The document discusses building successful enterprise mobile applications. It advocates for (1) user-experience driven development, (2) adopting a user-experience oriented architecture, and (3) cross-platform development to allow applications to work across multiple devices and operating systems. The document provides examples of how various organizations have benefited from focusing on user experience and building applications that are cross-platform.

1. One back-end, multiple screens
Michaël Chaize | Adobe Developer Evangelist
RIAgora.com | @mchaize
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2. Enterprise applications
The ultimate goal for Enterprise users:
Easily interact with the Enterprise knowledge
at anytime & anywhere
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3. Applications in the Enterprise
Global
2004
RICH INTERNET
WEB APPLICATIONS APPLICATIONS
REACH
1998
1992
Local
MAINFRAME CLIENT/SERVER
Text UI Integrated media GUI
RICH
®
4
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4. Human interactions with the Enterprise knowledge
Working with paper
•Interact directly on the information
•One single plan
•Learnt at school
•Knowledge not centralized
•Expensive
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5. Human interactions with the Enterprise knowledge
Collaboration on a wall
•Interact directly on the information
•One single plan
•Learnt at school
•Knowledge is lost
•One at a time
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6. Human interactions with the Enterprise knowledge
e era of PC
•Knowledge is centralized
•Extended company & Collaboration
•Mouse and Keyboard
•Learning curve
•No mobility at all
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7. Human interactions with the Enterprise knowledge
What inspired a PC
is not inspiring
anymore
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8. Human interactions with the Enterprise knowledge
Laptops
•First a empt of mobility
•Extends the work area (home vs office)
•Confort
•Network access
•Worst interactions ever
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9. Human interactions with the Enterprise knowledge
Mobility...
...with some constraints
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10. Human interactions with the Enterprise knowledge
Smartphones
•Total mobility
•Confort
•Typing experience
•Small screen = less information
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11. Human interactions with the Enterprise knowledge
Tablets
•Total mobility
•Confort & autonomy
•Typing experience
•Large screen
•Pleasure and work on the same device
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12. Introduce a tablet in a company
IT Services Employees
Main challenges: The facts:
Process to secure con guration and deployment Some PC cannibalization is expected to occur.
Deploy and managed approved apps One tablet for work and home
Ensuring mobility is auditable and compliant ey want the latest tablet
Readying Help Desk for support calls Native apps deliver the experience that people
(study by Impetus) expect
Running existing applications Companies will take years to de ne a mobile
Welcome a new Operating System strategy, but employees won’t wait that long.
ey are already iPad ninjas.
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13. Successful Enterprise applications
#1
User-Experience driven development
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14. Why ?
Focus on user-
experience ?
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15. Hotline at Adobe
FL EX
FO RE
BE
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16. Hotline at Adobe
FL EX
ER
AFT
15% 15% 10>1
faster cust. sat. training.
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17. NATO
FL EX
FO RE
BE
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18. NATO
FL EX
ER
AFT
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19. Car industry
FL EX
FO RE
BE
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20. Car industry
FL EX
ER
AFT
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21. e traditional way for Enterprise apps development
v
What do Express the needs Technical Back-end + UI
Delivery
you need ? in a doc speci cations developments
LOB IT
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22. D.D.D - Design Driven Development
v
Observe, Technical
What problems Find solutions
Observe, solutions to serve Delivery
are you facing ? designing the UI
Observe the UI
What How
to build ?
to build ? Analytics
to scale ?
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23. Successful Enterprise applications
#2
User-Experience oriented architecture
(XOA)
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24. Next generation of Enterprise architecture
Offline/Online Data Content-driven applications Real-time Collaboration
Synchronization Advanced repository
Adobe Data Adobe Collaboration
Adobe CQ5
Services Service
Analytics
Adobe Omniture
sync
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25. Successful Enterprise applications
#3
Xplatform development
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26. Don’t bet on one operating system
Windows
XP SP3!
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27. Native Mobile Application Development Model
A costly, inefficient development model
Native Native Native Native
App App App App
Additional
OS’s
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28. Cross-platform development with Adobe solutions
One Tool, One Language, One Codebase
Native Native Native Native
App App App App
Additional
OS’s
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29. #1 on the app store in 14 countries
Machinarium is a Flash game converted
into native app for iOS and Android tablets
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30. Some Flex mobile apps
Politifacts Radio X-track Narcissus
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31. CareCloud
Video Chat Get advice from
Share what you an expert
see, what you
hear
Use ANE
to collect patient
data Read patient
documents from
the cloud
Consider the
context and
adapt the user
experience
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32. Successful Enterprise Mobile Applications
#1
User-Experience driven development
#2
User-Experience oriented architecture
(XOA)
#3
Xplatform development
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33. Michaël Chaize | Adobe Developer Evangelist
RIAgora.com | @mchaize
©2011
©2010 Adobe Systems Incorporated. All Rights Reserved. Adobe Con dential.