Google have release Google Analytics 4. The biggest differences in that Google Analytics 4 includes a new data model that changes the way data is collected, stored and filtered. Google has promised plenty of new features over coming months, but here some of the big new things you'll find in GA4. Read the full post at https://bit.ly/Google-Analytics-4
Google Analytics Academy serisinde bu hafta;
https://www.notion.so/Kaynak-D-k-manlar-4f92b5b37e6a4280a238591ed8066f1a
Google Analytics üzerinde topladığımız veriler neden yanıltıcı olabiliyor? Nelere dikkat etmeliyiz? üzerine sohbet ettik.
GA4.0 'ın "The next generation of Google Analytics" olarak anılmasının sebepleri neler?
GA4.0 ile hayatımızda neler değişecek? Neden önemli?
Mevcut hesabı nasıl upgrade edebiliriz? Hangi şirketler önceliklendirmeli?
GA4.0 ile birlikte daha çok duyacağımız "engagement rate", "automatic events", "server side" terimleri
Advanced Google Analytics 4.0 by Aviso DigitalSumeet Mayor
Advanced Google Analytics facilitates Data Collection and processes it into readable reports. Custom Dimensions, Custom Metrics, and Event Tracking help collect data that's specific to your business. It demonstrates more advanced analysis techniques using segmentation, channel reports, audience reports, and custom reports, as well as marketing strategies like remarketing and Dynamic Remarketing that show ads to customers who have visited your website.
• Data Collection and Processing
o Google Analytics data collection
o Categorizing into users and sessions
o Applying configuration settings
o Storing data and generating reports
o Creating a measurement plan
• Setting Up Data Collection and Configuration
o Organize your Analytics account
o Set up advanced filters on views
o Create your own Custom Dimensions
o Create your own Custom Metrics
o Understand user behavior with Event Tracking
o More useful configurations
• Advanced Analysis Tools and Techniques
o Segment data for insight
o Analyze data by channel
o Analyze data by audience
o Analyze data with Custom Reports
• Advanced Marketing Tools
o Remarketing
o Better targeting with Dynamic Remarketing
This presentation will give you a quick high-level overview on how to set up Google Analytics 4, setting filters and conversion events, and how to read standard GA4 reports — all with a view to helping you see the importance of having this in your school's marketing toolkit.
Preparing for GA4 - The Future of Google AnalyticsJason Dodge
Delivered to the DMA West Tech Summit '23 attendees, the presentation is intended to show the big differences between universal analytics (UA) and GA4. What marketers need to be aware of when making the transition, how to create custom events in GA4 and GTM. This presentation also covers reporting at a high level, with lists to resources for further learning.
an outline of the differences between the new google analytics 4 and the old universal analytics and my recommendation for next steps. It's mainly for shopify stores, but it can be applied to all businesses.
Columbus Web Analytics Wednesday - Google Analytics 4Tim Wilson
Presentation by Ken Williams and Cory Watson at Columbus Web Analytics Wednesday on 08-Jun-2022. The session was an overview of Google Analytics 4 and the main steps organizations should go through in order to adopt the platform, with Google's Universal Analytics slated to go away in July 2023.
Details at https://www.cbuswaw.com/june-2022-google-analytics-4-meetup-and-bonus-seminar
Google have release Google Analytics 4. The biggest differences in that Google Analytics 4 includes a new data model that changes the way data is collected, stored and filtered. Google has promised plenty of new features over coming months, but here some of the big new things you'll find in GA4. Read the full post at https://bit.ly/Google-Analytics-4
Google Analytics Academy serisinde bu hafta;
https://www.notion.so/Kaynak-D-k-manlar-4f92b5b37e6a4280a238591ed8066f1a
Google Analytics üzerinde topladığımız veriler neden yanıltıcı olabiliyor? Nelere dikkat etmeliyiz? üzerine sohbet ettik.
GA4.0 'ın "The next generation of Google Analytics" olarak anılmasının sebepleri neler?
GA4.0 ile hayatımızda neler değişecek? Neden önemli?
Mevcut hesabı nasıl upgrade edebiliriz? Hangi şirketler önceliklendirmeli?
GA4.0 ile birlikte daha çok duyacağımız "engagement rate", "automatic events", "server side" terimleri
Advanced Google Analytics 4.0 by Aviso DigitalSumeet Mayor
Advanced Google Analytics facilitates Data Collection and processes it into readable reports. Custom Dimensions, Custom Metrics, and Event Tracking help collect data that's specific to your business. It demonstrates more advanced analysis techniques using segmentation, channel reports, audience reports, and custom reports, as well as marketing strategies like remarketing and Dynamic Remarketing that show ads to customers who have visited your website.
• Data Collection and Processing
o Google Analytics data collection
o Categorizing into users and sessions
o Applying configuration settings
o Storing data and generating reports
o Creating a measurement plan
• Setting Up Data Collection and Configuration
o Organize your Analytics account
o Set up advanced filters on views
o Create your own Custom Dimensions
o Create your own Custom Metrics
o Understand user behavior with Event Tracking
o More useful configurations
• Advanced Analysis Tools and Techniques
o Segment data for insight
o Analyze data by channel
o Analyze data by audience
o Analyze data with Custom Reports
• Advanced Marketing Tools
o Remarketing
o Better targeting with Dynamic Remarketing
This presentation will give you a quick high-level overview on how to set up Google Analytics 4, setting filters and conversion events, and how to read standard GA4 reports — all with a view to helping you see the importance of having this in your school's marketing toolkit.
Preparing for GA4 - The Future of Google AnalyticsJason Dodge
Delivered to the DMA West Tech Summit '23 attendees, the presentation is intended to show the big differences between universal analytics (UA) and GA4. What marketers need to be aware of when making the transition, how to create custom events in GA4 and GTM. This presentation also covers reporting at a high level, with lists to resources for further learning.
an outline of the differences between the new google analytics 4 and the old universal analytics and my recommendation for next steps. It's mainly for shopify stores, but it can be applied to all businesses.
Columbus Web Analytics Wednesday - Google Analytics 4Tim Wilson
Presentation by Ken Williams and Cory Watson at Columbus Web Analytics Wednesday on 08-Jun-2022. The session was an overview of Google Analytics 4 and the main steps organizations should go through in order to adopt the platform, with Google's Universal Analytics slated to go away in July 2023.
Details at https://www.cbuswaw.com/june-2022-google-analytics-4-meetup-and-bonus-seminar
Google Analytics 4 is not simply the upgrade to Universal Analytics. It is an entirely new version and redesign of the tool. It is the new generation of Google Analytics that will allow you to collect data from both apps and web.
In this webinar with our Head of Digital Analytics, Benoit Weber, you will discover the tool, understand how to use and navigate the new features and interface, and run through the main differences with Universal Analytics.
The new Google Analytics 4 will become the new standard in digital analytics with Universal Google Analytics sunsetting July 2023. GA4 can automatically alert you to significant trends in your data, provide insights from your data, and even help you anticipate future actions your customers may take with predictive analytics. By the end of this presentation, attendees will create better integrations with their current marketing platforms for a more complete cross-channel analytics view of a customer journey. The presentation will cover technical GA4 skills to utilize for data import audiences, funnel explorations, events and conversions, and consent mode.
How to Do Anything You Want in Google Data Studio - Google Marketing Platform...In Marketing We Trust
Learn how to do anything you want in Google Data Studio. Create beautiful visualisations and save time by automating the process without compomising on the visualisation aspect.
Why Data Studio and not one of the other data visualization tools?
It’s free, simple to use, simple to share and with the possibility to connect to a lot of data source, you can report on almost every thing.
Measurefest - GA4 From Migration to Measurement - The Key To Success.pptxSam Thomas
Slides from my recent talk at Measurefest (October 22) in Brighton. It'll walk you through some key considerations when looking at migration and measurement, and the key differences between GA4 and UA.
Google a sorti la nouvelle version de Google Analytics 4. Avant de passer sur la nouvelle version, il est important de bien comprendre son fonctionnement, d'apprendre à l'installer et l'utiliser et comprendre les problématiques liées au RGPD.
https://admaker.fr/
Upgrade to GA4 for advanced tracking, machine learning models, and cross-device insights. Get a complete view of user behavior and make confident data-driven decisions. Upgrade to GA4 today to stay ahead.
With the official sunset of Universal Analytics (UA), businesses are now expected to have Google Analytics 4 (GA4) up and running smoothly.
Join this webinar to make sure your business has GA4 set up with conversion tracking working, and learn how to utilize the new interface, event data types, and more to keep your campaigns on track.
You’ll learn:
How to read reports in Google Analytics 4.
How to analyze and utilize the data in GA4.
How to make sure GA4 is set up properly.
Drew Blumenthal, Founder & CEO at Digital Drew SEM, will walk you through all of GA4’s new reports and new metrics so you can understand what they mean for your business.
Training material for Google Analytics Class One. Google Analytics for beginners by Noel Gomes Twitter @SocialNoel. Course material for Digital Marketing Course.
Google Analytics plays an important role in making important business decisions. 'Introduction to Google Analytics' sheds light on basics of Analytics and it's setup.
Columbus WAW 2022 - How GA4 can Help You Navigate a Cookie-Restricted World.pdfTim Wilson
Presentation by Ken Williams and Cory Watson in Columbus on 09-Jun-2022. The session was in-person seminar that went into some of the key aspects of Google Analytics 4 and the main steps organizations should go through in order to adopt the platform, with Google's Universal Analytics slated to go away in July 2023.
Details at https://www.cbuswaw.com/june-2022-google-analytics-4-meetup-and-bonus-seminar
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
A super actionable and practical talk for people relatively new to GA4 that will you to get new GA4 event tracking implemented right away.
The talk will include how to make the most of the new event capabilities in GA4, mapping old to new and will include an example setup (with a takeaway container json file).
Amplifi Commerce Point of View | Google Universal Analytics Beta | January 2014Brock Marion
In this POV from Amplifi Commerce's Digital Performance Marketing practice, we'll review our recommended approach to Google's Universal Analytics beta.
Google Universal Analytics offers compelling improvements over the current, asynchronous
(and legacy synchronous) versions of Classic Google
Analytics and is the way forward. We recommend that
properties begin the upgrade process as soon as is feasible to avoid the potential downtime, tracking issues
and missing data triggered by the automatic transfer of a
property to Universal Analytics by
Google.
Google Analytics 4 is not simply the upgrade to Universal Analytics. It is an entirely new version and redesign of the tool. It is the new generation of Google Analytics that will allow you to collect data from both apps and web.
In this webinar with our Head of Digital Analytics, Benoit Weber, you will discover the tool, understand how to use and navigate the new features and interface, and run through the main differences with Universal Analytics.
The new Google Analytics 4 will become the new standard in digital analytics with Universal Google Analytics sunsetting July 2023. GA4 can automatically alert you to significant trends in your data, provide insights from your data, and even help you anticipate future actions your customers may take with predictive analytics. By the end of this presentation, attendees will create better integrations with their current marketing platforms for a more complete cross-channel analytics view of a customer journey. The presentation will cover technical GA4 skills to utilize for data import audiences, funnel explorations, events and conversions, and consent mode.
How to Do Anything You Want in Google Data Studio - Google Marketing Platform...In Marketing We Trust
Learn how to do anything you want in Google Data Studio. Create beautiful visualisations and save time by automating the process without compomising on the visualisation aspect.
Why Data Studio and not one of the other data visualization tools?
It’s free, simple to use, simple to share and with the possibility to connect to a lot of data source, you can report on almost every thing.
Measurefest - GA4 From Migration to Measurement - The Key To Success.pptxSam Thomas
Slides from my recent talk at Measurefest (October 22) in Brighton. It'll walk you through some key considerations when looking at migration and measurement, and the key differences between GA4 and UA.
Google a sorti la nouvelle version de Google Analytics 4. Avant de passer sur la nouvelle version, il est important de bien comprendre son fonctionnement, d'apprendre à l'installer et l'utiliser et comprendre les problématiques liées au RGPD.
https://admaker.fr/
Upgrade to GA4 for advanced tracking, machine learning models, and cross-device insights. Get a complete view of user behavior and make confident data-driven decisions. Upgrade to GA4 today to stay ahead.
With the official sunset of Universal Analytics (UA), businesses are now expected to have Google Analytics 4 (GA4) up and running smoothly.
Join this webinar to make sure your business has GA4 set up with conversion tracking working, and learn how to utilize the new interface, event data types, and more to keep your campaigns on track.
You’ll learn:
How to read reports in Google Analytics 4.
How to analyze and utilize the data in GA4.
How to make sure GA4 is set up properly.
Drew Blumenthal, Founder & CEO at Digital Drew SEM, will walk you through all of GA4’s new reports and new metrics so you can understand what they mean for your business.
Training material for Google Analytics Class One. Google Analytics for beginners by Noel Gomes Twitter @SocialNoel. Course material for Digital Marketing Course.
Google Analytics plays an important role in making important business decisions. 'Introduction to Google Analytics' sheds light on basics of Analytics and it's setup.
Columbus WAW 2022 - How GA4 can Help You Navigate a Cookie-Restricted World.pdfTim Wilson
Presentation by Ken Williams and Cory Watson in Columbus on 09-Jun-2022. The session was in-person seminar that went into some of the key aspects of Google Analytics 4 and the main steps organizations should go through in order to adopt the platform, with Google's Universal Analytics slated to go away in July 2023.
Details at https://www.cbuswaw.com/june-2022-google-analytics-4-meetup-and-bonus-seminar
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
A super actionable and practical talk for people relatively new to GA4 that will you to get new GA4 event tracking implemented right away.
The talk will include how to make the most of the new event capabilities in GA4, mapping old to new and will include an example setup (with a takeaway container json file).
Amplifi Commerce Point of View | Google Universal Analytics Beta | January 2014Brock Marion
In this POV from Amplifi Commerce's Digital Performance Marketing practice, we'll review our recommended approach to Google's Universal Analytics beta.
Google Universal Analytics offers compelling improvements over the current, asynchronous
(and legacy synchronous) versions of Classic Google
Analytics and is the way forward. We recommend that
properties begin the upgrade process as soon as is feasible to avoid the potential downtime, tracking issues
and missing data triggered by the automatic transfer of a
property to Universal Analytics by
Google.
Here is the complete guide about Google Analytics 4 Setup & Tracking A Magento PWA. Magento development services can help you make your e-commerce store stand out from the competition by combining PWA technology and a leading e-commerce platform like Magento. This tool provides valuable insight into your business and accurately tracks user activities on several parameters. Read more about the guide.
By Munaz Anjum: This presentation highlights the major benefits of UA and Google Tag Manager that takes you to an exciting journey of experiencing the new process of tagging and feature sets. Explore more with me!!
Note: On some special requests, I may share this animated presentation.
A Detailed Guide on New Google Global Site Tag.pdfecommerce Trends
Google global site tag (gtag.js) is one of the most effective and high-level approaches to tagging your web pages. The wide range of various accessible Google tags on your site will be replaced by using this tag. Google site tag connects all the associations for the wide range of various Google products on your site.
To read more visit: https://ecommercetrends.co/ecommerce/google-global-site-tag/
Innovation Through Marketing and TechnologyM.docxadkinspaige22
Innovation Through Marketing and Technology
MBA 640
UMUC
How to Access Google Analytics for Beginners Tutorial
UMUC MBA 640 Innovation Through Marketing and Technology
Overview
These instructions will give you access to the Google Analytics for Beginners tutorial, which will help you complete the last step in the Digital Marketing Analytics project. The tutorial will teach you how to navigate through Google Analytics, which you will use to analyze data and answer questions in the project. Access to the tutorial is free, but you will need to respond to a few questions in the Google Analytics Academy before you are granted access. You must answer the first three questions; you can skip the remaining questions (recommended). You should review all content in the four units to be able to understand Google Analytics. There is an assessment at the end of each unit, which will not count toward your grade in this project. However, you should try to excel at these assessments before moving on. The knowledge gained from this tutorial is essential to your success in the final step in this project. Below is a table of contents for the tutorial, showing the length of each video so you can manage your time this week. Plan on completing all four units in Week 6.
Table of Contents
1. Introducing Google Analytics
1.1. Why Digital Analytics (3:19)
1.2. How Google Analytics Works (2:39)
1.3. Google Analytics Setup (4:56)
1.4. How to Set Up Views with Filters (your own pace)
2. The Google Analytics Layout (your own pace)
2.1. Navigating Google Analytics (your own pace)
2.2. Understanding Overview Reports (your own pace)
2.3. Understanding Full Reports (5:30)
2.4. How to Share Reports (your own pace)
2.5. How to Set Up Dashboards and Shortcuts (4:12)
3. Basic Reporting
3.1. Audience Reports (5:21)
3.2. Acquisition Reports (5:32)
3.3. Behavior Reports (3:06)
4. Basic Campaign and Conversion
4.1. How to Measure Custom Campaigns (3:35)
4.2. Tracking Campaigns with the URL Builder (4:37)
4.3. Use Goals to Measure Business Objectives (7:32)
4.4. How to Measure Google Ads Campaigns (6:30)
4.5. Course Review and Next Steps (3:42)
Instructions for Google Analytics Tutorial
Accessing Google Analytics Tutorial
1. Open a Google Chrome browser.
2. Type Google Analytics for Beginnersin the search box.
3. At the search results screen, select the item that matches the screen capture by clicking on the title. (It may or may not be the first item in your search results, if not scroll down until you find the one highlighted below.)
4. You will arrive at the Google Analytics Academy. You can skip the initial video, an introduction to the tutorial, which is not necessary for this course.
5. Scroll down and click the Register button.
6. You will arrive at the Welcome to Analytics Academypage, which asks three questions. Before moving on you may want to bookmark this page. Anytime you want to exit the tutorial, you can re-enter using this bookmark and then cli.
Innovation Through Marketing and TechnologyMBA.docxadkinspaige22
Innovation Through Marketing and Technology
MBA 640
UMUC
How to Activate the Google Analytics Demo Account
UMUC MBA 640 Innovation Through Marketing and Technology
Overview
These instructions will activate the Google Analytics software in your Chrome browser via the demo account available for free from Google. (It is highly recommended you use Chrome as a browser; Google Analytics may not have full functionality in other browsers.) You will gain access to a demonstration account with data from the Google Merchandise Store, which in this project represents CompanyOne's data. In this demo account, you will not be able to edit or delete data; the sole purpose is for you to learn how to analyze the data to make marketing decisions. You will only activate the Google Analytics demo account once. All future use of Google Analytics will bypass the activation process.
Instructions for Activating Google Analytics
Activate Google Analytics
1. Open a Google Chrome browser.
2. Place your cursor in the address bar, type analytics.demo.account and hit Enter (If you are not currently logged in, it will ask you for an email address and a password. Your email address must be a personal Gmail account or your UMUC student email account).
3. The Google search results appear. Select the demo Google Analytics account by clicking on the link, as in the screenshot below.
4. Scroll down until you see ACCESS DEMO ACCOUNT and click the link.
5. Google Analytics is now activated on your computer. The next time you need to access Google Analytics, open Google Chrome and type analytics.google.comin the address bar.
Innovation Through Marketing and Technology
MBA 640
UMUC
How to Access Google Analytics for Beginners Tutorial
UMUC MBA 640 Innovation Through Marketing and Technology
Overview
These instructions will give you access to the Google Analytics for Beginners tutorial, which will help you complete the last step in the Digital Marketing Analytics project. The tutorial will teach you how to navigate through Google Analytics, which you will use to analyze data and answer questions in the project. Access to the tutorial is free, but you will need to respond to a few questions in the Google Analytics Academy before you are granted access. You must answer the first three questions; you can skip the remaining questions (recommended). You should review all content in the four units to be able to understand Google Analytics. There is an assessment at the end of each unit, which will not count toward your grade in this project. However, you should try to excel at these assessments before moving on. The knowledge gained from this tutorial is essential to your success in the final step in this project. Below is a table of contents for the tutorial, showing the length of each video so you can manage your time this week. Plan on completing all four units in Week 6.
Table of Contents
1. Introducing Google Analytics
1.1. Why Digital Analy.
Add Google Analytics to Track Your Digital DocumentsJustin Putney
in5 lets you easily add Google Analytics tracking to your digital documents exported from Adobe InDesign.
Click a few clicks, you can track:
• Page views
• Button clicks
• Audio & Video playback
• Social sharing (Facebook, Twitter, Linkedin, & Google+)
And you don't have to write any code!
Google Analytics with an Intro to Google Tag Manager for Austin WordPress MeetupRich Plakas
Google Analytics with an Intro to Google Tag Manager for Austin WordPress Meetup.
This was an intermediate session where we took a deeper look into Google Analytics. We also introduced Google Tag Manager as a better way to run tracking code on a website.
The Google Analytics course is an in-depth training program designed to equip participants with the knowledge and skills necessary to effectively utilize Google Analytics to drive data-driven decision making and enhance online performance.
Whether you are a digital marketer, business owner, web analyst, or aspiring data professional, this course provides you with a comprehensive understanding of Google Analytics and its powerful capabilities.
Through a combination of expert-led instruction, hands-on exercises, and real-world case studies, you will delve into the intricacies of Google Analytics and learn how to leverage its features to gain valuable insights into website traffic, user behavior, conversions, and much more. The course takes you from the fundamentals to advanced topics, ensuring you develop a strong foundation while also exploring advanced techniques to extract actionable intelligence from your data.
Key Course Highlights:
Gain an overview of the Google Analytics platform, its key features, and its role in driving data-driven decision making.
Setting Up Google Analytics: Learn how to properly configure Google Analytics for your website or app, including account creation, property setup, and tracking code implementation.
Navigating the Google Analytics Interface: Familiarize yourself with the user-friendly interface and explore various reporting features, customization options, and data visualization tools.
Understanding Key Metrics and Reports: Dive deep into essential metrics and reports, such as audience demographics, traffic sources, behavior flow, conversion tracking, and e-commerce analytics.
Advanced Tracking Techniques: Explore advanced tracking techniques, including event tracking, custom dimensions, enhanced e-commerce tracking, and cross-domain tracking.
Analyzing and Interpreting Data: Develop the skills to analyze and interpret data effectively, enabling you to uncover meaningful insights and optimize your website's performance.
Creating Custom Reports and Dashboards: Learn how to create customized reports and dashboards tailored to your specific business needs, facilitating streamlined data analysis and reporting.
Google Analytics and Marketing Campaigns: Discover how to integrate Google Analytics with marketing campaigns, such as Google Ads, social media advertising, and email marketing, to measure campaign effectiveness and ROI.
Conversion Rate Optimization (CRO): Explore CRO techniques and methodologies, including A/B testing, multivariate testing, and user behavior analysis, to improve conversion rates and maximize website performance.
Google Tag Manager Integration: Understand the benefits of Google Tag Manager and learn how to integrate it with Google Analytics, simplifying tag deployment and tracking management.
The enterprise solution for all your data needs ...
check out the advantages, the features, the reason why, the strategy, ...
Don't hesitate to contact a GACP partner for more information about this amazing tool !
Is your company starting to implement online marketing strategies such as SEO, PPC or social media? If this is the case, are you tracking your efforts through a web analytics platform like Google Analytics? If not, you may be wasting your time as you have no idea which strategies are driving traffic and converting visitors to leads or sales. If you are utilizing Google Analytics, what metrics are you looking at to determine campaign effectiveness? This presentation will provide info on the following: Google Analytics setup, advanced reporting features and reports offered by Google's free analytics platform. Learn how to measure your efforts, and better understand what success looks like.
Similar to One Further - Spektrix and Google Analytics 4 (20)
MCG Conference 2020 - Entertaining audiences in a time of crisisOne Further
Alix Geddes' talk on 'Entertaining audiences in a time of crisis' from the Museum Computer Group Conference 2020.
More info at https://onefurther.com/mcg
Slides from a webinar delivered by Chris Unitt from One Further, a digital consultancy working with cultural and heritage organisations.
This Digital Heritage Lab session was funded by The National Lottery Heritage Fund as part of the Digital Skills for Heritage initiative.
Slides from a webinar delivered by Chris Unitt from One Further, a digital consultancy working with cultural and heritage organisations.
This Digital Heritage Lab session was funded by The National Lottery Heritage Fund as part of the Digital Skills for Heritage initiative.
Accessibility Guidelines - What You Need To Know | Chris Unitt | AMA Beyond D...One Further
Slides from the talk by One Further's Chris Unitt at the Arts Marketing Association's Beyond Digital 2019.
With more and more emphasis being put on making sure our buildings and offerings can be experienced by the widest group of people, it’s important that our digital content is also up to scratch.
This session went through the four principles of digital accessibility and covered the tools and checks you can use to meet the relevant guidelines.
In case you're wondering, the black bar along the bottom was left so there would be space for subtitling.
Data - how to listen | Chris Unitt | AMA Beyond Digital 2019One Further
Slides from the talk by One Further's Chris Unitt at the Arts Marketing Association's Beyond Digital 2019.
Your online audiences are always dropping hints as to what they do and don’t like, you just have to listen. These hints will tell you how to optimise your marketing campaigns, how to improve your website, and generally how to make things better for your audiences.
Rethinking Your Social Media | Chris Unitt | AMA Conference 2019One Further
Slides from the talk by One Further's Chris Unitt at the Arts Marketing Association Conference 2019.
It’s easy for social media to become something you just churn out, unable to put too much time and thought into what you’re posting and why. Feeling like you’re stuck in a rut?
Using data from across the sector, this session explored how to make the best use of the platforms you’re using, the content you’re sharing, and the conversations you’re having.
By the way, the hamster slide will make no sense at all in this context. You had to be there.
SEO for Cultural Organisations | Chris Unitt | AMA Conference 2019One Further
Slides from the talk by One Further's Chris Unitt at the Arts Marketing Association Conference 2019.
Search engines (and Google in particular) send huge amounts of traffic to the websites of arts and cultural organisations. This session looked at how to get the search engines working in your favour.
From the technical basics, to local SEO, where to focus your efforts and - just as importantly - where not to waste your time.
Connecting Audience Data | Chris Unitt | AMA Conference 2019One Further
Slides to accompany Chris Unitt's talk at the Arts Marketing Association Conference 2019.
Bringing your audience data together and creating the fabled ‘single customer view’ might feel like an impossible task. CRM, web analytics, social media and maybe even spreadsheets hold valuable information. So what’s the best way to bring this all together?
This session was about the challenges and opportunities when faced with data like this.
DATA - insights to inform your strategy #AMAfuturenowOne Further
Using data to make small, incremental improvements to your tactics will add up over time. But how do you use data to inform strategy, test new offerings, and validate the bigger opportunities that might be out there?
In this session, I showed how to use commonly available tools and some imaginative techniques to find and research new audiences, test new offerings, and understand your competitors.
From a talk given by One Further's Chris Unitt at Future Now, the AMA Digital Marketing Day 2018.
DATA: The basics, and how to use it #AMAfuturenowOne Further
We all want to create better campaigns, improve our websites, and give our audiences what they’re looking for. With all the data we’re collecting, the answers must be in there somewhere, right?
In this session, I shared tools and techniques you can use to remove guesswork and let your data show you the way.
From a talk given by One Further's Chris Unitt at Future Now, the AMA Digital Marketing Day 2018.
Get the full notes at: http://onefurther.com/general/museumnext-museum-dashboard
Slides from the presentation by Kati Price (V&A) and Chris Unitt (One Further) at MuseumNext in Geneva, April 2015.
Presentation summary:
The V&A needed a digital dashboard - or did they? Head of digital media, Kati Price, found herself at a crossroads. One route led to an insightful and actionable tool; the other to a meaningless and superficial report. She turned to analytics expert Chris Unitt for some help.
They’ll talk through the process from initial brief to dashboard beta and plans for where they take the dashboard next. They’ll explain what they learnt on the way (seven things and counting…), and share insights and tales of what works and what doesn’t when it comes to building a digital dashboard for your organisation.
Exploring how arts organisations can:
1) use digital media/tech to develop their audiences
2) better develop digital-only audiences
From a talk given at Art of Digital London, 19 September 2014.
For details see: http://www.aodl.org.uk/post/94988037780/aodl-meetup-deconstructing-digital-audiences
Get the audio: https://soundcloud.com/cpvn/aodl-deconstructing-digital-audiences-digital-journeys (starts around 33 mins).
Techniques to optimize the pagerank algorithm usually fall in two categories. One is to try reducing the work per iteration, and the other is to try reducing the number of iterations. These goals are often at odds with one another. Skipping computation on vertices which have already converged has the potential to save iteration time. Skipping in-identical vertices, with the same in-links, helps reduce duplicate computations and thus could help reduce iteration time. Road networks often have chains which can be short-circuited before pagerank computation to improve performance. Final ranks of chain nodes can be easily calculated. This could reduce both the iteration time, and the number of iterations. If a graph has no dangling nodes, pagerank of each strongly connected component can be computed in topological order. This could help reduce the iteration time, no. of iterations, and also enable multi-iteration concurrency in pagerank computation. The combination of all of the above methods is the STICD algorithm. [sticd] For dynamic graphs, unchanged components whose ranks are unaffected can be skipped altogether.
Adjusting primitives for graph : SHORT REPORT / NOTESSubhajit Sahu
Graph algorithms, like PageRank Compressed Sparse Row (CSR) is an adjacency-list based graph representation that is
Multiply with different modes (map)
1. Performance of sequential execution based vs OpenMP based vector multiply.
2. Comparing various launch configs for CUDA based vector multiply.
Sum with different storage types (reduce)
1. Performance of vector element sum using float vs bfloat16 as the storage type.
Sum with different modes (reduce)
1. Performance of sequential execution based vs OpenMP based vector element sum.
2. Performance of memcpy vs in-place based CUDA based vector element sum.
3. Comparing various launch configs for CUDA based vector element sum (memcpy).
4. Comparing various launch configs for CUDA based vector element sum (in-place).
Sum with in-place strategies of CUDA mode (reduce)
1. Comparing various launch configs for CUDA based vector element sum (in-place).
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
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