This document discusses trends in internet usage in Vietnam. It notes that over 30 million people in Vietnam now use the internet, more than the populations of Australia, New Zealand, and Singapore combined. It states that the majority of customers are online and increasingly accessing the internet via mobile phones and devices. People are using the internet for social networking, chatting, and searching for information about products. The document encourages companies to ensure their online presence and digital strategies are engaging customers who have increasingly moved online.
Presentation for a speech I had in an important private banking event in October 2018.
How will be banks tomorrow? How will be their customers?
What has a bank to do in order to be ready for new coming customers?
Think the IoT is just for the biggest retailers? With new applications and devices entering the market, the IoT presents possibilities for retail and hospitality businesses of any size. Unlock the power of POS, digital payments and the future of retail with IoT! Tune in to learn more: http://ow.ly/CnGx306d6u2
Presentation for a speech I had in an important private banking event in October 2018.
How will be banks tomorrow? How will be their customers?
What has a bank to do in order to be ready for new coming customers?
Think the IoT is just for the biggest retailers? With new applications and devices entering the market, the IoT presents possibilities for retail and hospitality businesses of any size. Unlock the power of POS, digital payments and the future of retail with IoT! Tune in to learn more: http://ow.ly/CnGx306d6u2
Via: Retail Customer Experience
As our 2016 Retail Future Trends Report revealed, 2016 was once again a year of innovation amid a
competitive time for retailers that are online, offline and moving into the omnichannel realm. Mobile,
as well as data analytics and Internet of Things (IoT), hit home with retailers striving to drive a better
customer experience.
Consumers still are focused on a retailer’s website for product research; however, as this Top 100
report illustrates, they’re also increasingly using smartphones and other mobile devices.
The trends data revealed 35 percent of consumers believe it is very important for a retailer to have
both a brick-and-mortar and online presence. That consumer expectation may be a big reason
Amazon, which again took home the top honor in this Top 100 survey, is moving into the brick-andmortar
realm after over two decades of pure e-commerce strategy.
Mobile Wallet and payment applications are poised to change the way consumers pay. This is driving substantial investment in the space with over $700 million flowing into private companies over the past three years and an estimated $1 billion into corporate initiatives and JVs like ISIS, MCX, Google Wallet, and PayPal mobile.
This report takes an in-depth look at how the industry landscape is evolving and some of the key trends driving innovation.
Future of Payments - Retail 2.0 (May 2014)Peter Gonzalez
The Retail Technology landscape is ripe for change due to (1) new tablet and mobile systems beginning to mature and proliferate, (2) eCommerce achieving scale and fundamentally changing the way retailers operate their business, and (3) an accelerating upgrade cycle driven by EMV and the end-of-life for Windows XP. This creates opportunities for new entrants with innovative next generation and omni-channel solutions to quickly gain traction and force massive shifts in global market shares.
The role of technology in fostering e commerce business growthSnehaDas60
The retail sector has gone through tremendous changes in the last ten years. We have also seen a significant hike in the growth of e-commerce industries. The industry has recorded humongous sales figures and increased demand.
According to the e-commerce development stats, worldwide e-commerce sales had reached 4.1 trillion U.S. dollars worldwide in 2020, and it will continue this whooping growth with $5 trillion in 2022.
We have to say that that e-commerce potential is undeniable. The industry has helped many businesses as well as the country in boosting economies. Its applications are diverse and encapsulate almost every business and sector.
Let’s see how this technology is fostering e-commerce growth in society,,,
Via: Retail Customer Experience
As our 2016 Retail Future Trends Report revealed, 2016 was once again a year of innovation amid a
competitive time for retailers that are online, offline and moving into the omnichannel realm. Mobile,
as well as data analytics and Internet of Things (IoT), hit home with retailers striving to drive a better
customer experience.
Consumers still are focused on a retailer’s website for product research; however, as this Top 100
report illustrates, they’re also increasingly using smartphones and other mobile devices.
The trends data revealed 35 percent of consumers believe it is very important for a retailer to have
both a brick-and-mortar and online presence. That consumer expectation may be a big reason
Amazon, which again took home the top honor in this Top 100 survey, is moving into the brick-andmortar
realm after over two decades of pure e-commerce strategy.
Mobile Wallet and payment applications are poised to change the way consumers pay. This is driving substantial investment in the space with over $700 million flowing into private companies over the past three years and an estimated $1 billion into corporate initiatives and JVs like ISIS, MCX, Google Wallet, and PayPal mobile.
This report takes an in-depth look at how the industry landscape is evolving and some of the key trends driving innovation.
Future of Payments - Retail 2.0 (May 2014)Peter Gonzalez
The Retail Technology landscape is ripe for change due to (1) new tablet and mobile systems beginning to mature and proliferate, (2) eCommerce achieving scale and fundamentally changing the way retailers operate their business, and (3) an accelerating upgrade cycle driven by EMV and the end-of-life for Windows XP. This creates opportunities for new entrants with innovative next generation and omni-channel solutions to quickly gain traction and force massive shifts in global market shares.
The role of technology in fostering e commerce business growthSnehaDas60
The retail sector has gone through tremendous changes in the last ten years. We have also seen a significant hike in the growth of e-commerce industries. The industry has recorded humongous sales figures and increased demand.
According to the e-commerce development stats, worldwide e-commerce sales had reached 4.1 trillion U.S. dollars worldwide in 2020, and it will continue this whooping growth with $5 trillion in 2022.
We have to say that that e-commerce potential is undeniable. The industry has helped many businesses as well as the country in boosting economies. Its applications are diverse and encapsulate almost every business and sector.
Let’s see how this technology is fostering e-commerce growth in society,,,
HOW CONSUMERS USE DIGITAL TECHNOLOGY AND ITS IMPACT ON THEIR LIVESCeriseUpham
HOW CONSUMERS USE DIGITAL TECHNOLOGY AND ITS IMPACT ON THEIR LIVES
Access to the internet
Digital devices used by audiences?
How consumers search for information?
What consumers buy online?
Online video consumption
Consumer trends
The eCommerce Trends 2020 report is a comprehensive guide through emerging technologies in the world of online sales. It is based on the extensive research, run by Divante and Kantar, among over 250 eCommerce experts representing 8 countries. The report is complemented with trends rankings, implementation examples, and opinions from 20 independent experts.
Key learnings:
- Going Mobile for higher CR
- The future lies in AI
- Security is at stake
- Asia sets the new standard
- Technology natives win
and more!
Download full version: https://divante.com/ecommerce-trends
Winning over and keeping the new ‘always-on’ consumer has become the business imperative at the digital frontier. In the new era of digitalization it is a substantial challenge to reach the multitasking, screen agnostic and much more demanding customer. Recognizing this trend and aiming for digital growth is now a key factor for success.
Our discussion paper shows the importance of digitalization for businesses – B2B as well as B2C. It provides insights about how to exploit new potentials by using globeone’s tools ‘Digital Performance Leadership Measurement’, ‘Digital Consumer Journey’ and our ‘Corporate Website Evaluation Model’.
The COVID-19 pandemic has created a new normal in retail. Social distancing and lockdowns have changed retail consumer dynamics and behaviour dramatically – which calls for an equally dramatic change of our business model to stay relevant.
In this webinar, Implement and ustwo will be joined by Kenneth Nørgaard, CEO of BabySam, when we dive into what a winning retail consumer experience post COVID-19 will consist of. We will share observations and cases that will guide our projections for the new normal of retail.
Mobile Goes Mainstreet: Consumers Lead the Way — Key Trends and Investment Op...Linda Gridley
The number of smartphone users in the U.S. is consistently growing and the connected user is turning to mobile more and more frequently for everyday consumption. Global mobile data traffic is predicted to increase 26-fold between 2010 and 2015. Smartphone and tablet revenues overtook traditional desktop and laptop revenues in 2013. At the same time, the amount of time users are spending on mobile daily is increasing. Mobile commerce sales are reaching all-time highs, and now represent 12% of total digital commerce, while mobile traffic represent about 40% for major eCommerce retailers such as Amazon, eBay, Apple, and Walmart.
The mobile industry was unquestionably the most important growth channel across digital media. Some of the most important trends we’ve seen in the sector include:
Average mobile (plus tablet) time spend now equal to desktop
Mobile is no longer just for gaming. Growing number
of use cases and apps hitting mass adoption— utilities, productivity,shopping, media & entertainment
Total mobile ad revenue grew twofold in 2013, and still only represents 2% of total ad spend but 12% of total media time spend
Strong M&A and funding environment – First $1bn M&A deal in mobile. Q3’13 was record quarter for mobile
Digital media leaders such as Facebook and Twitter realigned their organizations to mobile over the past two years and now see 40% plus of their revenue from the mobile channel
The evolution of mobile as the next computing platform is just beginning to take shape, bringing new billion market opportunities to the digital media ecosystem. We believe it is still early in this evolution and expect to see new technologies and innovative applications to fuel continued growth over the next five years.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
3. 3
1. Where have your customers gone?
They’ve gone online.
2. How are they getting there?
Increasingly via mobile.
3. What are they doing there?
Networked, active, loud... & looking for you.
4. Where are you?
And what are you doing about it?!
4 Simple Observations...
5. Over 30 million internet users in Vietnam...
5
That’s more than the total populations of Australia,
New Zealand, & Singapore combined.
That’s surely an audience worth talking to, right?!
6. In urban areas, more are online than not at 58%.
6
Base: All Urban RespondentsSource: Cimigo NetCitizens Study 2012
7. From wet-market shopper to credit-card holder, the
majority of your customers are likely to be online...
7
Base: Urban users of stated categorySource: Cimigo NetCitizens Study 2012
8. Key Decision Makers & Influencers for household
brand-purchases are predominantly online...
8
Base: Urban Key Decision Maker/Influencer for household purchase of stated categorySource: Cimigo NetCitizens Study 2012
9. Where have your customers gone?
They’ve gone online.
9
So what?
There is a significant online audience for your
category.
You probably need to take advantage of that.
11. PCs and Laptops remain the key portal...
11
Base: Urban online consumers
81%accessed via
the good old PC.
Source: Cimigo NetCitizens Study 2012
48%via laptop
12. But, there is a mobile revolution going on...
12
48% have accessed the
internet via mobile phone
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
of whom
31% via non-smart phone
25% via smart phone
13. Will the small screen take over?
13
29% in Metro Cities
23% in Tier 2 Cities
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
28% in Metro Cities
33% in Tier 2 Cities
14. 14
At home At work Wherever
WiFi
Wherever
3G/GPRS
The home & workplace remain key
environments, but mobility has gained...
84% 31% 30% 30%
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
15. How are they getting there?
Increasingly via mobile.
15
So what?
You can be with your customer, wherever they
are.
17. Your customers are online every day of the week
giving you ample chance to reach them.
17
Mon Tues Weds Thurs Fri Sat Sun
67%every day
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
18. And they are not quiet. Giving you ample
chance to open a dialogue.
18
48% chatting weekly
45%socially networked
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
19. They are increasingly searching for key
information on the move...
19
Of those who access via mobile...
25% have looked up a product in-store
19% have price-checked a product in-store
Base: Urban online consumers
20. Consumers are probably looking for you now...
20
75%say the internet
helps them find out about new products
Base: Urban online consumersSource: Cimigo NetCitizens Study 2012
21. What are they doing there?
They are active, networked, loud...
& they are probably looking for you.
21
So what?
Help them find you and not your competitor.
Engage, communicate, & meet that need.
23. Questions worth asking for 2013...
23
1. Is your communication & brand engagement strategy
taking online sufficiently into account?
2. Are your online assets currently building brand and
product understanding effectively?
3. Are your online assets suited to the mobile revolution
and are they easy to use via tablet or phone?
4. Have you considered a POS online strategy to help
consumers make their choice, e.g. with QR codes?
5. Do you sufficiently understand how consumers are
using the internet to engage with your brand?
28. 28
consumer-rooted growth
Online Panels
45 Consultants
130 Full-time staff
12 Qualitative Specialists
5 Call Centres
Face-to-face
…put the consumer into the boardroom to deliver
650 Fieldworkers
Cimigo’s extensive set of resources and expertise...
29. Cimigo delivers a full range of services to ensure your
business remains connected to your consumers
Motivational research
Market scoping and segmentation
Concept testing
New product development
Brand positioning
1. Consulting Services
Market tracking
Product optimisation
Brand equity
Touch point management
Customer loyalty
2. Research Services
Ethnography
Accompanied shopping
In-depth interviewing
Focus groups
Vox pops
Telephone interviewing
Street intercepts
Mystery shopping
On line surveys
Social media tracking
30. 30
Net-gains for Brand Value
And for stronger consumer engagement &
intelligence.
www.facebook.com/CimigoVietnam
@cimigovietnam
www.linkedin.com/company/cimigo
www.chaocimigo.vn
31. 31
We look forward to
talking with you.
cimigo.com
The Voice of the Customer
Editor's Notes
Thank you very much for inviting me to speak today.My role here is to outline the background of online usage & behaviour in Vietnam.I have four very simple observations for you to take away.Where have your customers gone? They’ve gone online.How are they getting there? Increasingly via mobile.What are they doing there? They’re networked, active, loud. And they are looking for you!Where are you? What are you doing about it?
There are over 30 million internet users in Vietnam.This is more than the combined populations of Australia, New Zealand, & Singapore combined.This is surely an audience that is big enough that you would want to talk to them, right?!
These results are taken from our annual NetCitizens study of nearly 6000 people in Urban Vietnam.Nearly 6-in-10 are now online.
We have found that from wet-market shopper to credit-card holder, the majority of your urban customers are likely to be online.
Sometimes we’ve heard it from brand-owners saying “but my target group isn’t online”.Often it is companies who are selling to “housewives” that say this.However, the modern Vietnamese housewife – who is still the household purchase decision maker – is actually online.Whether it is for household care products, TVs, or shampoo – the customers are online.Surely then, online is a potential vehicle to reach and engage your customers.
Where have your customers gone?They’ve gone online.So what?There is a significant online audience for your category. You probably need to take advantage of that.
With the low cost of PCs, they have become a dominant access point.Though nearly half are also accessing the internet through laptops.
Significantly though, mobile access has rocketed forward.48% have accessed via a mobile phone.Of which 31% is non-smart phone and 25% is smart phone (clearly an overlap of dual access).Incidentally, tablet is at about 4%.
Whilst smartphone usage in Tier 2 cities lags behind Metro, probably because of cost.1/3 of people in Tier 2 cities are accessing via non-smart phones.Increasingly then, we’re seeing the small-screen begin to take over.And we suspect this is happening in rural as well.
These are the top “places” for accessing the internet.Internet cafes are now pushed down to 5th place.Mobile access, whether wifi or network has become increasingly strong.
How are they getting there?Increasingly via mobile.Your communications will need to work across multiple platforms – access from home via PC still dominates.But there is a massive opportunity now on the small screen – not just in key cities but also secondary ones too.
Once people are online, they are online a lot – 2/3 are accessing every day.And they spend, on average over 2 hrs online per day.
Half are regularly engaging in chat with friends and contacts.Half are members of social networks.This is a great chance to open dialogue with them.But it is also a huge risk too – as they may also talk negatively about your brand.
People are increasingly using their mobile to find out about products and services in store; as well as price checking.Is it easy for them to find out about you?Are you utilising the media to make an impact at the point of purchase?
And the reality is, they are probably out there looking for you now.The internet has become a key source of information about new products and services that are available.
What are they doing there?They are active, networked, and loud.And they are probably looking for your brand now.So what?They want to find out more. Try and meet that need. Make sure it is you that they find and not your competitor.
Is your communication & brand engagement strategy taking online sufficiently into account?Are your online assets currently building brand and product understanding effectively?Are your online assets suited to the mobile revolution and are they easy to use via tablet or phone?Have you considered a POS online strategy to help consumers make their choice, e.g. with QR codes?Do you sufficiently understand how consumers are using the internet to engage with your brand?