Jez jowett social media, digital, sports and marketing predictions for 2012
Description Predictions and trends for 2012 and 2012+ in sports marketing, social media, digital, entertainment. What are the trends for 2012 and beyond ? Many may well be in development. Many may have been tried and failed. Many will never make it past this collection of slides. But all of them, in my opinion, are better to have been considered and discounted, than to have never been thought or talked out loud. Topics covered include:- Social media beyond fans and likes (to engagement metrics) Social media strategy, not tactics The Social Olympics 2012 (London) Facebook for things and collectors Google + for brands Predictive Filtering & Smart Suggestions Google Goggles, layers, and augmented reality 2 screens Digital Concierge Social Media Concierge Silly abbreviations agile content the year of mobile Voice activation and voice recognition algorithms digital amnesty day social commerce with CSR location based software (LBS) my web, applications snap and shop, picture recognition storage clouds linkedin social media b2b2 social media measurement, social media ROI 2011, social media RO1 2012, ROSS, return on social spend Compiled by Jez Jowett, Social Media Director at Havas Sports & Entertainment (all the opinions and thoughts contained in this presentation however remain my own, and in no way reflect HSE) To follow me i'm on Twitter here : https://twitter.com/#!/Jezmond To connect with me on Linkedin i'm here : http://uk.linkedin.com/in/jezjowett To mail me jezjowett@hotmail.com I welcome all suggestions, comments, opinions, discussions, challenges to the attached. many thanks jEZ Coming soon: Social media predictions 2012 social media review 2011 social media case studies 2011
![[object Object],[object Object],Social Media & Marketing Predictions 2012 and beyond Jez Jowett (@Jezmond) All of these may actually become irrelevant if Nostradamus ' prophecies about the end of the world and Mayan Calendar happens on 21 December 2012, as speculated. Rather than worry about doom and gloom, I’ve always preferred to be optimistic, happy and have an opinion, to stimulate conversation and learn more.](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Jez jowett social media, digital, sports and marketing predictions for 2012
- 1. Social Media, Sports Marketing, Brand Entertainment Predictions for 2012 Jez Jowett
Editor's Notes
- Social media predictions, social media and marketing predictions, social media 2011, social media 2012, predictions 2012, jez jowett, Jezmond, jezmondo, cakegroup, Havas sports & entertainment, social media review of 2011, anewlifeinitaly, sports marketing, social media and sports marketing,
- Social media, Facebook, Facebook likes, facebook engagement, facebook friends fans, social CRM, social engagement, community building, social commerce, social media shopping
- Social media strategy, social media strategy 2011, social media strategy 2012, social media director, social media guidelines, social media strategy not tactics, SoMe
- London Olympics 2012, social media olympics 2012, SoMe2012, SoMe London Olympics 2012, sports marketing london 2012, havas sports & entertainment, sports marketing olympics http://www.flickr.com/photos/31808226@N05/6130296771/
- Facebook for things, collectable Facebook, Facebook objects
- Google, Google plus, Google+ versus Facebook, Google Plus, Social media in APAC, social media in BRIC
- Predictive filtering, behavioral diagnostics, social media concierge. Jezmond, jez jowett
- Google goggles, layers, augmented reality,
- Dual screen, 2 screen, digital tv,
- Digital concierge, social PA, i-google, http://yoursocialmediaconcierge.com/
- Mocial, freach, vreal, social media guru
- Digital production, digital our-sourcing, agile content,
- Pranav mistry, the sixth sense, mobile 2012,
- Voice activation http://www.youtube.com/playlist?list=FLFNmwl4OR6YyrGzr9gKp90w&feature=mh_lolz
- Algorithm, Google algorithm, Russian hackers,
- Digital amnesty day, switch off, unplug day,
- Social commerce, social shopping, Groupon, csr,
- Geo location, LBS, social presence,
- Mobile applications, android applications, my web
- Snap and shop, scan and shop, picture recognition, fashionista’s, picture recognition,
- Virtual clouds, storage advisors,
- Linkedin, SME,
- Return on investment, ROI, digital ROI, social media ROI, social media budgets, return on social spend, ROSS, R.O.S.S. , algorithm, value exchange, value equation,
- Social media ROI, YOY