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Gerd Leonhard
           Futurist, Author
                     & CEO
           TheFuturesAgency

  #askgerd *ask me anything!

Big Data - Big Mobile . Big Social.
Big bucks - Big noise - Big machines? 
The Future of the Internet
Us
    Us




D a t a
Next 3 years: SoLoMo Re-Imagination of...everything:)




 Source: Mary Meeker State of the Internet Report 2012 / KPCB
* Meme started by Clive Humby AMA
Big Money @ Big Data = Big Temptation
Big Data: we must do better than Big Oil!
Big Data: we must do better than Big Oil!
“If you take more out than you put in
   the ecosystem eventually fails”
                Tim O’Reilly
The center of growth will shift
Get ready to become a really global brain;)
“If you don’t measure the right thing,
     you don’t do the right thing”
              Economist Joseph Stiglitz
From stuff to bits
The future is already here!




Cloud-Everything
First media, now... stuff
Data, Design and Emotions become the real assets
Brands: The Intangibles take over: Likes. Love. Sentiments




         Image via Carola Riegler on Flickr
But ‘Liking’ is a lot more complicated than this...
Touching
  data
changes us
Mobile devices are becoming External Brains

In-Hand ➲ With-Voice ➲ On-Glasses
    ➲ On-Iris ➲ Implanted ➲ ?
Do you agree or disagree?
We will be able to (re)-engineer ourselves - and our planet, too
What purpose should ‘amazing technology’ have?




         Source: YouTube ADmented Reality - Google Glasses Remixed with Google Ads
The future is already here!
                Google Glass 1955?
Human-to-
  Data-to-Human
     Interfaces
i.e. Sense-Making
The future is already here!
How will humans interface with very smart,
 fast, friendly and powerful data ie machines?




                                  data oil
Real machine intelligence is coming within reach
What will
 define
‘human’
  5 years
from now?
NOT Science Fiction?
‘Internet Inside’ ETA: 3-5 years
Language barriers becoming a thing of the past...?




    Source: Youtube/Docomo
Re-Imagining Human-Data Relationships
From centralized to de-centralized
Locked   Loose   Liquid
The Future of Data: Decline of
  Empires, Rise of Networks
The new ‘inter-relating’
The new ‘inter-relating’...


             Rise of the ‘Global Village’




                              Ai Wei-Wei Gangnam style on Youtube @aiww
New Data
       New Media   Ecosystem
       Ecosystem
                                 New Energy
                                Ecosystem


New Education
Ecosystem                      New Money
                               Ecosystem
Networked Business Models - or bust
From independent to interdependent




  Video via Youtube, Tiffany Shain: Connected the Film
The Big Data Society?
http://www.wired.com/autopia/2010/09/bump-is-a-social-network-for-your-license-plate/
Totally just the tip of the iceberg...
Every thought in the open...?
Data spills are becoming increasingly likely
Do you agree or disagree:
We can rely on algorithms to measure most of what and who matters
The ‘hedonic treadmill’ will get old :=)
But the Publicy Default is accelerating
But regardless of value, control and trust
we will probably start paying real $ for privacy




    Source: Embleton Banksy on Flickr
Sense-Making | Curation | Filtering
The future is already here!




                                            Thanks for
                                            your time!
                                             • gerdfuturist.com
                                             • thefuturesagency.com
                                             • gerdtube.com (video)
                                             • slideshare.net/gleonhard
                                             • Download: Futurist App
                                                  D E S I G N :
                              Special thanks to my designer, Gary Alpern / Alpern Creative

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