, UK, UAE, India), and Coach at the Institute. learn digital marketing
Training or Digital Marketing Course in Mumbra and Thane at the Institute, I have specialized in Digital marketing. With broad expertise in Advanced Advertising, content marketing, LinkedIn Advertising, Amazon e-commerce, lead generation, Google Ads, SEO, SEM, SMO SMM, Facebook Ads, and social selling, I have a broad range of experience. It is My job to help numerous B2B organizations who are searching for the most comprehensive system to use advanced marketing to track down new Leads and new representatives and how to market their particulars effectively. With me, you can get methodology training, preparation, association administrations, and training all under one roof. "Advanced Marketer and Coach" Best digital marketing course in thane, offers a variety of courses for internet marketing, online entertainment marketing, content marketing, and LinkedIn marketing. Since 2018, I've worked in Digital Marketing and for 3 years with Amazon in the UK, US, and UAE
I can help you develop your Amazon eCommerce Business and profit for the US, UK, UAE, or some other country.
The most memorable time of my life was when I supported a small gathering with over $100K per month- and I changed the destiny of that family to this day.
However, I have also prepared people who haven't earned anything in this business.
An Amazon business is one of the best systems for going into business, making money, and in particular, managing your time.
As soon as we are in touch, I will provide you with a variety of tips, numbers, and ways to help you become an extraordinary financier and entrepreneur.
Specializes in web-based publicity and motorized advertising in Mumbra and Thane and also you will get a digital marketing certificate.
Is your company looking for a Digital Marketing idea designed with enthusiasm and built following the right methodology in addition to SEO, Google Advertisements, Social Media Management, Social Media Consulting, and preparation in Mumbra and thane to meetly address your image according to your guests?
While you have a great deal of crude information from your point and virtual entertainment stages, would you like assistance in developing a motorized promoting system that can decipher the crude data?
Websites, search engine optimization, creative design, virtual entertainment publicizing, and motorized advertising are a few of the services we provide. Because of our specialists, we can expand a brand's print of value, with a more prominent effect in the shortest amount of time.
We foster clever fixes and online entertainment Marketing projects for a wide variety of companies, from small and medium-sized associations to huge companies and incredibly notorious brands.
https://digital-marketing-consultant-fahim-sayed.business.site/?utm_source=gmb&utm_medium=referral
THF offers the students a high quality learning environment of international standards. The workshops are well equipped and the courses are designed to meet industry requirements. This ensures a high degree of employability for THF graduates.
Seo Terminology - On Page - Off Page SEO Concepts - Digital Marketing Courses Atul Sharma
Learn about SEO on page & off page activities, clear your all doubts about seo. Become SEO experts
Join India's 1st Practical Digital Marketing Courses with 100% Practical Assistance at affordable fees. Get all details about digital marketing course syllabus, course duration, fees, Job sectors etc. Digital Marketing is in boom in India, all business turning from off line to online.
Google SERP Features in 2020 (Search Engine Result Page)Md Faruk Khan
The search engine results page (SERP) refers to the list of results that are being displayed by search engines for any given query submitted by a searcher. On the most basic level, it’s the results that are showing up on Google.
Understanding SERPs is a critical component of the SEO professional’s role. By analyzing search results, SEOs will better understand the key components of a result listing and be able to determine the specific requirements to rank.
Bounce Rate and Exit Rate | How to reduce Bounce RateMd Faruk Khan
In this slide I'll tell you What is Bounce Rate and What is Exit Rate ? Also how to reduce bounce rate? Here you'll know about Google Tag Manager.
Also I tell you how to find that your Google Analytics code is working or not. It's very essential lesson for every marketer or business owner who really want to keep your website safe.
Today's slide is about WordPress, so if you have a WordPress blog or if you are planning to have a WordPress blog, this slide is going to help you.
Because I am going to talk about one plugin which is very popular and at the same time, configuring this plugin is a challenge for many newbie.
So this will be helpful for you to understand how to use the plugin and the plugin which I am talking about is 'Jetpack'.
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If you buy a hosting from Namecheap and want to create a business email like supprot@yourdomain.com then this slide will help you to create it step by step.
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Here I can try to describe the whole process of "How to create a Upwork profile" and "How to bid a Upwork job". Also I describe the process how to verify Upwork account and additional video add process.
This slide is very helpful for the beginner at Upwork.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
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Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
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Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
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Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
On-Page Optimization | SEO On page
1.
2. • Title Tag
• Meta Description
• Meta Keyword
• Heading Tag
• Image Alt Tag
• Internal Links
• URL/Permalink Structure
• Anchor Text
• Content Optimization
3. • Title tags—technically called title
elements—define the title of a document.
Title tags are often used on search engine
results pages (SERPs) to display preview
snippets for a given page, and are important
both for SEO and social sharing.
• Code Sample:
<head>
<title>Example Title</title>
</head>
• The title element of a web page is meant to be an accurate and
concise description of a page's content.
• https://moz.com/learn/seo/title-tag
4. • Length: 60-65 char / 512 px
• Title tag contains important keywords
first then Brand name.
• Meaningful and relevant with page
content.
• Use only pipes (|) to separate
important keywords/phrase (no
comma(,), underscore(_), dash(-) or
any other sign).
• Don’t duplicate title tags. Use unique
for every page.
• Try to avoid Stop Words.
5. • Sign in to Blogger.
• Go to template> edit html> proceed.
• Now find this html code.
<title><data:blog.pageTitle/></title>
And replace it with this.
<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> | <data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>
• Now click on Save template.
6.
7. • Meta descriptions are HTML attributes that provide concise explanations
of the contents of web pages. Meta descriptions are commonly used on
search engine result pages (SERPs) to display preview snippets for a given
page.
• Code Sample:
<head>
<meta name="description" content="This is an example of a meta
description.">
</head>
• Tool:
http://www.seocentro.com/tools/search-engines/metatag-analyzer.html
8. • It’s a short description
about your page content.
• Recommended length 150
char.
• Try to write unique
description for every page.
• Put your main keywords
first.
• Tools: Character Counter
http://www.javascriptkit.com/script/script2/charcount.shtml
9. • Meta Keyword are not applicable at present time.
• Meta Keywords are a specific type of Meta tag that appear in the HTML code
of a Web page and help tell search engines what the topic of the page is.
• The most important thing to keep in mind when selecting or optimizing your
Meta keywords is to be sure that each keyword accurately reflects the content
of your pages.
• Meta keywords were devalued by Google because they were being abused by
site owners and marketers.
• Code Sample:
<html>
<meta name="keywords" content="wood, furniture, garden, garden-table, etc.">
</html>
10. • "Keyword stuffing" refers to the practice of loading a webpage with keywords
or numbers in an attempt to manipulate a site's ranking in Google search
results. Filling pages with keywords or numbers results in a negative user
experience, and can harm your site's ranking.
• Look at the keyword stuffing example below:
Are you looking for cheap running shoes? If you’re looking for cheap running
shoes, look no further. Our cheap running shoes website is the best place to order
your new cheap running shoes. Feel free to check out our selection of cheap
running shoes from our cheap running shoes selection below.
11. • 'h' means Heading . A very important factor affecting on-site SEO is the
use of heading tags.
• Having a clear hierarchy in your heading tags will make it more user
friendly. Search engines might also understand better which parts of the
content are connected to each other and which are separate because of
this.
• Search engines first focus on h1 and then h2. h1 is most commonly used
for blog title and h2 for blog description, post title and some others.
Recommended: Try to use only one H1 tag in a page.
12. • Go to your Blogger > Design > edit html
• Click anywhere inside the html page and then press Ctrl+f, see the top of the
right corner a text box is appear.
• Click on the text box and write .post h3 and press Enter.
• If it is highlight any .post h3 then change it into .post h1. If no result found
then go to the next steps.
• Again click on the text box and write <data:post.title/> , now you should be
able to find this one enclosed in h3 tag. Change all the h3 tag into h1 tag.
• Finally when you convert all tags from h3 to h1 then click on Save button and
let’s check it out!!! Your all title tag should be now into h1 tag by default, you
don’t need to change it again.
13. • A picture might be worth 1,000
words, but only if it gets seen and
only if it will benefit your business to
rank for image search.
• Search engines don’t understand any
images. It can only read texts and
codes. So here you do image
optimization to let the search engine
knows that is an image.
• Image relevancy is important when it
comes to image optimization for SEO.
14. • Image file type/format should be .jpg or .png.
• You should rename your image when you download it from others site.
Rename it with dash/hyphen (-) sign, for example: red-apple-image.
• Image length not should be more than 100KB for a large size images, 50KB
for a medium size images and 30KB for small images.
• Do some changes (image size, text), if possible.
15. • When you click on the image, properties option will show the right
corner, click the properties option.
• Here you will see two text bars, first one is Title and the other one is Alt
tag. Do not put the same text for both title and Alt tag. Putting your
targeted keywords for both. Try to keep it 3/4 words in the Alt tag.
Don’t use any Stop Words or any kind of sign for alt tag.
• https://www.feedthebot.com/tools/
16. • Pages URL can get you extra attention for both search engines and
users.
• Make sure you put your main keywords in your URL.
• Don't make a lengthy URL.
• Always try to make it within 25 characters.
• Always try to avoid putting Stop Words in your URL.
• Google bots don’t prefer that type of URL which contains more
forward slash (/).
• Change your permalink before you publish the post.
17. • When you write a new post in the right side under Post settings options you
find the permalink option. Click on the Permalink option.
• It is by default created an automatic permalink for you. If you want to change
it then click on custom option.
• Here in the text field you write your URL. Use only dash (-) to separate word.
• After writing your page permalink click on "Done" button.
18. • Anchor Text is the visible, clickable text in a hyperlink. In
modern browsers, it is often blue and underlined.
• If two links are targeting the same URL, only the anchor
text used in the first link is counted by Google.
19. Internal Links are hyperlinks that point at
(target) the same domain as the domain that
the link exists on (source).
20. • Internal links are most useful for establishing site architecture and
spreading link juice.
• If your internal link is well optimized then you can keep your
visitors for a long time in your pages. For this your pages bounce
rates will decrease.
• If your website/Blog pages enrich with full of content, then you
should put minimum two and maximum six internal links in a page.
But it’s important to give more importance with pages relevancy.
• Always try to use text links not image as a link.
• Be careful; don’t link with a page twice because Google only count
the first one, so the second one is wasted.